ABC New Media Summit 28. October 2011

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Jelena Jovanovic

#ABCsummit

Tecnología Noticias y política

Purchase decisions in
information age
Jelena Jovanović (Miss Cybernaut) ©

3 types of web content:

editorial
commercial
user-generated

who is trustworthy?
PR agencies
Community managers
Ads
Bloggers and blogesses
Government 2.0
Evangelists
Friends
Family

P. Drucker: Transformation

"Every few hundred years in Western History
there occurs a sharp transformation.
Within a few short decades, society rearranges
itself : its worldview (paradigm), its basic values,
its social and political structures, its arts, its key
institutions.
Fifty years later there is a new world.”
Post Capitalist Society

transfer information freely
Do you feel it :-)
twitter: Miss Cybernaut ©
Facebook: jjpress
Linked in: jelenajovanovicc

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