SlideShare una empresa de Scribd logo

The Key to Getting People to Pay for Free Content

•Descargar como PPTX, PDF•
•
Kachingle
Kachingle

The document discusses the development of the Kachingle product and marketing approach. It describes forming a team to conduct qualitative research through focus groups and surveys to understand user issues and test different value propositions. Experiments with ads found it was more effective to appeal to users' egos rather than altruism. The team's work informed plans to launch a basic free version of Kachingle alongside a premium paid version to support free content through micropayments.

1 de 16
k kachingle
Tyler Beckett MBA – Marketing USA Tise Okuonghae MBA – Finance Nigeria The KACHINGLETeam Tyler Beckett MBA – Marketing Missouri, USA Robin Marahatta MBA – Finance Nepal Wei Peng M.A. Journalism China
KACHINGLE ? How do you get people to pay for free content? $
TASKS Project Overview Qualitative Research Marketing
FOCUS GROUP Issues Raised ,[object Object]
Not Trustworthy
What is the benefit? (Value Proposition),[object Object]
Our Marketing Approach Trustworthy? Can I Kachingle my favorite site? Free Trial! KachingleX ,[object Object],[object Object]
Used ads to draw out the user’s thoughts
Why is this important? ,[object Object]
The AD Experiment Appeal to User’s altruism…
The AD Experiment Appeal to User’s Ego…
Summary of Results It was 62% more effective to appeal to ego So what?
KACHINGLE The Future $
Sticky Medallion
KACHINGLE For ALL KACHINGLE BASIC $ KACHINGLE PREMIUM $

Recomendados

4 Ways Your Advocates Will Help Start A Movement
4 Ways Your Advocates Will Help Start A Movement4 Ways Your Advocates Will Help Start A Movement
4 Ways Your Advocates Will Help Start A MovementInfluitive
 
Unlocking Advocacy With Effective Customer Onboarding
Unlocking Advocacy With Effective Customer OnboardingUnlocking Advocacy With Effective Customer Onboarding
Unlocking Advocacy With Effective Customer OnboardingInfluitive
 
The Prosumer Age is Here: How to Tap Into the Hidden Power of your Producer/C...
The Prosumer Age is Here: How to Tap Into the Hidden Power of your Producer/C...The Prosumer Age is Here: How to Tap Into the Hidden Power of your Producer/C...
The Prosumer Age is Here: How to Tap Into the Hidden Power of your Producer/C...Influitive
 
How To Get Customer Advocacy Funded
How To Get Customer Advocacy FundedHow To Get Customer Advocacy Funded
How To Get Customer Advocacy FundedInfluitive
 
Employee Engagement: Taking Care Of Your Cabin
Employee Engagement: Taking Care Of Your CabinEmployee Engagement: Taking Care Of Your Cabin
Employee Engagement: Taking Care Of Your CabinInfluitive
 
030810 high performing sales professionals in 2010
030810 high performing sales professionals in 2010030810 high performing sales professionals in 2010
030810 high performing sales professionals in 2010Michaela Herzberg
 
The Advocacy Advantage: Making Your Community Come Alive
The Advocacy Advantage: Making Your Community Come AliveThe Advocacy Advantage: Making Your Community Come Alive
The Advocacy Advantage: Making Your Community Come AliveInfluitive
 
The C Factor: A Customer-Driven Growth Framework
The C Factor: A Customer-Driven Growth FrameworkThe C Factor: A Customer-Driven Growth Framework
The C Factor: A Customer-Driven Growth FrameworkInfluitive
 

Recomendados

4 Ways Your Advocates Will Help Start A Movement
4 Ways Your Advocates Will Help Start A Movement4 Ways Your Advocates Will Help Start A Movement
4 Ways Your Advocates Will Help Start A MovementInfluitive
 
Unlocking Advocacy With Effective Customer Onboarding
Unlocking Advocacy With Effective Customer OnboardingUnlocking Advocacy With Effective Customer Onboarding
Unlocking Advocacy With Effective Customer OnboardingInfluitive
 
The Prosumer Age is Here: How to Tap Into the Hidden Power of your Producer/C...
The Prosumer Age is Here: How to Tap Into the Hidden Power of your Producer/C...The Prosumer Age is Here: How to Tap Into the Hidden Power of your Producer/C...
The Prosumer Age is Here: How to Tap Into the Hidden Power of your Producer/C...Influitive
 
