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J Carter / Glimworm IT BV
and.. Glimworm Beacons
29th June 2014
iBeacon Workshop TiConf Amsterdam
iBeacon Workshop
&
The single button app
HYPER	

LOCAL	

SERVICE	

!
BASED	

ON PROXIMITY	

TO	

BEACONS
HYPOTHESES TO TEST (LS)	

!
!
A - CUSTOMERS WOULD LIKE TO HAVE
PRODUCT INFORMATION THAT THEY ARE
NEARBY	

!
B - CUSTOMERS WOULD LIKE TO KNOW ABOUT
BONUS OFFERS	

!
C - CUSTOMERS WANT TO FEEDBACK ABOUT
THE STORE (QUEUE LENGTH / PRODUCT
SELECTION)	

!
D - CUSTOMERS WANT TO REQUEST SERVICE	

!
E - CUSTOMERS WANT TO BE PUSHED SMART
MESSAGES	

!
F - CUSTOMERS WANT TO BE RECOGNIZED
Glimworm beacos i beacon workshop ticonf amsterdam   j carter.pdf
Glimworm beacos i beacon workshop ticonf amsterdam   j carter.pdf
Glimworm beacos i beacon workshop ticonf amsterdam   j carter.pdf
Glimworm beacos i beacon workshop ticonf amsterdam   j carter.pdf

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Glimworm beacos i beacon workshop ticonf amsterdam j carter.pdf

  • 1. J Carter / Glimworm IT BV and.. Glimworm Beacons 29th June 2014 iBeacon Workshop TiConf Amsterdam iBeacon Workshop & The single button app
  • 2.
  • 3.
  • 5. HYPOTHESES TO TEST (LS) ! ! A - CUSTOMERS WOULD LIKE TO HAVE PRODUCT INFORMATION THAT THEY ARE NEARBY ! B - CUSTOMERS WOULD LIKE TO KNOW ABOUT BONUS OFFERS ! C - CUSTOMERS WANT TO FEEDBACK ABOUT THE STORE (QUEUE LENGTH / PRODUCT SELECTION) ! D - CUSTOMERS WANT TO REQUEST SERVICE ! E - CUSTOMERS WANT TO BE PUSHED SMART MESSAGES ! F - CUSTOMERS WANT TO BE RECOGNIZED