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Business Start-up
Jose Cintron, MBA-CPC
Business/Accounting Professor
josecintronmba@gmail.com
(954) 374-8298
www.mba4help.com
Why Start a Business?
To Capitalize on an
Invention or Idea
To Pursue a Passion
To Be Their Own Boss
To Get Rich $$$
www.mba4help.com
Are you ready for this?
www.mba4help.com
Why people don’t try?
www.mba4help.com
Are you ready to take the risk?
www.mba4help.com
You build it and the will
come, Right?...Wrong!
www.mba4help.com
What are the chances???
Statistics show that 8
out of 10 new
businesses fail within
the first three years.
??????????????????????
80% of new businesses
fail within their first
three years.
www.mba4help.com
How you get the Financial Freedom?
www.mba4help.com
Why Business Fail ?
1. Wrong reasons
2. Poor Management
3. Insufficient Capital
4. Location, Location, Location
5. Lack of Planning
6. No Clue/No help/Guidance
7. Wrong/No marketing
www.mba4help.com
Why Business Fail ? Sales
www.mba4help.com
Customer Service/Satisfaction
www.mba4help.com
What is your Target?
www.mba4help.com
The egg or the chicken?
Business is not the dream but the
vehicle to get where you want to go.
“I Have A Dream” NO- “I Have A Plan”
www.mba4help.com
Funding Sources $$$
Savings-401k
Refinance
Friends and Family
Financial Institutions
Angel Investors
www.mba4help.com
What vehicle do I need to
reach my destiny?
Going to Orlando, FL
Going to Las Vegas, NV
Around the neighborhood
www.mba4help.com
Where are you going?
If you don’t know where you going
any road will take you there!
www.mba4help.com
What is the Trend ?
www.mba4help.com
We will not go back to doing business the
way we used to in the past!
Businesses
www.mba4help.com
We will not go back to doing business the
way we used to in the past!
Government
www.mba4help.com
We will not go back to doing business
the way we used to in the past!
City
www.mba4help.com
Where is the Money ?
www.mba4help.com
What is your product?
Farm $1.00 Supermarket $3.00
Restaurant $6.00
www.mba4help.com
What is your service?
Consulting
Coaching
Classes
Training
Selling
Installing
warranty
Servicing
You do it
for multiples
business owners
www.mba4help.com
What kind of business?
www.mba4help.com
Lets Analyze….
Products/merchandise
Services
Market and Niche
Contribution Margin
www.mba4help.com
Did you answered, Yes?
Do you have a great product?
Do you have an awesome Price/value?
Do you have clientele or email list?
www.mba4help.com
Products-Volume
1 X $10,000 10,000 X $1
What is your
“Business Model”
www.mba4help.com
Services
High End ClienteleLow End Clientele
www.mba4help.com
Target Market and Niche
www.mba4help.com
How to increase sales
Incrementar Clientes
Incrementar el monto de compra
Incrementar repetición o número de veces.
www.mba4help.com
BEP and Contribution Margin
Fixed Cost- $10,000(Rent, insurance, manager, interest…)
Variable cost- $800/ea (Hourly, commission, inventory…)
Sales are $1,000 per unit
$1,000-$800=$200 Contribution Margin
$10,000/$200=50 units to BEP Fixed Cost/Contribution Margin.
$10,000+5.000=$15,000/200=75 units to make a $5,000 profits.
$50,000X10%=5,000/12=416 interest per month.
www.mba4help.com
Life’s too short for the
wrong job.
www.mba4help.com
You must be competent
www.mba4help.com
You must be creative!
www.mba4help.com
Why Customers
Buy?
Customer does not buy for the
characteristic but for the
benefits.
www.mba4help.com
What’s for me?
Whitening
Bad Breath
Cavities
Plaque
Weak Enamel
Tender Gums
Gingivitis
www.mba4help.com
Clientele reaching your
Business
www.mba4help.com
What is your business name?
Pedro’s Restaurant----------Mexican Restaurant
Pedro’s Haircut--------------Haircut 4 Less
Miami Taxes-----------------Taxes R us
www.mba4help.com
Email and URL
PedroDelgadilloBetancur1959@mexicanrestaurant.com NO
pedro@mexicanrestaurant.com YES
http://sylviescreation.com NO or http://jewelrybysylvie.com
http://Pedrosshop.com NO or http://autorepair.com
www.mba4help.com
Conclusion
Entrepreneur Working for someone else!

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