How To Get Customer Advocacy Funded
How To Get Customer Advocacy FundedHow To Get Customer Advocacy Funded
How To Get Customer Advocacy FundedInfluitive
 
Employee Engagement: Taking Care Of Your Cabin
Employee Engagement: Taking Care Of Your CabinEmployee Engagement: Taking Care Of Your Cabin
Employee Engagement: Taking Care Of Your CabinInfluitive
 
030810 high performing sales professionals in 2010
030810 high performing sales professionals in 2010030810 high performing sales professionals in 2010
030810 high performing sales professionals in 2010Michaela Herzberg
 
The Advocacy Advantage: Making Your Community Come Alive
The Advocacy Advantage: Making Your Community Come AliveThe Advocacy Advantage: Making Your Community Come Alive
The Advocacy Advantage: Making Your Community Come AliveInfluitive
 
The C Factor: A Customer-Driven Growth Framework
The C Factor: A Customer-Driven Growth FrameworkThe C Factor: A Customer-Driven Growth Framework
The C Factor: A Customer-Driven Growth FrameworkInfluitive
 
Advocacy and Authenticity: The Foundations Of Market Power
Advocacy and Authenticity: The Foundations Of Market PowerAdvocacy and Authenticity: The Foundations Of Market Power
Advocacy and Authenticity: The Foundations Of Market PowerInfluitive
 
Balanced scorecard
Balanced scorecardBalanced scorecard
Balanced scorecardMohit Singla
 
Toby murdock content marketing now conf _2012_content management_day1
Toby murdock content marketing now conf _2012_content management_day1Toby murdock content marketing now conf _2012_content management_day1
Toby murdock content marketing now conf _2012_content management_day1dlvr.it
 
4 Ways to Embed the Customer Voice in Your Organization
4 Ways to Embed the Customer Voice in Your Organization4 Ways to Embed the Customer Voice in Your Organization
4 Ways to Embed the Customer Voice in Your OrganizationInfluitive
 
Branding in the inbound age
Branding in the inbound ageBranding in the inbound age
Branding in the inbound ageMarc Amigone
 
Why Small Businesses Need a Website and Social Media Program
Why Small Businesses Need a Website and Social Media ProgramWhy Small Businesses Need a Website and Social Media Program
Why Small Businesses Need a Website and Social Media ProgramGeorge Sloane
 
Geek Seo
Geek SeoGeek Seo
Geek SeoAnn Evanston
 
Know SummitHRD in only 3 minutes
Know SummitHRD in only 3 minutesKnow SummitHRD in only 3 minutes
Know SummitHRD in only 3 minutesJimPoland.com, 140coach.com, SummitHRD.com
 
What is planning? Wunderman explains.
What is planning? Wunderman explains.What is planning? Wunderman explains.
What is planning? Wunderman explains.Wunderman
 
Facebook Ads: Your Inbound Marketing Program's Secret Weapon
Facebook Ads: Your Inbound Marketing Program's Secret WeaponFacebook Ads: Your Inbound Marketing Program's Secret Weapon
Facebook Ads: Your Inbound Marketing Program's Secret WeaponJaxzenMarketing
 
Customer-First Marketing: How the Global Leadership Summit created a testing ...
Customer-First Marketing: How the Global Leadership Summit created a testing ...Customer-First Marketing: How the Global Leadership Summit created a testing ...
Customer-First Marketing: How the Global Leadership Summit created a testing ...MECLABS Institute
 
Social media seminar edit
Social media seminar editSocial media seminar edit
Social media seminar editGas Street Works
 
Social media seminar
Social media seminar Social media seminar
Social media seminar Gas Street Works
 
CC2009 Lois Kelly
CC2009 Lois KellyCC2009 Lois Kelly
CC2009 Lois KellySeismonaut
 
Evaluate a facebook campaign
Evaluate a facebook campaignEvaluate a facebook campaign
Evaluate a facebook campaignengy magdy
 
Estela Kun & John Abbott
Estela Kun & John AbbottEstela Kun & John Abbott
Estela Kun & John AbbottDNX
 
Marketing 3.0
Marketing 3.0Marketing 3.0
Marketing 3.0Jigar Chaudhari
 
MME Process Book
MME Process BookMME Process Book
MME Process BookJessica Sijia Bao
 
GenFKD C12 Presentation
GenFKD C12 PresentationGenFKD C12 Presentation
GenFKD C12 Presentationdzurban
 
Usability Coach Y Shek
Usability Coach Y ShekUsability Coach Y Shek
Usability Coach Y ShekYvonne Shek
 
Native Advertising & Influencer Marketing Masterclass
Native Advertising & Influencer Marketing MasterclassNative Advertising & Influencer Marketing Masterclass
Native Advertising & Influencer Marketing MasterclassGetCraft
 
Carving Your Marketing Strategy
Carving Your Marketing StrategyCarving Your Marketing Strategy
Carving Your Marketing StrategyEric Seyram A.
 

