Katja Mäkkylä: Media Coverage of the Basic Income Experiment. Experimenting with Income Support in the Netherlands. Presentation at seminar "Finnish Basic Income Experiment – Science meets social security reform" in Kela 4.4.2019.

1. Media Coverage of the Basic Income
Experiment
Finnish Basic Income Experiment – Science meets social security reform
Katja Mäkkylä
Research Unit
Social Insurance Institution of Finland

2. Finnish Basic Income Experiment in the media
• Enormous attention around the world
• Background information on the Finnish social security system
• Finland leading the way in social innovations
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3. • Intensity
• Frames
• Participants
• Effects
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How is basic income
discussed in public?

4. • Traditional media: online news articles
• Social media: Twitter discussions
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Data

5. Media framing
• Aspects that are emphasized or disregarded
• Contradiction between different frames
• Motivations behind the frames
• Possible effects of the frames
• Media frames versus audience frames
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6. 4.4.2019 Katja Mäkkylä | Media Coverage of the Basic Income Experiment6
The most prominent frames
1 The Economic Frame
2 The Conflict Frame
3 The Future Frame
4 The Human Impact Frame

7. What else are we going to study?
• Public discussion on the results of the experiment
• Different interpretations of the issue
• Political parties and their models
• Social security reform
• Survey on attitudes towards basic income
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8. Thank you!
Katja Mäkkylä
Researcher
Research Unit
Social Insurance Institution of Finland
@katjamakkyla