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INTRODUCING
SALESFORCE
HEALTH CLOUD
3 CORE ADVANTAGES
Chapter 1
TITLE TO SUMMARIZE
2 /
Introduction
TITLE TO SUMMARIZE
Table of Contents
2 /2 /2 /
Introduction
PATIENT-CENTERED
HEALTHCARE IS THE
NEW REALITY.
The Affordable Care Act and outcome-based
reimbursement policies create mandates and
incentives for providers, payers, medical device and
pharmaceutical companies to focus more on patient
care and satisfaction. At the same time, patient
expectations for information, interaction and access
have risen dramatically.
Table of Contents
02
04
06
08
Introduction
Complete Patient
View
Smarter Patient
Management
Connected Patient
Engagement
3 /3 /
To succeed, the industry needs to
evolve from a focus on medical records
management to a focus on patient
relationships. This is the clear path to
improving patient satisfaction, delivering
high-quality patient care, controlling
avoidable costs and improving outcomes.
Yet providers today are burdened by
legacy systems and are challenged to
make the shift to healthcare that is 1-to-1,
smart and connected to patient needs.
Salesforce Health Cloud uses the
power of the cloud, social and mobile
technologies to create an environment
that enables everyone from admins
to patients to specialists to get the
information they need at any time and on
any device. Curious what the platform is
really capable of? This e-book explores
the three core advantages of the new
Salesforce Health Cloud:
•	 Complete patient view
•	 Smarter patient management
•	 Connected patient engagement
Salesforce Health Cloud
Giving healthcare providers the ability
to go beyond health records and build
stronger relationships with patients.
“78% of patients are
unsatisfied with the U.S.
healthcare system.”
-Deloitte Survey of U.S.
Health Consumers, 2012
4 /
“63% of millennials would
be interested in proactively
providing their health
data from wearables to
their doctors, so they can
monitor their well-being.”
-Salesforce “State of the
Connected Patient” Report, 2015
4 /
Chapter 1
COMPLETE
PATIENT VIEW
Salesforce Health Cloud provides a complete
view of the patient:
•	 Create rich, contextual patient profiles
•	 Access collaborative care network and
health timelines
•	 Integrate patient data from the
electronic health record (EHR)
•	 Incorporate third-party data from
medical devices and wearables
With a complete view of the patient,
you have easy access to the right patient
information including current conditions
and medications, appointment history and
communication preferences.
5 /5 /
Salesforce Health Cloud
works synchronously with
your health system’s EHRs
to make patient data easily
referenced, actionable and
current from any device. And
with medical devices and
wearables integrated directly
to Salesforce Health Cloud,
you can even gather data
from at-home devices, such as
glucose levels, sleep patterns
and activity measures.
Salesforce Health Cloud
delivers a holistic and real-
time view of each patient’s
health, giving healthcare
providers the information
they need to provide care
that improves outcomes for
patients and populations.
6 /6 /
Chapter 2
SMARTER
PATIENT
MANAGEMENT
Salesforce Health Cloud makes it possible
for healthcare providers to:
•	 Prioritize tasks across all their
patients’ needs
•	 Segment and manage
patient populations
•	 Map personal and professional
caregiver networks
Salesforce Health Cloud features a ‘Today’
page to provide a holistic view of your
patients and the most critical tasks related
to your full patient population. With the
Today view you can make care decisions
efficiently by browsing the customized care
plan for tasks and quickly acting on them.
You also can segment and manage patient
populations, such as sending a message
to all patients with high-blood pressure
to schedule regular check-ins, in a single
secure and private message.
7 /7 /
And with the power of the
Salesforce Platform, you can
review all internal conversations
that involve your patients,
making care coordination and
patient handoffs easier and
more efficient. You can even
map personal and professional-
care networks, so you can
assign ownership of health
goals to anyone on the care
team — including the patients
or their families.
Salesforce Health Cloud
empowers you to easily manage
your full patient populations,
personalize every interaction
and drive better outcomes.
