10. Introduction What is Innovation? “Innovation is the process of transforming ideas or inventions which are the point of departure into reality.” (Sundbo 2001) 7/22/2010 3 GSBS6060: Strategic Management
11. Why Innovation? Dynamics of a firm Pace of change in society State of discontinuous change Globalisation (Sundbo 2001) 7/22/2010 4 GSBS6060: Strategic Management
12. Types of Innovation Product Innovation Process Innovation Organisational Innovation 7/22/2010 5 GSBS6060: Strategic Management
13. Learning & Innovation Learning at various levels in the organisation Improvements in processes Implementation & management of change (Hubbard, Rice & Beamish 2008) 7/22/2010 6 GSBS6060: Strategic Management