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What 
Is 
Your 
Home 
Care 
Agency 
Doing 
to 
Retain 
Your 
Best 
Employees? 
Every 
year 
home 
care 
agencies 
spend 
thousands 
of 
dollars 
recruiting 
and 
replacing 
their 
staff 
members. 
While 
it 
is 
an 
ongoing 
issue 
for 
all 
home 
care 
agencies, 
the 
extent 
and 
degree 
of 
time 
and 
expenditure 
can 
be 
decreased. 
Employees 
within 
the 
home 
care 
setting 
often 
quit 
for 
similar 
reasons—whether 
it’s 
a 
boss 
who 
is 
not 
supportive 
and 
empowering, 
or 
a 
lack 
of 
opportunity 
or 
appreciation, 
it’s 
critical 
that 
you 
identify 
the 
reasons 
staff 
are 
quitting 
and 
use 
that 
information 
to 
establish 
a 
plan 
that 
retains 
your 
best 
employees, 
reduces 
turnover, 
and 
simultaneously 
increases 
your 
revenue. 
Create 
a 
Positive 
Environment 
A 
positive 
work 
environment 
keeps 
employees 
happy 
and 
excited 
about 
working 
for 
your 
home 
care 
agency. 
If 
your 
staff 
doesn’t 
feel 
like 
they 
have 
support 
or 
a 
quality 
position 
within 
your 
agency, 
or 
there 
is 
a 
general 
negative 
stigma 
within 
your 
business, 
you’ll 
have 
a 
hard 
time 
retaining 
them. 
You 
can 
create 
a 
positive 
environment 
by 
holding 
management 
accountable 
for 
employee 
satisfaction 
and 
rewarding 
employees 
for 
their 
dedication. 
For 
example, 
offer 
tenure 
awards 
at 
one, 
five, 
and 
ten-­‐year 
marks. 
Offer 
Opportunities 
to 
Move 
Forward 
Employees 
who 
feel 
stagnant 
in 
their 
job 
or 
feel 
as 
though 
they 
have 
no 
chance 
for 
advancement 
will 
not 
stick 
around 
for 
very 
long. 
Develop 
a 
system 
within 
your 
agency 
that 
allows 
employees 
to 
advance 
in 
their 
career, 
and 
create 
an 
elite 
team 
tiered 
system 
tied 
to 
increased 
experience 
and 
education. 
While 
this 
is 
easier 
with 
entry-­‐level 
positions, 
there 
is 
still 
a 
way 
to 
help 
advance 
non-­‐entry 
level 
positions, 
too. 
Opportunities 
do 
not 
just 
have 
to 
be 
by
job 
title 
either. 
You 
can 
provide 
your 
employees 
with 
an 
abundance 
of 
continuing 
education 
opportunities, 
and 
then 
reward 
them 
with 
a 
bonus 
or 
higher 
pay 
for 
increasing 
their 
own 
education 
within 
their 
field. 
You 
should 
also 
establish 
specialty 
services 
that 
serve 
the 
needs 
of 
your 
target 
market, 
such 
as 
Alzheimer’s 
care, 
diabetes 
care, 
and 
COPD 
care. 
Support 
employees 
and 
allow 
them 
to 
attend 
advanced 
training 
so 
that 
they 
can 
further 
themselves 
within 
the 
specialty 
field. 
In 
addition 
to 
increasing 
employee 
satisfaction 
and 
reducing 
turnover 
rates, 
it 
will 
also 
benefit 
your 
agency 
in 
the 
long 
run. 
As 
the 
home 
care 
industry 
continues 
to 
evolve, 
employees 
who 
are 
constantly 
training 
and 
staying 
educated 
will 
be 
a 
step 
ahead 
of 
the 
industry—making 
your 
agency 
more 
competitive. 
Stay 
in 
Touch 
Conduct 
regular 
employee 
surveys 
to 
stay 
in 
touch 
with 
what 
is 
important 
to 
them. 
Once 
you 
know 
what 
is 
driving 
your 
staff 
to 
come 
to 
work 
and 
what 
makes 
them 
want 
to 
keep 
coming 
back, 
you 
can 
enhance 
and 
extend 
those 
perceived 
benefits 
to 
all 
staff. 
Once 
you 
know 
this 
information 
you 
can 
also 
use 
it 
in 
your 
recruiting 
ads 
and 
campaigns. 
Establish 
a 
Community 
Within 
Your 
Agency 
Your 
employees 
should 
feel 
as 
though 
they’re 
part 
of 
a 
community. 