Más contenido relacionado

La actualidad más candente

Advocacy and Authenticity: The Foundations Of Market Power
Advocacy and Authenticity: The Foundations Of Market PowerAdvocacy and Authenticity: The Foundations Of Market Power
Advocacy and Authenticity: The Foundations Of Market PowerInfluitive
 
Balanced scorecard
Balanced scorecardBalanced scorecard
Balanced scorecardMohit Singla
 
Toby murdock content marketing now conf _2012_content management_day1
Toby murdock content marketing now conf _2012_content management_day1Toby murdock content marketing now conf _2012_content management_day1
Toby murdock content marketing now conf _2012_content management_day1dlvr.it
 
4 Ways to Embed the Customer Voice in Your Organization
4 Ways to Embed the Customer Voice in Your Organization4 Ways to Embed the Customer Voice in Your Organization
4 Ways to Embed the Customer Voice in Your OrganizationInfluitive
 
Branding in the inbound age
Branding in the inbound ageBranding in the inbound age
Branding in the inbound ageMarc Amigone
 
Why Small Businesses Need a Website and Social Media Program
Why Small Businesses Need a Website and Social Media ProgramWhy Small Businesses Need a Website and Social Media Program
Why Small Businesses Need a Website and Social Media ProgramGeorge Sloane
 
What is planning? Wunderman explains.
What is planning? Wunderman explains.What is planning? Wunderman explains.
What is planning? Wunderman explains.Wunderman
 
Facebook Ads: Your Inbound Marketing Program's Secret Weapon
Facebook Ads: Your Inbound Marketing Program's Secret WeaponFacebook Ads: Your Inbound Marketing Program's Secret Weapon
Facebook Ads: Your Inbound Marketing Program's Secret WeaponJaxzenMarketing
 

La actualidad más candente (10)

Advocacy and Authenticity: The Foundations Of Market Power
Advocacy and Authenticity: The Foundations Of Market PowerAdvocacy and Authenticity: The Foundations Of Market Power
Advocacy and Authenticity: The Foundations Of Market Power
 
Balanced scorecard
Balanced scorecardBalanced scorecard
Balanced scorecard
 
Toby murdock content marketing now conf _2012_content management_day1
Toby murdock content marketing now conf _2012_content management_day1Toby murdock content marketing now conf _2012_content management_day1
Toby murdock content marketing now conf _2012_content management_day1
 
4 Ways to Embed the Customer Voice in Your Organization
4 Ways to Embed the Customer Voice in Your Organization4 Ways to Embed the Customer Voice in Your Organization
4 Ways to Embed the Customer Voice in Your Organization
 
Branding in the inbound age
Branding in the inbound ageBranding in the inbound age
Branding in the inbound age
 
Why Small Businesses Need a Website and Social Media Program
Why Small Businesses Need a Website and Social Media ProgramWhy Small Businesses Need a Website and Social Media Program
Why Small Businesses Need a Website and Social Media Program
 
Geek Seo
Geek SeoGeek Seo
Geek Seo
 
Know SummitHRD in only 3 minutes
Know SummitHRD in only 3 minutesKnow SummitHRD in only 3 minutes
Know SummitHRD in only 3 minutes
 
What is planning? Wunderman explains.
What is planning? Wunderman explains.What is planning? Wunderman explains.
What is planning? Wunderman explains.
 
Facebook Ads: Your Inbound Marketing Program's Secret Weapon
Facebook Ads: Your Inbound Marketing Program's Secret WeaponFacebook Ads: Your Inbound Marketing Program's Secret Weapon
Facebook Ads: Your Inbound Marketing Program's Secret Weapon
 

Similar a The Key to Getting People to Pay for Free Content

Customer-First Marketing: How the Global Leadership Summit created a testing ...
Customer-First Marketing: How the Global Leadership Summit created a testing ...Customer-First Marketing: How the Global Leadership Summit created a testing ...
Customer-First Marketing: How the Global Leadership Summit created a testing ...MECLABS Institute
 
