5. Our Mission
Give people the power to
share and make the world
more open and connected
Thursday, March 26, 2009
6. Your Mission:
Create opportunities for people
to
share and make the world
more open and connected
Thursday, March 26, 2009
7. Facebook Connect for iPhone
Get started today: http://developers.facebook.com/
Thursday, March 26, 2009
8. What are your goals?
1) Build Trafic
2) Create Deep Engagement
3) Profit wildly $$$
Thursday, March 26, 2009
9. How can Facebook Connect help?
1) Build Trafic - through social distribution
2) Create Deep Engagement - with identity and social context
3) Profit wildly $$$ - with more trafic and engagement
Thursday, March 26, 2009
24. How To
Two lines of Javascript
▪
Initializes Facebook Connect for your site
▪
Gets login status from Facebook
▪
Parses any XFBML tags
▪
Thursday, March 26, 2009
25. How To
Profiles and logged-in state
Thursday, March 26, 2009
35. Friends:LinkingContext as a Filter
Social
Friend
Massive
amounts
of content
Friends are
the filter
User Reviews Discussion Blogs
Board
Discovery
of friends
content
Videos Photos People
Thursday, March 26, 2009
36. How To
Get your session from Javascript
▪
It’s stored in your local cookies
▪
Connect it to your server session
▪
Make any Facebook API calls
▪
Thursday, March 26, 2009
37. I’ve got my identity
I’ve got my friends
Now what?
Thursday, March 26, 2009
38. Four ways to communicate via Facebook
Thursday, March 26, 2009
39. Four ways to communicate via Facebook
1) Requests:
▪ “Will you do X?”
Thursday, March 26, 2009
40. Four ways to communicate via Facebook
1) Requests:
▪ “Will you do X?”
2) Notifications:
▪ “I just did X at you”
Thursday, March 26, 2009
41. Four ways to communicate via Facebook
1) Requests:
▪ “Will you do X?”
2) Notifications:
▪ “I just did X at you”
3) Updates or Announcements:
▪ “There is something new”
Thursday, March 26, 2009
42. Four ways to communicate via Facebook
1) Requests:
▪ “Will you do X?”
2) Notifications:
▪ “I just did X at you”
3) Updates or Announcements:
▪ “There is something new”
4) Stream
▪ “I want to tell you about...”
Thursday, March 26, 2009
45. Feed Story Details
Actor
User Message
Media (image/
flash)
Body
Action Links
Thursday, March 26, 2009
46. New Feed Forms: More sharing, less reporting
• User-editable comment
field
• Comment can be pre-filled
by application with user
content
• User comment will be
returned to application
• Same methods, new
parameter: user_message
Thursday, March 26, 2009
50. Comments on the web should be social
Thursday, March 26, 2009
51. Comments on the web should be social
Thursday, March 26, 2009
52. Comments on the web should be social
Thursday, March 26, 2009
53. Comments on the web should be social
Thursday, March 26, 2009
54. How To
Register feed templates
▪
Tokenized Format
▪
JSON-encoded data for each story
▪
Prompt user to publish
▪
Javascript API + Ajax dialog
▪
Server-side publishing available too
▪
Thursday, March 26, 2009
55. Your Mission:
Give people the opportunity to
share and make the world
more open and connected
Thursday, March 26, 2009
56. (c) 2008 Facebook, Inc. or its licensors. quot;Facebookquot; is a registered trademark of Facebook, Inc.. All rights reserved. 1.0
Thursday, March 26, 2009
Notas del editor
Facebook’s mission is to give people the power to share themselves and make the world more open and transparent.
What we all do – our engineers at Facebook and developers on Platform – is we give people tools, and the power, to share themselves and communicate in different ways. What we have found is that the most important information in the world is inside people. It’s how they’re thinking, how they’re feeling, how they relate to the people around them. And that information isn’t accessible in the world. It’s not out there available to be indexed. It’s only accessible if people choose to share it themselves and have the tools to do so, and that’s what we’re building.
The first version of the web was about putting all the information that existed offline now online. The next version will be about understanding that the web isn’t about sharing information, it’s about people sharing themselves. The full potential of the web is gives power back to the people so that everyone has a voice and can share what is important to them.
When that happens, more information will be available because people had control and chose to share it. The world will be a more transparent place, and this transparency will help us understand each other. It will help us see the good and the bad that we do and help us give each other more feedback to do more good. As the world gets more and more complex, transparency and sharing are key to the world being in harmony. And that’s what we’re all doing – we’re giving people the power to the share themselves and create this world.
This isn’t one organization’s mission. Making the world more transparent and bringing people together is more than any one organization can do. This is what we’re all doing, and we’re doing it together.
Today, Facebook has over 150 million active users around the world. We define active users as people who’ve visited Facebook at least once in the past 30 days.
Facebook’s mission is to give people the power to share themselves and make the world more open and transparent.
What we all do – our engineers at Facebook and developers on Platform – is we give people tools, and the power, to share themselves and communicate in different ways. What we have found is that the most important information in the world is inside people. It’s how they’re thinking, how they’re feeling, how they relate to the people around them. And that information isn’t accessible in the world. It’s not out there available to be indexed. It’s only accessible if people choose to share it themselves and have the tools to do so, and that’s what we’re building.
The first version of the web was about putting all the information that existed offline now online. The next version will be about understanding that the web isn’t about sharing information, it’s about people sharing themselves. The full potential of the web is gives power back to the people so that everyone has a voice and can share what is important to them.
When that happens, more information will be available because people had control and chose to share it. The world will be a more transparent place, and this transparency will help us understand each other. It will help us see the good and the bad that we do and help us give each other more feedback to do more good. As the world gets more and more complex, transparency and sharing are key to the world being in harmony. And that’s what we’re all doing – we’re giving people the power to the share themselves and create this world.
This isn’t one organization’s mission. Making the world more transparent and bringing people together is more than any one organization can do. This is what we’re all doing, and we’re doing it together.
Facebook’s mission is to give people the power to share themselves and make the world more open and transparent.
What we all do – our engineers at Facebook and developers on Platform – is we give people tools, and the power, to share themselves and communicate in different ways. What we have found is that the most important information in the world is inside people. It’s how they’re thinking, how they’re feeling, how they relate to the people around them. And that information isn’t accessible in the world. It’s not out there available to be indexed. It’s only accessible if people choose to share it themselves and have the tools to do so, and that’s what we’re building.
The first version of the web was about putting all the information that existed offline now online. The next version will be about understanding that the web isn’t about sharing information, it’s about people sharing themselves. The full potential of the web is gives power back to the people so that everyone has a voice and can share what is important to them.
When that happens, more information will be available because people had control and chose to share it. The world will be a more transparent place, and this transparency will help us understand each other. It will help us see the good and the bad that we do and help us give each other more feedback to do more good. As the world gets more and more complex, transparency and sharing are key to the world being in harmony. And that’s what we’re all doing – we’re giving people the power to the share themselves and create this world.
This isn’t one organization’s mission. Making the world more transparent and bringing people together is more than any one organization can do. This is what we’re all doing, and we’re doing it together.
Yesterday, Dave announced that Facebook Connect for iPhone is now available. We’ve created a lot of documentation on our developer website, including a 5-minute how-to video tutorial to help you get started.