3. Magazine Layout
2013
In this project, I explored what it is like to produce cover, introductory spread, and jump spread. I found that I really
enjoyed this type of project. I chose the electro-pop musician, Ellie Goulding, as my focus of the article. I made sure
that my design choices, especially in terms of color and white space, are reflective of her sound. I was conscious to
create a design that visually represents the way she sounds. Organizing the delicate balance between type and image is
a skill which I further improved through the creation of this project.
4.
5. Event Poster
2013
This project’s aim was to design a powerful event poster for a non-profit organization. I chose the American Suicide
Prevention Foundation’s walk to prevent suicide on a college campus. In my design, I utilized type in a way to create
an image that led to a message which encourages positivity and encouragement. I created both horizontal and vertical
designs of the poster so it could be used for viewing in a tablet or smart phone easily.
“LOOK AT HOW A SINGLE CANDLE
CAN BOTH DEFY AND
DEFINE THE DARKNESS.”
-ANNE FRANK
“LOOK AT HOW A SINGLE CANDLE
CAN BOTH DEFY AND
DEFINE THE DARKNESS.”
-ANNE FRANK
AMERICAN FOUNDATION FOR SUICIDE PREVENTION
HAYDEN LAWN | ARIZONA STATE UNIVERSITY CAMPUS
5K WALK | MARCH 22, 2014 | 10 A.M.
AMERICAN FOUNDATION FOR SUICIDE PREVENTION
HAYDEN LAWN | ARIZONA STATE UNIVERSITY CAMPUS
5K WALK | MARCH 22, 2014 | 10 A.M.
6. er
nc
th & prostate
eal
ca
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Event Poster
2013
This is a print poster which I created for the club, Colleges Against Cancer to promote a contest. Playing off the
theme, “no shave November”, I designed an image to incorporate type and image in a playful, energetic way to attract
attention to the event. In order to encourage social media participation I highlighted the usage of the hashtag. A high
volume of entries for the contest were received!
Colleges Against Cancer
challenges you to participate in:
share photos & progress
to social media with
#noshavecac
$30 WALMART GIFTCARD
AWARDED TO WINNER ON 12/3!
7. Ampersand Illustration
2013
This project was inspired by opposites attracting. I played with the image to see how much I really needed to reveal to the viewer
to communicate a message. I found that simpler designs were more effective. I also chose to use a minimal color palette to make
my message more powerful. I learned that less is more through the completion of this project.
boys&girls
8. Logo Design
2013
The project this logo was created for was an Alzheimer’s awareness organization so my goal was to create a logo which puts a
positive spin on challenging disease. I believe it is important to show the process of a project, not just the end result. So, I chose
to include the steps I went through toward completion of this logo. The first image includes some of my preliminary sketches.
Next, I took my sketches to the computer and created digital thumbnails. After playing with those more I was able to develop
some designs that I could tweak to reflect the mood of the organization. The third box on the left was my initial completed design, but I felt it still needed to be simplified and portray a more serious message. My end result is the largest image on the right.
By using the curvilinear shape to draw attention to the word “collect” I was able to point the viewer in a more positive direction
without pointing forcing the message.
9.
10. Emotional Abstraction
2011, Acrylic
I created this painting as a self portrait. The project assigned was open to anything we wanted to use, but I think color
is the best way to describe me. My color choice was made to represent pieces of my personality, and how they fuse
together to create me. The broken yellow diagonal at the top of the canvas is to show that I am still in progress and
developing. The use of mainly primary colors represents that I am a traditionalist but by pulling in other additional
colors such as deep greens and soft purples, I am changing and open. This project taught me a lot about my current
state of self as well as who I hope to be.
11. Glasses
2012, Charcoal
This piece began as a preliminary sketch for a larger project, but I found myself really interested in the way the glasses were
reflecting light and interacting with each other, so I worked on it until I felt it was complete. I learned a lot about how to use
the medium while working on this piece as well as creating shapes out of the negative spaces created by other objects. I love
working in black and white because I strongly believe that a piece needs to be strong on it’s own before adding color. This
project helped me to learn about depth. Understanding form and creating depth in my physical work, helps me bring these
characteristics into my digital work as well.
12. Chair
2012, Wood, Found objects, Spray paint
This project is one of my first attempts at working with wood at a large scale. I found that this was one of the most challenging
and rewarding pieces that I completed. The chair stands just under four feet tall and is covered with dried bark found in New
York State. My aim for this piece was to create a portrait of where I’m from and how important it is to respect the Earth. I place
a lot of value on the environment so by combining the human form with natural elements, my message is to be kind to Mother
Nature in everything we do.
13. Bulls
Pastel, 2012
This still life was an exploration of color for me. The top left image is my preliminary sketches of the still life at large.
Below that, I am showing how I begin to crop out areas that I found unneeded which continues on to the bottom left
image, with the introduction of color. The final product is a detailed yet abstract representation of the still life. In all
of my works, I find it helpful to my overall design to begin by sketching on paper and explaining my goals out loud to
others. If I am unable to easily and thoroughly describe my plan to others, I need to re-evaluate and further plan. This
process is one that was learned and executed in this project particularly.