CC2009 Lois Kelly
CC2009 Lois KellyCC2009 Lois Kelly
CC2009 Lois KellySeismonaut
 
Evaluate a facebook campaign
Evaluate a facebook campaignEvaluate a facebook campaign
Evaluate a facebook campaignengy magdy
 
Estela Kun & John Abbott
Estela Kun & John AbbottEstela Kun & John Abbott
Estela Kun & John AbbottDNX
 
GenFKD C12 Presentation
GenFKD C12 PresentationGenFKD C12 Presentation
GenFKD C12 Presentationdzurban
 
Usability Coach Y Shek
Usability Coach Y ShekUsability Coach Y Shek
Usability Coach Y ShekYvonne Shek
 
Native Advertising & Influencer Marketing Masterclass
Native Advertising & Influencer Marketing MasterclassNative Advertising & Influencer Marketing Masterclass
Native Advertising & Influencer Marketing MasterclassGetCraft
 
Carving Your Marketing Strategy
Carving Your Marketing StrategyCarving Your Marketing Strategy
Carving Your Marketing StrategyEric Seyram A.
 
digital marketing - project 3 part 2 facebook campaign evaluation
digital marketing - project 3 part 2 facebook campaign evaluationdigital marketing - project 3 part 2 facebook campaign evaluation
digital marketing - project 3 part 2 facebook campaign evaluationJyothi Reddy
 
Content marketing 101
Content marketing 101Content marketing 101
Content marketing 101James Perry
 
Content Marketing 101 Masterclass for the Institute of Directors - Young Dire...
Content Marketing 101 Masterclass for the Institute of Directors - Young Dire...Content Marketing 101 Masterclass for the Institute of Directors - Young Dire...
Content Marketing 101 Masterclass for the Institute of Directors - Young Dire...Dean Langasco
 
SXSWi 2015 Value Proposition is Mud
SXSWi 2015 Value Proposition is MudSXSWi 2015 Value Proposition is Mud
SXSWi 2015 Value Proposition is MudJacob Shin
 
How to stand out between competitors by christopher tobing
How to stand out between competitors by christopher tobingHow to stand out between competitors by christopher tobing
How to stand out between competitors by christopher tobingKoinWorks
 
Hvordan beregne avkastningen på din Content Marketing? Her er 10 formler!
Hvordan beregne avkastningen på din Content Marketing? Her er 10 formler!Hvordan beregne avkastningen på din Content Marketing? Her er 10 formler!
Hvordan beregne avkastningen på din Content Marketing? Her er 10 formler!Content Marketing Norge
 
Business Development and Marketing Strategy: A Short Course for Entrepreneurs
Business Development and Marketing Strategy: A Short Course for EntrepreneursBusiness Development and Marketing Strategy: A Short Course for Entrepreneurs
Business Development and Marketing Strategy: A Short Course for EntrepreneursKevin Willemse
 

Similar a The Key to Getting People to Pay for Free Content (20)

Customer-First Marketing: How the Global Leadership Summit created a testing ...
Customer-First Marketing: How the Global Leadership Summit created a testing ...Customer-First Marketing: How the Global Leadership Summit created a testing ...
Customer-First Marketing: How the Global Leadership Summit created a testing ...
 
Social media seminar edit
Social media seminar editSocial media seminar edit
Social media seminar edit
 
Social media seminar
Social media seminar Social media seminar
Social media seminar
 
CC2009 Lois Kelly
CC2009 Lois KellyCC2009 Lois Kelly
CC2009 Lois Kelly
 
Evaluate a facebook campaign
Evaluate a facebook campaignEvaluate a facebook campaign
Evaluate a facebook campaign
 
Estela Kun & John Abbott
Estela Kun & John AbbottEstela Kun & John Abbott
Estela Kun & John Abbott
 
Marketing 3.0
Marketing 3.0Marketing 3.0
Marketing 3.0
 
MME Process Book
MME Process BookMME Process Book
MME Process Book
 
GenFKD C12 Presentation
GenFKD C12 PresentationGenFKD C12 Presentation
GenFKD C12 Presentation
 
Usability Coach Y Shek
Usability Coach Y ShekUsability Coach Y Shek
Usability Coach Y Shek
 
Native Advertising & Influencer Marketing Masterclass
Native Advertising & Influencer Marketing MasterclassNative Advertising & Influencer Marketing Masterclass
Native Advertising & Influencer Marketing Masterclass
 
Carving Your Marketing Strategy
Carving Your Marketing StrategyCarving Your Marketing Strategy
Carving Your Marketing Strategy
 
digital marketing - project 3 part 2 facebook campaign evaluation
digital marketing - project 3 part 2 facebook campaign evaluationdigital marketing - project 3 part 2 facebook campaign evaluation
digital marketing - project 3 part 2 facebook campaign evaluation
 
Content marketing 101
Content marketing 101Content marketing 101
Content marketing 101
 
Content Marketing 101 Masterclass for the Institute of Directors - Young Dire...
Content Marketing 101 Masterclass for the Institute of Directors - Young Dire...Content Marketing 101 Masterclass for the Institute of Directors - Young Dire...
Content Marketing 101 Masterclass for the Institute of Directors - Young Dire...
 
