The document outlines four steps to make information design better: 1. Learn from experience - follow principles of contrast, repetition, alignment, and proximity. 2. Consider the medium - what works for print may not work online. People read slower and scan online. 3. Understand your users - know who they are, what they want to do, and design information to support their goals. 4. Test your work - test the structure, labels, and usability to improve the design. Break rules if needed to help users.

1. 4 Information Design: How to make the world a better place in four easy steps Nancy Bray

2. I Information Design The practice and skill of preparing information so humans can use it efficiently and effectively

3. 29 700 000 000 web pages

4. 16,000 advertisements logos labels a day

5. 1,000 new books a day

8. 5 point drop in IQ

10. Better information makes for a better world

11. 1 Step One: Learn from (the) experience(d)

12. Contrast C

16. Repetition R

20. Alignment A

24. Proximity P

29. Exercise One

30. 2 Step Two: Medium matters

31. What works on paper doesn’t work on screen

32. 1 2 3 4

34. 1 2 3 4

36. x

37. Exercise Two

38. 3 Step Three: People matter

39. Who are your users?

40. What do they want to do?

42. Exercise Three

43. 4 Step Four: When in doubt, try it out

44. Test your structure

45. Test your labels

46. Look! Listen!

47. Exercise Four

48. S Some final thoughts…

49. You are the problem

50. Break the rules to help your users