SocialSafe is your business social media library. SocialSafe creates a full archive of all your Facebook, Facebook Pages, Twitter, LinkedIn, Google+, Blogs, Instagram, Pinterest social media posts, interactions and followers, to meet your legal compliance needs. In addition SocialSafe provides excellent capabilities to support engagement monitoring across your social media use with Search, Insights and more. As social media use increases throughout your organisation SocialSafe is THE cost-effective tool to support both regulatory compliance and engagement monitoring.

1. your library of you - socialsafe.net
98% of businesses in U.S. are using Social Media
22% of U.S. internet time is spent on Social Media
Software & Information Industry Association Report Feb 2013 Nielson NetView June 2010
An introduction to your
Social Media
Compliance Requirements
From Julian Ranger
Chairman & Founder
© 2013 Social Safe Ltd 1 Private & Confidential

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Why is Social Media Compliance an issue you need to be aware of?
Some of the potential legal issues with SocialMedia use:
• Regulated industry compliance with regulations
• Confidentiality breaches, data protection For any one of these reasons you need:
• Inc early release of protected information (e.g. Netflix, M&S)
• Inc customer data • a Social Media Policy defining best
• Copyright, Trademark & IP infringement practice for your organisation
• Use of data gathered from social networks
• Privacy, defamation security, IP, employment practices
• Inappropriate use
• a record of all social media activity
• Libel, offensive, defamation, harassment (sexual & other), undertaken by or on behalf of your
discrimination
• Regulated inappropriate use
business
• Inc. Unfair promotional claims/advertising activities & disclosing
company you work for when tweet promotion or someone endorses • to anticipate legal & regulatory
you for money requests
• CAP code & Legislation
• Sweepstakes/competition re T&Cs needed, & ensure not contravene
gambling laws
• to monitor internal activities too
• Negligence
• Assuming a duty, not following through
• Contract implication - ending up in inadvertent enforceable contract
Example non-legal internal issues with SocialMedia use:
#susanalbumparty
• Ownership of brand profiles, contacts and tome of brand
• Information leaks, confidential and sensitive
• Password security
• Rants, swearing, inappropriate comments
• Company/personal account boundaries & rules
© 2013 Social Safe Ltd 2 Private & Confidential

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Social media use is expanding
- no longer just centralised
- also dispersed through an organisation
Centralised accounts Dispersed accounts
You have presences on the Many different accounts on the same
networks owned and networks owned and managed by a
managed by your team variety of representatives
Fairly easy to manage Much harder to manage
Meeting your social media compliance requirements has until
now been incredibly difficult and time consuming
© 2013 Social Safe Ltd 3 Private & Confidential

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A Centralised Social Media Workflow
Transmit Mentions Engagement Record
Send out messages People mention you What affect does this Meet your legal
People engage or talk about you engagement have on social media
You respond You respond you? archiving needs
• For your main corporate accounts you may use various tools to achieve this workflow
• Comprehensive, though expensive and require significant training
© 2013 Social Safe Ltd 4 Private & Confidential

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The BBC has over 500 dispersed business And that doesn’t count all their employees who
accounts on Twitter alone use social media and refer to their BBC roles
© 2013 Social Safe Ltd 5 Private & Confidential

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A Dispersed Social Media Workflow
Transmit Mentions Engagement Record
Send out messages People mention you What affect does this Meet your legal
People engage or talk about you engagement have on social media
You respond You respond you? archiving needs
? ?
• As Social Media use spreads throughout an organisation:
• Central tools are no longer applicable
• Password/username combinations are only known locally
• Need cost effective tools, with minimal training burden
© 2013 Social Safe Ltd 6 Private & Confidential

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Use SocialSafe to simplify your dispersed Social Media Workflow
Transmit Mentions Engagement Record
Send out messages People mention you What effect does this Meet your legal
People engage or talk about you engagement have on social media
You respond You respond you? archiving needs
• SocialSafe creates your Business’ social media library for each user
• Every tweet, post, friend, follower, like, comment ...
• Aggregated into one private offline archive and library that you own and control
• Browsable, searchable, accessible - do more!
• Currently supports Facebook, Facebook Pages, Twitter, LinkedIn, Google+,
RSS (Blogs), Instagram, Pinterest and Viadeo
© 2013 Social Safe Ltd 7 Private & Confidential

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How SocialSafe works
Users’ content is ONLY stored on their own
PCs or Macs making SocialSafe the only
solution that fully adheres to all social
network terms of use and provides 100%
user privacy
Consolidated All data organised into Search across
library view of separate accounts/media multiple social
all your social types and aggregated for network profiles
network profiles display & interaction instantly
Plus: Insights & Collections to provide efficient tracking and
organisational tools
© 2013 Social Safe Ltd 8 Private & Confidential

