Behavioral sciences is a field that studies human behavior and its development through interpersonal relationships. It includes disciplines like anthropology, education, political science, psychiatry, psychology, and sociology that focus on how human behavior influences and is influenced by others. The behavioral sciences are a subcategory of the social sciences, which more broadly examine human societies and institutions. Major applications of behavioral sciences include political and marketing polls/surveys to predict human behavior. The field has two main categories: decision sciences which examine individual decision-making, and communication sciences which study communication between organisms.
2. Behavioral Sciences
is a field of study that primarily concern the
understanding, prediction,
and control of behavior.
3. It is more focused on human
behavior that develop out of
interpersonal relations.
Although many disciplines contribute to
the science of behavior, a number of
them are so overwhelmingly concerned
with past or present
behavior that they can be classed
together as the behavioral sciences.
5. Investigators who work in these areas
systematically and experimentally
focus their attention on human behavior
as it influences and is influenced by
the behavior and needs of other
people.
6. The connection between Social
Science and Behavioral Science
The social sciences study the functioning and
institutions of human society. This is a broader
category of disciplines which includes the
behavioral sciences.
8. The use of behavioral science application
A major application of behavioral science has
been in the prediction of human behavior.
Examples :
• polling and testing (political and marketing
surveys, questionnaires, attitude tests)
• psychological and industrial (tests of aptitude,
ability, achievement, and personality)
9. Categories of behavioral sciences
Behavioural sciences includes two broad categories:
1.neural-decision sciences
2.social-communication
sciences
10. Decision Sciences
Decision sciences involves those
disciplines primarily dealing with
the decision processes and
individual functioning used in the
survival of organism in a social
environment.
11. This includes:
1. Psychology
2. cognitive science
3. organization theory,
4. psychobiology,
5. management science,
6. operations research (not to be confused with
business administration)
7. social neuroscience.