Keep 
the 
community 
strong 
by 
holding 
regular 
staff 
meetings 
(at 
least 
on 
a 
quarterly 
basis). 
Your 
employees, 
regardless 
of 
how 
many 
you 
have, 
should 
know 
one 
another. 
Consider 
creating 
an 
employee 
spotlight 
in 
monthly 
newsletters, 
celebrating 
staff 
member 
birthdays, 
or 
even 
reading 
out 
letters 
of 
praise 
when 
one 
employee 
excels 
in 
his 
or 
her 
position. 
Conduct 
Exit 
Interviews 
In 
the 
event 
that 
you 
still 
lose 
an 
employee, 
conduct 
an 
exit 
interview 
to 
find 
out 
why 
he 
or 
she 
is 
leaving 
and 
where 
you 
can 
improve. 
Exit 
interviews 
give 
you 
key 
information 
and 
insights, 
such 
as 
ways 
to 
boost 
morale, 
how 
to 
improve 
interactions 
between 
management 
and 
staff, 
and 
how 
to 
better 
provide 
training 
opportunities. 
Kenyon 
HomeCare 
Consulting 
can 
help 
you 
establish 
a 
plan 
that 
retains 
your 
best 
employees 
and 
reduces 
turnover. 
From 
developing 
reward 
programs 
to 
helping 
you 
hire 
the 
right 
management 
team, 
Kenyon 
HomeCare 
Consulting 
can 
reduce 
your 
turnover 
rates 
and 
increase 
your 
agency’s 
revenue. 
Schedule 
a 
consultation 
at 
KenyonHCC.com 
today 
to 
see 
how.

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What Is Your Home Care Agency Doing to Retain Your Best Employees?

  • 1. What Is Your Home Care Agency Doing to Retain Your Best Employees? Every year home care agencies spend thousands of dollars recruiting and replacing their staff members. While it is an ongoing issue for all home care agencies, the extent and degree of time and expenditure can be decreased. Employees within the home care setting often quit for similar reasons—whether it’s a boss who is not supportive and empowering, or a lack of opportunity or appreciation, it’s critical that you identify the reasons staff are quitting and use that information to establish a plan that retains your best employees, reduces turnover, and simultaneously increases your revenue. Create a Positive Environment A positive work environment keeps employees happy and excited about working for your home care agency. If your staff doesn’t feel like they have support or a quality position within your agency, or there is a general negative stigma within your business, you’ll have a hard time retaining them. You can create a positive environment by holding management accountable for employee satisfaction and rewarding employees for their dedication. For example, offer tenure awards at one, five, and ten-­‐year marks. Offer Opportunities to Move Forward Employees who feel stagnant in their job or feel as though they have no chance for advancement will not stick around for very long. Develop a system within your agency that allows employees to advance in their career, and create an elite team tiered system tied to increased experience and education. While this is easier with entry-­‐level positions, there is still a way to help advance non-­‐entry level positions, too. Opportunities do not just have to be by
  • 2. job title either. You can provide your employees with an abundance of continuing education opportunities, and then reward them with a bonus or higher pay for increasing their own education within their field. You should also establish specialty services that serve the needs of your target market, such as Alzheimer’s care, diabetes care, and COPD care. Support employees and allow them to attend advanced training so that they can further themselves within the specialty field. In addition to increasing employee satisfaction and reducing turnover rates, it will also benefit your agency in the long run. As the home care industry continues to evolve, employees who are constantly training and staying educated will be a step ahead of the industry—making your agency more competitive. Stay in Touch Conduct regular employee surveys to stay in touch with what is important to them. Once you know what is driving your staff to come to work and what makes them want to keep coming back, you can enhance and extend those perceived benefits to all staff. Once you know this information you can also use it in your recruiting ads and campaigns. Establish a Community Within Your Agency Your employees should feel as though they’re part of a community. Keep the community strong by holding regular staff meetings (at least on a quarterly basis). Your employees, regardless of how many you have, should know one another. Consider creating an employee spotlight in monthly newsletters, celebrating staff member birthdays, or even reading out letters of praise when one employee excels in his or her position. Conduct Exit Interviews In the event that you still lose an employee, conduct an exit interview to find out why he or she is leaving and where you can improve. Exit interviews give you key information and insights, such as ways to boost morale, how to improve interactions between management and staff, and how to better provide training opportunities. Kenyon HomeCare Consulting can help you establish a plan that retains your best employees and reduces turnover. From developing reward programs to helping you hire the right management team, Kenyon HomeCare Consulting can reduce your turnover rates and increase your agency’s revenue. Schedule a consultation at KenyonHCC.com today to see how.