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   Business refers to commercial activities relating
    to production & distribution of goods & services
    for economic gain. i.e. profit.

   is a group effort of PRODUCERS, DISTRIBUTORS
    (like banks, insurance companies) etc.

   To satisfy human wants

   Not only profit is the motive but also social
    interest and customer satisfaction.
Includes distinct features which are as follows:

                               Organized
                                activity


               creativity
                                              Profit motive




                            Nature
                              of
        Social
    responsibility                                   Degree of scale




                            business
        Societal interest                     Regularity in
                                                dealings

                                 Risks &
                              uncertainties
Organized activity :

 Identify customer problems or needs.
 Produce/supply goods & services.
 Monitor customer satisfaction.
Profit motive:

   It’s the primary objective of any business.
   It’s reward for the risks undertaken by the
    business firm.
   Firm must utilize its net profits for growth &
    expansion.
Regularity in dealings:
   Firm should engaged in business
    activity on a regular basis.

   A single or rare act of buying & selling
    can’t be called as business activity.

   For ex: a construction firm may take
    fairly a long time to construct and sell
    buildings or flats, as compared to a
    retailer who may buy & sell goods
    everyday. Both these activities can be
    termed as business.
Risks & uncertainties :

   Business is subject to risk & uncertainties.
   It may earn profit or may also occur loss due to risk

For ex:
 change in fashion,

 tastes of customers,

 change in govt. policies,

 recession,

 change in technology,

 damage to goods/property due to fire, natural
  calamities, riots etc.
Consumer
Profits +   satisfaction   Public interests

                 +
Social responsibilities:

    Firms try to fulfill their social responsibility
    towards various groups such as:
   EMPLOYEES : by providing better wages,
    working conditions ,welfare facilities etc.
   CUSTOMERS: better quality of goods &
    services at right prices.
   GOVERNMENT: Paying proper taxes & duties.
   SHAREHOLDERS: Enhancing their value,
    payments of dividends etc.
   COMPETITORS: adopting fair business
    activities.
   SOCIETY: sponsoring education, sports,
    culture etc.
Creative & dynamic:

◦ Modern business is creative in nature.
◦ Firms must come up with innovative ideas to
produce & distribute consumer goods & services.
◦ No business can say that they provide 100% there
is always a scope for improvement.
Government control:

Business firms are subject to government control in
  the form of rules & regulations.
 For ex: laws like
 1. Indian Companies Act ,1956
 2. Foreign Exchange Management Act , 1999
 3. The Competition Act , 2002
REGULAR SUPPLY OF GOODS OF SERVICES:
We can’t produce goods on our own.
It helps in promoting welfare & development of the
  society.
GENERATING EMPLOYMENT OPPORTUNITIES:
It generates employment for people.
Provides direct employment related to the
  production, marketing, & service sectors like
  transport, communications, banking etc.
REVENUE TO GOVERNMENT:
In the form of taxes & duties payments.
Uses this revenue for development of railways,
  roadways, irrigation, rural development, etc.
SOCIAL WELFARE:
 It leads to prosperity & happiness
 Business is connected to almost every area of
  our social & personal life.
 For ex: participating in activities like sports,
  education, donations etc.

FACILITATES ECONOMIC GROWTH, CREATION
 OF RICH & DEVELOPED COUNTRY :

         Economy
                      National       Economic
                      income          growth
         income


   Also earn foreign exchange
CAPITAL FORMATION:

   It facilitates capital formation in the country.
   It takes place because of savings &
    investments.
Business objectives




 Organic
             Economic       Social      Human        National
objectives
             objectives   objectives   objectives   objectives
ESSENTIAL PILLARS OF BUSINESS