SXSWi 2015 Value Proposition is Mud
SXSWi 2015 Value Proposition is MudSXSWi 2015 Value Proposition is Mud
SXSWi 2015 Value Proposition is Mud
 
How to stand out between competitors by christopher tobing
How to stand out between competitors by christopher tobingHow to stand out between competitors by christopher tobing
How to stand out between competitors by christopher tobing
 
Marketing Concepts
Marketing ConceptsMarketing Concepts
Marketing Concepts
 
Hvordan beregne avkastningen på din Content Marketing? Her er 10 formler!
Hvordan beregne avkastningen på din Content Marketing? Her er 10 formler!Hvordan beregne avkastningen på din Content Marketing? Her er 10 formler!
Hvordan beregne avkastningen på din Content Marketing? Her er 10 formler!
 
Business Development and Marketing Strategy: A Short Course for Entrepreneurs
Business Development and Marketing Strategy: A Short Course for EntrepreneursBusiness Development and Marketing Strategy: A Short Course for Entrepreneurs
Business Development and Marketing Strategy: A Short Course for Entrepreneurs
 

Más de Kachingle

AdoptMeApp Overview
AdoptMeApp OverviewAdoptMeApp Overview
AdoptMeApp OverviewKachingle
 
Kachingle Overview August 2013
Kachingle Overview August 2013Kachingle Overview August 2013
Kachingle Overview August 2013Kachingle
 
Freemium Meetup November 2012 - David Weekly
Freemium Meetup November 2012 - David WeeklyFreemium Meetup November 2012 - David Weekly
Freemium Meetup November 2012 - David WeeklyKachingle
 
Freemium Meetup November 2012
Freemium Meetup November 2012 Freemium Meetup November 2012
Freemium Meetup November 2012 Kachingle
 
Freemium Meetup Agenda FreemiumSFBay June 14, 2012
Freemium Meetup Agenda FreemiumSFBay June 14, 2012Freemium Meetup Agenda FreemiumSFBay June 14, 2012
Freemium Meetup Agenda FreemiumSFBay June 14, 2012Kachingle
 
Kachingle Premium for PC and Web App Vendors - Turbocharged Freemium Conversions
Kachingle Premium for PC and Web App Vendors - Turbocharged Freemium ConversionsKachingle Premium for PC and Web App Vendors - Turbocharged Freemium Conversions
Kachingle Premium for PC and Web App Vendors - Turbocharged Freemium ConversionsKachingle
 
Anika's German Presentation about Kachingle
Anika's German Presentation about KachingleAnika's German Presentation about Kachingle
Anika's German Presentation about KachingleKachingle
 
Anika's Presentation about Kachingle in Dutch
Anika's Presentation about Kachingle in DutchAnika's Presentation about Kachingle in Dutch
Anika's Presentation about Kachingle in DutchKachingle
 
Marketing kachingle for the missourian
Marketing kachingle for the missourianMarketing kachingle for the missourian
Marketing kachingle for the missourianKachingle
 
#rp11 Kachingle Brochure re: publica blog conf Berlin 2011
#rp11 Kachingle Brochure re: publica blog conf Berlin 2011 #rp11 Kachingle Brochure re: publica blog conf Berlin 2011
#rp11 Kachingle Brochure re: publica blog conf Berlin 2011 Kachingle
 
Kachingle Photos from PayPal X Innovate Conference 2010
Kachingle Photos from PayPal X Innovate Conference 2010Kachingle Photos from PayPal X Innovate Conference 2010
Kachingle Photos from PayPal X Innovate Conference 2010Kachingle
 
Kachingle's Twitter Integration in one slide!
Kachingle's Twitter Integration in one slide!Kachingle's Twitter Integration in one slide!
Kachingle's Twitter Integration in one slide!Kachingle
 
