RESTON, VA, Jun 03 (MARKET WIRE) -- On Thursday, June 17 at 1:00 p.m. ET, Siteworx will host a live ...

1. Fundamentals of Organic SEO -- Developing SEO Your Plan
Live Web Event Sponsored by Siteworx, Inc.
RESTON, VA, Jun 03 (MARKET WIRE) --
On Thursday, June 17 at 1:00 p.m. ET, Siteworx will host a live Web event
titled, "Fundamentals of Organic Search Engine Optimization -- Developing
Your SEO Plan."
This live web event is the second in a two-part webinar series designed
to guide companies and organizations to make effective investments in
building and administering organic search engine optimization programs.
During the June 17 SEO webinar, Siteworx representatives will address:
-- Pre-planning steps to creating an SEO program; i.e., from analytics
and metrics tracking to keyword research and competitive intelligence
-- Guidelines to ensuring stakeholder alignment and buy-in for SEO
programs
-- An analysis of the technical and human resources required to establish
and administer an effective SEO program
-- Sample analytics and SEO dashboard and templates that can
significantly accelerate an SEO program and demonstrate return on
investment (ROI) from SEO expenditures
Registration is complimentary and open until June 16, after which a
recording will be made available. To register, visit Fundamentals of
Organic SEO -- Developing Your Plan.
In addition, interested parties are encouraged to download a recording of
the first webinar in this two-part Siteworx series: The Fundamentals of
Organic SEO, which took place on May 20. The webinar provided attendees

2. with an update on the key trends and implications they should consider
when building and managing an organic SEO program. Specifically, the
webinar addressed:
-- Critical content management practices that impact organic search
engine results
-- Top strategies for measuring and improving your organic search
rankings
-- A review of some of the most effective tools -- including low and
no-cost options -- to help manage an SEO program
-- Planning steps to align resources and tools so that you can conduct an
effective SEO program, while reducing your overall costs for paid
search campaigns
For additional background, including a mini-transcript of the
in-depth QA which took place during the May 20 SEO webinar, visit
Fundamentals of Organic SEO Webinar Recap.
Our Webinar Presenters
Albert Thibault, Senior Account Executive, Siteworx, Inc.
Albert began
his career with J. Walter Thompson. He worked in Chicago and Singapore on
a wide variety of brands, including United Airlines, Marriott, Arthur
Andersen and Computer Sciences Corporation. As the head of the JWT
Washington, D.C. office, Albert was responsible for award winning work on
behalf of the U.S. Department of State and the Border Patrol. Leaving
traditional advertising to focus on interactive marketing, Albert
continued to work with federal government agencies such as the National
Highway Traffic Safety and the Office of Naval Research. Today, he works

3. with a range of government, non-profit and commercial clients to help
them achieve their business goals on the Web. Albert holds a Bachelor of
Arts in Political Science from the University of Chicago.
Gregg Wyland, Director of Product Management, Siteworx, Inc.
Gregg
manages the Siteworx SEO Consulting Practice with a specific emphasis in
helping clients align their content management processes and tools with
the best practice approaches proven to improve organic search engine
results. Gregg has over 11 years of experience in all areas of the Web,
including product management, project management, search engine
optimization, email marketing, and graphic design. Prior to Siteworx,
Gregg held product and campaign management positions for Exmplar, Inc.,
where he supervised the development of a self-service production email
solution and managed production of email marketing campaigns for leading
retailers such as Staples, 1-800-Flowers.com, HSN Improvements, and Kraft
Foods.
If you have specific questions you'd like Wyland or Thibault to address,
direct message us at http://www.twitter.com/siteworx.
Siteworx offers a continuing series of Web events on a wide range of
topics including user-centered design, interactive marketing, and Web
strategy. An overview of a recent event, "Web Content Management (WCM) at
the Nexus of Your Marketing and Customer Experience Strategy," featuring
Forrester Senior Research Analyst, Stephen Powers, is available on the
Siteworx blog, http://www.siteworx.com/blog/.
About Siteworx, Inc.
Siteworx is an award-winning interactive agency

4. with deep roots in Web content management (WCM), agile design, enterprise
search, and analytics solutions. Through an unmatched combination of
user-centered design, testing, and technology expertise, Siteworx helps
interactive marketers, Web strategists, and technology leaders in a
variety of arenas to design and build elegant, addictive, and enduring
Web and mobile experiences. Siteworx is a Microsoft Gold Certified
Partner. For more information, please visit www.siteworx.com.
Contact Information:
Shadee Sedghi
Marketing Assistant
(703)657-128
ssedghi@siteworx.com
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