1. ISHANYA

2. GROUP MEMBERS
• Ajay Pratap Singh
• Abhinav Srivastava
• Shubham Tiwari
• Kamlesh Dwivedi
• Durgesh Verma
• Laxman bahadur

3. content
• About ishanya mall
• Arcade 1
A:-Home Town
B:-consumer durable
C:-Furniture Section
D:-eZONE
E:-Hardware section
F:-Food Street
• Kids section
• Arcade 2
• Consumer Behavior
• Employee and management Behavior
• Security
• Parking

4. ABOUT THE ISHANYA
 It was started in 2007
 The owner of ishanya is Mr. Selesh Mehta
 The C.E.O of mall is Mr. Ajoi Krishnamurti
 The whole mall established in 10 acre campus
 There are 6 sections Arcade 1 to 6
 Total no of employee around 400 and also 100
securities
 It is the biggest mall in Pune
 They have no any other branch in India
 Arcade 3 to 6 are work in progress

5. ARCADE 1-HOME TOWN
 The home town is a part of FUTURE group
 Mostly for decorating and furniture product
 They cover’s consumer durables, furnitures ,
electronics(eZONE), Kitchen products, Home decoration
etc in different floors .
 Ground floor covers consumer durables, furniture and
eZONE.
 First floor cover home decoration and kitchen products.

6. Consumer Durables
• Basic consumer durables are available here.
• It has moderate price.
• They follow plane layout design in the store
• They have good arrangement of products

7. Furniture section
• They have wide variety and choices of
furniture
• They have also some luxury furniture
• They have also seasonal offers

8. eZONE
• This is a electronic section, all electronic
products available here
• Different brands are available there ex-
sony,Hitachi,Samsung,LG,HP,Lenovo,Philips,vide
ocon,Dell etc
• They provide offers in most of the products.
• Offers –discount on LCD , LED PLASMA,DVD
With laptops,Digital camera,Home theater etc
• They follow straight layout design.
• .

9. HARDWARE SECTION
• All Hardware products related with premium
or middle segments are there
• Variety of brands and choices in different
segments are there
• They provide home delivery service to there
customers
• They provide plumbers and furniture fitting
services

10. Food street
Various food shops are present there-chines,
indian,south indian and fast food
Ice crème parlore are also there
Barista coffee,costa coffee are also there

11. KIDS SECTION
• Kids section are also there for children's

12. ARCADE 2i
It covers ladies garment section
The BOSE STORE –Electronic store
Book market are also there
Different home product brands are there
Costomer care centre are also there.

13. CONSUMER BEHAVIOUR
 Most of consumers are attract towards decoration
section.
 According to consumer point of view they want
quality product at suitable cost.
 Some consumers are silent observing the products
that they like.
 Some consumers like installment plan in expansive
product.
 Families like to spent their whole day as well as
entertainment with shopping.
 Some of the youths are came here only for
entertainment.

14. EMPLOYEE AND MANAGEMENT
BEHAVIOUR
Polite nature and ready for help to customer.
They were providing product knowledge to
customer.
They are also watching to customers as
security purpose.
Counters are available there for customers
benefit.

15. SECURITY
• As the security reasons they cover whole
campus by CCTV cameras.
• They have also special security .

16. PARKING
• They have valley parking for four wheelers in
basement.
• separate parking for two wheelers

17. THANK YOU