                                Survival

                                growth

                                prestige
Economic objectives:
 Its related to the profit or monetary term.
 To earn profit
 Creation of customer
 Innovation in products
 Optimum utilization of resources.
 Creation wealth in form of goods & services.
SOCIAL OBJECTIVES:
 Responsibility towards:




                   government


      customers                 shareholders




                                        Suppliers,
                     Social
employees                                dealers,
                   objectives
                                       competitors
HUMAN OBJECTIVES:
 is related with the workers who provide their services
   for the efficient working of the business.
 To ensure following things:-
                                Working
             Fair wages
                               conditions




Equal work                                       Equal pay
NATIONAL OBJECTIVE:
 SOCIAL JUSTICE:- means providing equal
  opportunities to all, protecting interest of
  neglected, prevention of any sort of
  exploitation.
 For ex: a business unit should do justice to
  their handicapped workers, & women
  employees.

PRODUCTION AS PER NATIONAL PRIORITIES:
 Analyze the taste, interest, and also The
  population then accordingly produce goods.
SELF SUFFICIENCY:

   Make use of available natural resources &
    manpower for economic development.
   Should reduce dependence on foreign countries
    by producing goods or increasing exports and
    reducing imports.

SOCIAL WELFARE:
 Adopting schools in backward areas,
 Funds for rural development, irrigation etc.
 Health camps.
 In December 2010, Azim Premji, the chairman of
  Wipro ltd transferred 213million shares valued at
  rs.8,846cr. Held by him in Wipro Ltd. To a trust
  as an endowment to fund social development
  activities( health, education, etc.)
Important things:
Sectors      Description         examples
PRIMARY      AGRICULTURE, ANIMAL COTTON, WHEAT, RICE
             HUSBANDRY           ETC.(AMUL)

EXTRACTIVE   FROM NATURE         DIAMOND, COAL,
                                 GOLD, SILVER ETC

GENETIC      BREEDING            POULTRY FARMING

SECONDARY    PRODUCTION OF       MANUFACTURING,
             FINISHED GOODS &    FOOD PROCESSING,
             COMPONENTS.         RAW MATERIALS INTO
                                 GOODS.


TERTIARY     PROVIDES SERVICES   TEACHERS, LAWYERS,
                                 BANKERS.

IT           SOFTWARES &         SATYAM, INFOSYS
             HARDWARES           ETC.
Mr. Anil Ambani   Mr. LaxmiMittal
Mr. Azim Premji         Mr. Ratan Tata




                  you
Thank you !