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Centralise and record all your social network data
Calendar Journal Photos Contacts
© 2013 Social Safe Ltd 9 Private & Confidential

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Get Insights and monitor engagement
Most engagement Most active Reach Export
© 2013 Social Safe Ltd 10 Private & Confidential

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SocialSafe will become your social media library for you and your business
In our world every business can own, control
and do more with their social interactions
Recording and engagement monitoring
for your dispersed social media users
© 2013 Social Safe Ltd 11 Private & Confidential

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We've secured hundreds of thousands of social network accounts
and are loved by thousands of social media experts
DocMurdock, CEO of DocMurdock.com & Donna Serdula,
Former PIXAR Macintosh Systems Engineer Founder of Vision Board Media
First Impression: HOLY CRAP!!! This ROCKS! The mere fact that it aggregates all of your
More later in a full review. Quick, easy...Very social networks is amazing. I really love
COOL. Definitely DocMurdock Approved! SocialSafe for its search .. it's so hard to find
anything on Facebook
David Blumenstein, Michelle Dear, Editor, Richmond Publishing
Founder & Director of Tekworks I honestly don't understand why your
Thanks for helping me round up all my product isn't listed as "best of the best" in
social media data, its like herding cats, but social media backup utilities
you guys let me do it economically #relief
© 2013 Social Safe Ltd 12 Private & Confidential

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SocialSafe can be tailored to include:
• Bespoke internal social networks
• External corporate social network apps
IBM Connections
© 2013 Social Safe Ltd 13 Private & Confidential

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Enterprise option
An Enterprise Option can be provided to regularly ‘sweep’ all
local SocialSafe Libraries to a central aggregated library held Enterprise server/viewer
on your own server
This provides
• Central social media records across company
• Web viewer provides
• Cross company search & engagement monitoring
• Identification of best practice
• Combined follower/interaction information
• ....more
© 2013 Social Safe Ltd 14 Private & Confidential

15. your library of you - socialsafe.net
In Summary Incredibly cost effective! £20 per user, per year
• You must record your social media activities and engagement
• Most tools are complex, expensive and not easily applicable to dispersed employees
• SocialSafe is an essential app for all social media users
• Enables assurance and compliance monitoring & enforcement
• Adheres to social network terms & condition
• Cost effective, and minimal training requirement
• Creates an archive record of all interactions
• consolidated across multiple accounts
• available off-line
• Creates an address book of fans, followers, contacts
• Provides a search capability across all data
• Provides smart export options for analysis
Recording and engagement monitoring for your dispersed social media users
© 2013 Social Safe Ltd 15 Private & Confidential

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Back up
• Competitive positioning
• Management
• Branding Opportunities
© 2013 Social Safe Ltd 16 Private & Confidential

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Competitor Analysis
We set out to see where SocialSafe sits in the
social network support ecosystem
We awarded points to each service based on:
• networks supported
• depth of network support
• data accessibility
• ability to examine data 70"
• platforms supported 60"
• export options 50"
Networks)&)Depth)of)Data)Retrived))
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30"
20"
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Benefit)Score)
© 2013 Social Safe Ltd 17 Private & Confidential

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Competitor Analysis - Leading & widening the gap
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$30/yr
Many Uniquely 100% private
social Uniquely complies with Network TOS
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$60/yr
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$480/yr
On request
One
network
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Backup Journal/B2B Archive Do More
© 2013 Social Safe Ltd 18 Private & Confidential

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Current Senior Team
Julian Ranger Rory Donnelly, VP Sales &
Founder & Chairman Marketing (CEO designate)
Chartered engineer, serial entrepreneur, Senior VP European Publishing, THQ
angel investor responsible for $270M sales & $83M
Founded STASYS (Military comms, C4I & income
ATM consultancy) in 1986. Grew to 230 MD France, Konami building from start-up,
staff in UK, US, Australia, Germany & sold to previously in Japan responsible for
Lockheed Martin in Feb 2005 international PC games sales
Roger Goscomb Pascal Wheeler
Founder & CEO (FD & Ops) Founder & Creative Director
Ex-Bus Ops manager, STASYS & Lockheed CEO & Founder of Raffle.it
Martin Previously built up and sold small oem
Previous start-up experience in cellular software distribution company. Main areas
ops, Eastern Europe of expertise are app design and user
Retail & building supply experience experience
Fraser Davidson Jonathan Hill
Non-Exec Director Non-Exec Director
Preparation Capital 1minus1 web developers
© 2013 Social Safe Ltd 19 Private & Confidential

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Branding Opportunities
• Give away free product
• Increase your social media user bases
• Enhance your follower/visitor engagement
• Improve your brand loyalty
• Generate buzz
• Create new touch points
• Collect customer data
• No significant investment
© 2013 Social Safe Ltd 20 Private & Confidential