8 /8 /
Chapter 3
CONNECTED
PATIENT
ENGAGEMENT
Salesforce Health Cloud makes healthcare
information more accessible, improving
workflows and care outcomes:
•	 Collaborate seamlessly with care teams
and patients
•	 Assign tasks to caregiver networks
•	 Share secure messages to any device
With Salesforce Health Cloud, care
coordinators can securely collaborate and
assign tasks across the caregiver network. This
extends across the full care system as you can
work with patients to chart progress against
care plans or health goals; easily communicate
with physicians, care coordinators and family
members; and get answers quickly from
specialists across the provider network.
And by extending Salesforce Health Cloud
to mobile platforms, you can send secure
messages to patients’ mobile devices,
meeting their expectations for convenient
communication, encouraging deeper
engagement and accountability, and
developing stronger relationships and loyalty.
“71% of millennials expect
to use mobile apps to
manage their healthcare,
yet most healthcare
systems aren’t equipped
to provide this option.”
-Salesforce “State of the
Connected Patient” Report, 2015
9 /
CONCLUSION
Today’s modern healthcare systems must rapidly evolve
to meet the base expectations of the connected patient.
Salesforce Health Could puts the patient at the center
of the care by giving caregivers core advantages:
•	 See a complete view of the patient with integrated
data from EHRs, wearables and more
•	 Make smarter care decisions from a single console
•	 Engage with patients across their caregiver
networks and on any device
Salesforce Health Cloud developed in partnership
with leading healthcare companies, including Centura
Health, DJO Global, Radboud University Medical Center,
UCSF and Philips.
Salesforce independent software vendors (ISVs)
MuleSoft, and Optum, and systems integrators (SIs)
Accenture, Deloitte, PwC, and Persistent, support
the solution by providing data and other technical
integration solutions with leading medical IT systems,
such as Epic, Cerner, GE Healthcare, and others.
Salesforce Health Cloud empowers you to go beyond
health records and build meaningful relationships
with patients.
9 /
The information provided in this e-book is strictly for
the convenience of our customers and is for general
informational purposes only. Publication by salesforce.
com does not constitute an endorsement. Salesforce.com
does not warrant the accuracy or completeness of any
information, text, graphics, links or other items contained
within this e-book. Salesforce.com does not guarantee
you will achieve any specific results if you follow any
advice in the e-book. It may be advisable for you to
consult with a professional such as a lawyer, accountant,
architect, business advisor or professional engineer to get
specific advice that applies to your specific situation.
© 2015 Salesforce.com. All rights reserved.
10 /
Watch Demo ›
SEE THE
SALESFORCE
HEALTH CLOUD
IN ACTION
3 Core Advantages of Health Cloud

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3 Core Advantages of Health Cloud

  • 2. Chapter 1 TITLE TO SUMMARIZE 2 / Introduction TITLE TO SUMMARIZE Table of Contents 2 /2 /2 / Introduction PATIENT-CENTERED HEALTHCARE IS THE NEW REALITY. The Affordable Care Act and outcome-based reimbursement policies create mandates and incentives for providers, payers, medical device and pharmaceutical companies to focus more on patient care and satisfaction. At the same time, patient expectations for information, interaction and access have risen dramatically. Table of Contents 02 04 06 08 Introduction Complete Patient View Smarter Patient Management Connected Patient Engagement
  • 3. 3 /3 / To succeed, the industry needs to evolve from a focus on medical records management to a focus on patient relationships. This is the clear path to improving patient satisfaction, delivering high-quality patient care, controlling avoidable costs and improving outcomes. Yet providers today are burdened by legacy systems and are challenged to make the shift to healthcare that is 1-to-1, smart and connected to patient needs. Salesforce Health Cloud uses the power of the cloud, social and mobile technologies to create an environment that enables everyone from admins to patients to specialists to get the information they need at any time and on any device. Curious what the platform is really capable of? This e-book explores the three core advantages of the new Salesforce Health Cloud: • Complete patient view • Smarter patient management • Connected patient engagement Salesforce Health Cloud Giving healthcare providers the ability to go beyond health records and build stronger relationships with patients. “78% of patients are unsatisfied with the U.S. healthcare system.” -Deloitte Survey of U.S. Health Consumers, 2012
  • 4. 4 / “63% of millennials would be interested in proactively providing their health data from wearables to their doctors, so they can monitor their well-being.” -Salesforce “State of the Connected Patient” Report, 2015 4 / Chapter 1 COMPLETE PATIENT VIEW Salesforce Health Cloud provides a complete view of the patient: • Create rich, contextual patient profiles • Access collaborative care network and health timelines • Integrate patient data from the electronic health record (EHR) • Incorporate third-party data from medical devices and wearables With a complete view of the patient, you have easy access to the right patient information including current conditions and medications, appointment history and communication preferences.