Aug 2010 Kachingle Community Meeting
Aug 2010 Kachingle Community MeetingAug 2010 Kachingle Community Meeting
Aug 2010 Kachingle Community MeetingKachingle
 
Kachingle Community Online Meeting July 2010 slides
Kachingle Community Online Meeting July 2010 slidesKachingle Community Online Meeting July 2010 slides
Kachingle Community Online Meeting July 2010 slidesKachingle
 
Kachingle - Plateforme de paiement volontaire: Presentation Paris June 20, 2010
Kachingle - Plateforme de paiement volontaire: Presentation Paris June 20, 2010Kachingle - Plateforme de paiement volontaire: Presentation Paris June 20, 2010
Kachingle - Plateforme de paiement volontaire: Presentation Paris June 20, 2010Kachingle
 
Kachingling 101 (crowdfunding)
Kachingling 101 (crowdfunding)Kachingling 101 (crowdfunding)
Kachingling 101 (crowdfunding)Kachingle
 

Más de Kachingle (16)

AdoptMeApp Overview
AdoptMeApp OverviewAdoptMeApp Overview
AdoptMeApp Overview
 
Kachingle Overview August 2013
Kachingle Overview August 2013Kachingle Overview August 2013
Kachingle Overview August 2013
 
Freemium Meetup November 2012 - David Weekly
Freemium Meetup November 2012 - David WeeklyFreemium Meetup November 2012 - David Weekly
Freemium Meetup November 2012 - David Weekly
 
Freemium Meetup November 2012
Freemium Meetup November 2012 Freemium Meetup November 2012
Freemium Meetup November 2012
 
Freemium Meetup Agenda FreemiumSFBay June 14, 2012
Freemium Meetup Agenda FreemiumSFBay June 14, 2012Freemium Meetup Agenda FreemiumSFBay June 14, 2012
Freemium Meetup Agenda FreemiumSFBay June 14, 2012
 
Kachingle Premium for PC and Web App Vendors - Turbocharged Freemium Conversions
Kachingle Premium for PC and Web App Vendors - Turbocharged Freemium ConversionsKachingle Premium for PC and Web App Vendors - Turbocharged Freemium Conversions
Kachingle Premium for PC and Web App Vendors - Turbocharged Freemium Conversions
 
Anika's German Presentation about Kachingle
Anika's German Presentation about KachingleAnika's German Presentation about Kachingle
Anika's German Presentation about Kachingle
 
Anika's Presentation about Kachingle in Dutch
Anika's Presentation about Kachingle in DutchAnika's Presentation about Kachingle in Dutch
Anika's Presentation about Kachingle in Dutch
 
Marketing kachingle for the missourian
Marketing kachingle for the missourianMarketing kachingle for the missourian
Marketing kachingle for the missourian
 
#rp11 Kachingle Brochure re: publica blog conf Berlin 2011
#rp11 Kachingle Brochure re: publica blog conf Berlin 2011 #rp11 Kachingle Brochure re: publica blog conf Berlin 2011
#rp11 Kachingle Brochure re: publica blog conf Berlin 2011
 
Kachingle Photos from PayPal X Innovate Conference 2010
Kachingle Photos from PayPal X Innovate Conference 2010Kachingle Photos from PayPal X Innovate Conference 2010
Kachingle Photos from PayPal X Innovate Conference 2010
 
Kachingle's Twitter Integration in one slide!
Kachingle's Twitter Integration in one slide!Kachingle's Twitter Integration in one slide!
Kachingle's Twitter Integration in one slide!
 
Aug 2010 Kachingle Community Meeting
Aug 2010 Kachingle Community MeetingAug 2010 Kachingle Community Meeting
Aug 2010 Kachingle Community Meeting
 
Kachingle Community Online Meeting July 2010 slides
Kachingle Community Online Meeting July 2010 slidesKachingle Community Online Meeting July 2010 slides
Kachingle Community Online Meeting July 2010 slides
 
Kachingle - Plateforme de paiement volontaire: Presentation Paris June 20, 2010
Kachingle - Plateforme de paiement volontaire: Presentation Paris June 20, 2010Kachingle - Plateforme de paiement volontaire: Presentation Paris June 20, 2010
Kachingle - Plateforme de paiement volontaire: Presentation Paris June 20, 2010
 
Kachingling 101 (crowdfunding)
Kachingling 101 (crowdfunding)Kachingling 101 (crowdfunding)
Kachingling 101 (crowdfunding)
 

The Key to Getting People to Pay for Free Content