Providing Business Support to SME and entrepreneurs seeking investment

1. www.boughview.com
FUNDING
OPPORTUNITY
Without adequate funding the
vast majority of start-ups will die
before breaking even. Business
ventures that have grown beyond
the start-up stage will also
experience difficulty competing
in the same market with
competitors that have access to
resources that can be used to
effectively implement proposed
projects that are targeted at
enhancing their corporate
strategy and reaching their
business goals.
PROJECT ID
FUNDING OPPORTUNITY

2. about
USBoughView Innovations is a management consulting firm established to help businesses
to maximize the opportunities in the market place at an affordable cost by assisting
them to create and implement innovative ways of staying effective and competitive in
the market. We work with organizations committed to profitable growth with integrity
and responsibility towards all their stakeholders and seek to understand their business
goals, competitors and changing market conditions to help them better align their
resources, practices and strategies to their company’s objectives.
BoughView Innovations, registered in Lagos, Nigeria, is medium-sized, assuring that
client projects will have the full attention of its senior staff, while offering the range of
resources of a very large, worldwide consulting organization.
Since inception, over three years ago, we have worked with notable companies in
different industries ranging from Agriculture to Health, right through Government and
Art; assisting with research and business planning, forming strategies for best entrance
of new products and services into the market, strategy implementation, ideation, and
business advisory service.
Without adequate funding the vast majority of start-ups will die before breaking even. Business
ventures that have grown beyond the start-up stage will also experience difficulty competing in
the same market with competitors that have access to resources that can be used to effectively
implement proposed projects that are targeted at enhancing their corporate strategy and
reaching their business goals. Every company requires some form of funding (Investment or
Loan) for diverse reasons; some of which might be recruitment of more human resource (expert
and skilled personnel) to help foster the strategy implementation of the company, marketing
purposes (to give the business proper exposure and awareness), and sales (to help generate
revenue so as to pay the administrative staff, keep the business running, and make available
return on investment to stakeholders). Although, it might be said, ‘I don’t need investment’, every
sales activity with a mark-up or contribution margin on it can be seen as funding because it
helps pay for fixed cost that is not covered in the cost of goods sold and also gives a return on
investment. Funding assists businesses to rekindle their business visions and hit the market
with the hope of gaining market share and great return of investment. The good news is that
there are a lots of investors (Including customers) hoping to give the right start-up money. The
bad news is, “Fundraising can be brutal” and the process of raising ‘money’ is often long, arduous,
complex, and ego deflating.
We at BoughView Innovations have taken it as a task to help businesses seek various forms of
funding and manage the process, so as to give them the enough time to focus on the business
battle in their market.
Funding Opportunity2

3. Our Processes
HOW DO WE COME IN?
We identify opportunities and help businesses extract the opportunities, so as to keep
them focused on the battle field without worrying about losing the battle due to lack of
funds. From our wide service range, we possess the professional skill sets to guide you
through the entire process of this opportunity.
Problem Conceptualization
Have you ever had an idea to solve a problem but in the bid to solve that problem with
the supposed genius idea, the problem suddenly throws the idea into the curb?
As a business consulting firm, we look to avoid this by conceptualizing the problem
we seek to solve.
Ideation
This is our process of generating and building ideas, and then relating them to the list
of recognized problems. This revolves around;
• Strategy (Operational and Marketing).
• Action Plan (Execution and Implementation).
This is done using the Marketing Mix, Michael Porter Five Force Analysis, Brain
Storming, and Mind Mapping
Basic Financial Planning
This is where we handle all things calculations;
• Sales Forecast.
• Business Break Even Point (Break-Even Sales).
• Return on Investment.
• Budgeting (Sales and Marketing and Administrative Expenses).
• Financial Calculation: Gross Profit, Net Profit
How is a problem conceptualized?
• Proper definition of the problem to clearly state the tension. A problem is basically a gap between the desired
state and the existing state. The problem could be an Operational Problem, a Marketing Problem etc.
• Listing all the actors involved in the problem. These actors could be the Business Owner, Customers etc.
• Stating clearly the Goals/Wants and Objectives of the listed actors.
Here’s the Tool Kit: Problem Statement Formation, Goal Tree, Causal Diagram and SWOT Analysis.
Funding Opportunity 3

4. Quick Business/Idea Review
Professional Write-up: Marketing research, Marketing strategy
Quick Research to ascertain product offering
Basic Financial Calculation: Break-even, sales forecast and budget etc
Idea/Business Review
Professional business writing: marketing plan, operating strategy
Market and business analysis with market research
Competitors Analysis and USP analysis.
Product/Service detailing: benefit and features
Marketing and Sales Plan
Financial Planning
₦50,000
-
₦100,000
₦250,000
-
₦400,000
Cost
Cost
INTEREST OFFER
1. APPLICATION
2. INVESTORS PITCH
This interest is for the customer segment that just needs our help with filling an application form for any
funding opportunity E.g Competitions such as Tony Elumelu Foundation.
The purpose of an Investor’s pitch is not to close immediate investment, it is to open investors minds to
your vision and get them excited to know more. This interest is for the customer segment that needs our
help with preparing an investor pitch for an investors.
BENEFIT
BENEFIT
Funding Opportunity4

5. Ideation in cases where the idea is incomplete Or Idea/Business
review to ascertian its profitability.
Professional business writing
Business, Market and Industry Analysis: Marketing Sizing, Market
Growth, Market Trend and Profitability
Market Research: Customers, Competitors
Financial Plan: Three years financial plan.
Startegy: Operational, Marketing
Product/Service Detailing: Benefit and features
Personnel plan and team formation strategy
Business value formation and alignment with corporate strategy
Strategy build-up and corresponding projects to foster effective
startegy execution.
₦500,000
-
₦1,000,000
Cost
INTEREST OFFER
3. PROPER BUSINESS PLAN
In this interest, a comprehensive business plan and its model is prepared. It is for clients in need of all
components of a business (operation, management team, marketing strategy, and financial plan) for loan or
investment purposes. We also throw a startegy implementation support to clients in this section.
BENEFIT
Funding Opportunity 5

6. 21 Kusa Street, Bariga, Lagos
P: +234 808 744 3697, 234 803 0465 415
E: info@boughview.com
W: www.boughview.com
WE ARE
WAITING
FOR YOU