  • 5. 5 /5 / Salesforce Health Cloud works synchronously with your health system’s EHRs to make patient data easily referenced, actionable and current from any device. And with medical devices and wearables integrated directly to Salesforce Health Cloud, you can even gather data from at-home devices, such as glucose levels, sleep patterns and activity measures. Salesforce Health Cloud delivers a holistic and real- time view of each patient’s health, giving healthcare providers the information they need to provide care that improves outcomes for patients and populations.
  • 6. 6 /6 / Chapter 2 SMARTER PATIENT MANAGEMENT Salesforce Health Cloud makes it possible for healthcare providers to: • Prioritize tasks across all their patients’ needs • Segment and manage patient populations • Map personal and professional caregiver networks Salesforce Health Cloud features a ‘Today’ page to provide a holistic view of your patients and the most critical tasks related to your full patient population. With the Today view you can make care decisions efficiently by browsing the customized care plan for tasks and quickly acting on them. You also can segment and manage patient populations, such as sending a message to all patients with high-blood pressure to schedule regular check-ins, in a single secure and private message.
  • 7. 7 /7 / And with the power of the Salesforce Platform, you can review all internal conversations that involve your patients, making care coordination and patient handoffs easier and more efficient. You can even map personal and professional- care networks, so you can assign ownership of health goals to anyone on the care team — including the patients or their families. Salesforce Health Cloud empowers you to easily manage your full patient populations, personalize every interaction and drive better outcomes.
  • 8. 8 /8 / Chapter 3 CONNECTED PATIENT ENGAGEMENT Salesforce Health Cloud makes healthcare information more accessible, improving workflows and care outcomes: • Collaborate seamlessly with care teams and patients • Assign tasks to caregiver networks • Share secure messages to any device With Salesforce Health Cloud, care coordinators can securely collaborate and assign tasks across the caregiver network. This extends across the full care system as you can work with patients to chart progress against care plans or health goals; easily communicate with physicians, care coordinators and family members; and get answers quickly from specialists across the provider network. And by extending Salesforce Health Cloud to mobile platforms, you can send secure messages to patients’ mobile devices, meeting their expectations for convenient communication, encouraging deeper engagement and accountability, and developing stronger relationships and loyalty. “71% of millennials expect to use mobile apps to manage their healthcare, yet most healthcare systems aren’t equipped to provide this option.” -Salesforce “State of the Connected Patient” Report, 2015
  • 9. 9 / CONCLUSION Today’s modern healthcare systems must rapidly evolve to meet the base expectations of the connected patient. Salesforce Health Could puts the patient at the center of the care by giving caregivers core advantages: • See a complete view of the patient with integrated data from EHRs, wearables and more • Make smarter care decisions from a single console • Engage with patients across their caregiver networks and on any device Salesforce Health Cloud developed in partnership with leading healthcare companies, including Centura Health, DJO Global, Radboud University Medical Center, UCSF and Philips. Salesforce independent software vendors (ISVs) MuleSoft, and Optum, and systems integrators (SIs) Accenture, Deloitte, PwC, and Persistent, support the solution by providing data and other technical integration solutions with leading medical IT systems, such as Epic, Cerner, GE Healthcare, and others. Salesforce Health Cloud empowers you to go beyond health records and build meaningful relationships with patients. 9 /
  • 10. The information provided in this e-book is strictly for the convenience of our customers and is for general informational purposes only. Publication by salesforce. com does not constitute an endorsement. Salesforce.com does not warrant the accuracy or completeness of any information, text, graphics, links or other items contained within this e-book. Salesforce.com does not guarantee you will achieve any specific results if you follow any advice in the e-book. It may be advisable for you to consult with a professional such as a lawyer, accountant, architect, business advisor or professional engineer to get specific advice that applies to your specific situation. © 2015 Salesforce.com. All rights reserved. 10 / Watch Demo › SEE THE SALESFORCE HEALTH CLOUD IN ACTION