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28ff business 2

  • 1.
  • 2. Business refers to commercial activities relating to production & distribution of goods & services for economic gain. i.e. profit.  is a group effort of PRODUCERS, DISTRIBUTORS (like banks, insurance companies) etc.  To satisfy human wants  Not only profit is the motive but also social interest and customer satisfaction.
  • 3. Includes distinct features which are as follows: Organized activity creativity Profit motive Nature of Social responsibility Degree of scale business Societal interest Regularity in dealings Risks & uncertainties
  • 4. Organized activity :  Identify customer problems or needs.  Produce/supply goods & services.  Monitor customer satisfaction. Profit motive:  It’s the primary objective of any business.  It’s reward for the risks undertaken by the business firm.  Firm must utilize its net profits for growth & expansion.
  • 5. Regularity in dealings:  Firm should engaged in business activity on a regular basis.  A single or rare act of buying & selling can’t be called as business activity.  For ex: a construction firm may take fairly a long time to construct and sell buildings or flats, as compared to a retailer who may buy & sell goods everyday. Both these activities can be termed as business.
  • 6. Risks & uncertainties :  Business is subject to risk & uncertainties.  It may earn profit or may also occur loss due to risk For ex:  change in fashion,  tastes of customers,  change in govt. policies,  recession,  change in technology,  damage to goods/property due to fire, natural calamities, riots etc.
  • 7. Consumer Profits + satisfaction Public interests +
  • 8. Social responsibilities: Firms try to fulfill their social responsibility towards various groups such as:  EMPLOYEES : by providing better wages, working conditions ,welfare facilities etc.  CUSTOMERS: better quality of goods & services at right prices.  GOVERNMENT: Paying proper taxes & duties.  SHAREHOLDERS: Enhancing their value, payments of dividends etc.  COMPETITORS: adopting fair business activities.  SOCIETY: sponsoring education, sports, culture etc.
  • 9. Creative & dynamic: ◦ Modern business is creative in nature. ◦ Firms must come up with innovative ideas to produce & distribute consumer goods & services. ◦ No business can say that they provide 100% there is always a scope for improvement. Government control: Business firms are subject to government control in the form of rules & regulations. For ex: laws like 1. Indian Companies Act ,1956 2. Foreign Exchange Management Act , 1999 3. The Competition Act , 2002
  • 10. REGULAR SUPPLY OF GOODS OF SERVICES: We can’t produce goods on our own. It helps in promoting welfare & development of the society. GENERATING EMPLOYMENT OPPORTUNITIES: It generates employment for people. Provides direct employment related to the production, marketing, & service sectors like transport, communications, banking etc. REVENUE TO GOVERNMENT: In the form of taxes & duties payments. Uses this revenue for development of railways, roadways, irrigation, rural development, etc.
  • 11. SOCIAL WELFARE:  It leads to prosperity & happiness  Business is connected to almost every area of our social & personal life.  For ex: participating in activities like sports, education, donations etc. FACILITATES ECONOMIC GROWTH, CREATION OF RICH & DEVELOPED COUNTRY : Economy National Economic income growth income  Also earn foreign exchange
  • 12. CAPITAL FORMATION:  It facilitates capital formation in the country.  It takes place because of savings & investments.
  • 13. Business objectives Organic Economic Social Human National objectives objectives objectives objectives objectives
  • 14. ESSENTIAL PILLARS OF BUSINESS Survival growth prestige
  • 15. Economic objectives:  Its related to the profit or monetary term.  To earn profit  Creation of customer  Innovation in products  Optimum utilization of resources.  Creation wealth in form of goods & services.
  • 16. SOCIAL OBJECTIVES:  Responsibility towards: government customers shareholders Suppliers, Social employees dealers, objectives competitors
  • 17. HUMAN OBJECTIVES: is related with the workers who provide their services for the efficient working of the business. To ensure following things:- Working Fair wages conditions Equal work Equal pay
  • 18. NATIONAL OBJECTIVE:  SOCIAL JUSTICE:- means providing equal opportunities to all, protecting interest of neglected, prevention of any sort of exploitation.  For ex: a business unit should do justice to their handicapped workers, & women employees. PRODUCTION AS PER NATIONAL PRIORITIES:  Analyze the taste, interest, and also The population then accordingly produce goods.
  • 19. SELF SUFFICIENCY:  Make use of available natural resources & manpower for economic development.  Should reduce dependence on foreign countries by producing goods or increasing exports and reducing imports. SOCIAL WELFARE:  Adopting schools in backward areas,  Funds for rural development, irrigation etc.  Health camps.  In December 2010, Azim Premji, the chairman of Wipro ltd transferred 213million shares valued at rs.8,846cr. Held by him in Wipro Ltd. To a trust as an endowment to fund social development activities( health, education, etc.)
  • 21. Sectors Description examples PRIMARY AGRICULTURE, ANIMAL COTTON, WHEAT, RICE HUSBANDRY ETC.(AMUL) EXTRACTIVE FROM NATURE DIAMOND, COAL, GOLD, SILVER ETC GENETIC BREEDING POULTRY FARMING SECONDARY PRODUCTION OF MANUFACTURING, FINISHED GOODS & FOOD PROCESSING, COMPONENTS. RAW MATERIALS INTO GOODS. TERTIARY PROVIDES SERVICES TEACHERS, LAWYERS, BANKERS. IT SOFTWARES & SATYAM, INFOSYS HARDWARES ETC.
  • 22.
  • 23. Mr. Anil Ambani Mr. LaxmiMittal
  • 24. Mr. Azim Premji Mr. Ratan Tata you