Why is Greening the North American Retail Manufacturing supply base important? The U.S. is late to the party but there are proposals in the nation’s capital seeking at least 17% Carbon Footprint Reduction in 10 years. Both onshore & offshore partners, big & small companies will be impacted. This free (overview) presentation provides a standard business development approach for companies seeking to maintain existing market share are the Green Supply Chain Revolution gains stream. The racers left the starting line July 2010. We hit the second milestone in October 2010 w/ a Presidential Environmental Order. Retail manufacturers and global don’t get lapped as the third milestone approaches this fall.
2. Overview
Prospecting
Teaming
Qualifying
Proposal
Decision Making
Grow Business
Key Takeaway
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3. Prospecting
Generate new prospects (via referrals,
networking, trade associations, conferences)
Marketing value (branding, advertising)
Understand prospects buying process
Look at existing customer base for
opportunities
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4. Teaming
Understand internal capabilities
Research marketplace (via referrals, trade
associations, networking, conferences,
blogs, social media)
Understand external capabilities
Developed targeted solutions
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5. Qualifying
Probe and assess needs with decision-maker
Qualify the buyer
Create a buying vision that maps product /
service to business needs
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6. Proposal
Understand value proposition
Demonstrate to decision-maker your ability
to meet their needs
Ask for the business
Issue the proposal
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7. Decision Making
Clearly define requirements
Negotiate
Close the sale
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8. Grow Business
Complete the work (deliver the product /
service)
Follow-up with the customer
Measure value
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9. Key Take Away
Identify value early
Create strategic vision
Seek teaming partners to expand
capabilities
Demonstrate value
Communicate customer satisfaction
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10. About the Presenter:
John Wilkerson is Vice President and Global Supply Chain Practice Leader at
Bellwether Services, a Strategic Management consultancy providing High
Performance solutions across numerous sectors including; Pharmaceutical,
Medical Device, CPG, Food, Beverage, Automotive, Logistics, Chemicals,
Private Equity, and Electronics as well as Defense, and Healthcare.
Wilkerson is a respected industry expert and has extensive operations,
analysis, and due diligence experience in Supply Chain, Sourcing,
Manufacturing, IT, and Operational Excellence experience. He is a Certified
Professional in Supply Management and Lean Six Sigma Master Black belt
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