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Click and collect is the future

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Buying and selling are continuously evolving as a process which aims to make shopping easy and fun. However, the most painful part of shopping is the delivery of goods.
The Internet has expanded the reach of e-commerce to a wider customer base across the globe and as per published internet statistics, the global e-commerce revenue is expected to show annual growth of 8% CAGR from 2019 to 2023.
It will create a market volume of USD 2,73,4414 Million by 2023.

To know more about Kirana King
Reach us: info@kiranaking.com
Visit us: https://www.kiranaking.com/
Address: 4th Floor, Geetansh, Class of Pearl, K-48/49, Income Tax Colony, Durgapura, Tonk Road, Jaipur - 302018, India
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Click and collect is the future

  1. 1. Click and Collect is The Future    Buying and selling are continuously evolving as a process which aims to make  shopping easy and fun. However, the most painful part of shopping is the delivery of  goods. The Internet has expanded the reach of e-commerce to a wider customer  base across the globe and as per published internet statistics, the global  e-commerce revenue is expected to show annual growth of 8% CAGR from 2019 to  2023. It will create a market volume of USD 2,73,4414 Million by 2023.     On the other contrary, there is a hybrid e-commerce model surfacing in which the  buyer makes his purchase online by selecting items of his choice and picks them up  from a store or centralized collection center. It is known as ‘Click and Collect’ system  and many people believe this could be the future of e-commerce or e-retailing.   www.kiranaking.com
  2. 2.   Globally, ‘Click and Collect’ does not have uniform results and in many countries, it is  still in the very naïve state.     Through this blog, ​Kirana King​ tries to highlight some of the benefits of ‘Click and  Collect’ model to both retailers and buyers, which predicts its bright future.    Reduces the Cost Of Delivery & Reverse Logistics For  The Retailer     With ‘Click and Collect’ the extra cost incurred due to shipping the good and reverse  logistics can be avoided and consumers can not only save money but walking to the  nearby collection center proves good for health also.      Generally, this cost was in addition to the price of the good, which results in the lower  purchase after the interest shown by the customers. As per a study by McKinsey on  ‘Click and Collect’, it will help reduce cost by as much as 30%, making it a lot more  lucrative and viable investment for the retailers.  www.kiranaking.com
  3. 3. Opportunity to Motivate Consumers for Additional  Purchase – More GMV     A survey result of Walmart shows that about 50% of Walmart’s click and collectors  shopped at the store for additional items. In order to collect the purchased goods,  consumers have to visit the nearest store or the collection center.     The opportunity comes to the retail shop, in a way that they can offer more products  with the customized options on the visit by the consumer based on their buying  behaviour. Thus, retailers such as ​Kirana shops​ can easily motivate the consumers to  make an additional purchase at the time of order collection.        www.kiranaking.com
  4. 4.   Buyers Can Take Delivery at Their Convenience      Suppose your order arrives at your home and you are not there, the delivery  has to be made again. This increases the delivery time and the cost of the  retailer in logistics and reverses logistics. Now, with the click and collect option  available to you as a customer, consumers can fix their time and place of the  nearby Kirana store or collection center.    Saves Time for the Consumer  Let us consider that a consumer has come out for shopping and goes to a  retailer where he does not find what he is looking for then he has to go to  another store.  www.kiranaking.com
  5. 5.   But, with the click and collect model, he can choose items online and collect  from his nearby store. This way even consumers save time and stay away  from the physical hassle of traffic and market.    Guarantee for Safe Delivery of the Ordered  Merchandise  In many instances, the goods delivered through the shipping / logistic  agencies are found broken or damaged.     By adopting ‘Click and Collect’ model the consumer can first ensure that the  quality of the products purchased is up to the mark and also there will be no  worry about the safe delivery of the goods.  www.kiranaking.com
  6. 6.       Conclusion  ‘Click and Collect’ is transforming how e-commerce works and overall retail  business is changing. In the following years, there are going to be a lot more  adaptations of the click and collect model too.     However, it has shown great promise and a great way for retailers to increase  their GMV’s. Internet reports prove that Walmart leads click and collect model  beating the online leader Amazon.         www.kiranaking.com
  7. 7.   For e-commerce companies click and collect model comes as a great  opportunity to reduce the losses they make during out of the logistics and  re-logistics.     Similarly, for Kirana stores, Kirana King is strategizing to bring a special version  of the ‘Click and Collect’ model to increase the business and revenue of its  network stores. At the same time, it will also help improve the grocery  shopping experience for the consumers.    www.kiranaking.com

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