Online sales for the automotive aftermarket are growing blazingly fast. See what's driving that growth and make sure you're getting your share in our new infographic.

1. $10,000
$9,000
$8,000
$7,000
$6,000
$5,000
$4,000
$3,000
$2,000
2010
2012
2013
2014
2011
2018
(proj.)
2017(proj.)
2016
(proj.)
2015
(proj.)
91.3
The web
accounted for
%
of all sales for U. S. Auto
Parts in the first half of 2015,
compared with 89.4%
in the
first six months of 2014.
Online consumers
are purchasing:
63%
52%
AUTOMOTIVE AFTERMARKET INDUSTRY
ONLINE
SALES
REV UP IN THE
E-TAILING
FASTEST RETAIL SECTOR
IS THE
GROWING
IN THE AUTOMOTIVE AFTERMARKET
—Autocare.org
56%
ON-LINE AND IN-STORE CHANNELS
Consumers who are shopping
for auto parts online are
increasingly mobile:
SHOPPING EXPERIENCE
Consumers are
seamlessly shifting between mobile, online and in-store resources to:
for an
• Research • Purchase • Pick up • Return items
COMBINING
OMNICHANNEL
Are you getting your share of the online market? Is
your business growing as fast as you want it to? Find
out how you can rev up your revenue with strategy
and technology--take our quick quiz now:
of new auto parts broke
for the first time in 2014,
in 2015.
and will increase over to hit
Online Sales
ONLINE SALES OF NEW AUTO PARTS AND ACCESSORIES
Excluding Online Auctions ($Millions)
That trend will continue for the foreseeable future
with projected annual growth rates of between
and14%
18%
New research from UPS shows that of online
automotive parts and accessories shoppers are
making their purchases online–an 8% increase.
56%
Online Comparison
Shopping
increased since 2014, with
of online automotive aftermarket
consumers now comparing products and
prices before they buy.
use online coupons
are more likely to shop with a
retailer if they receive email offers with
discounts
Frequent use of mobile phones to
compare prices– , a increase
from a year ago
Frequently using their mobile phones to
look up product reviews– , a
increase
Frequently using mobile phones to read
product details– , a increase
More replacement parts
(up 7% to 66%)
bREPLACEM
ENT
UPGRADE
Fewer upgrade parts
(down 2% to 54%).
$20 Billion
Online B2C sales of automotive
parts and accessories
are expected to become a
business by 2020 in North America and Europe.
17%
A leading software
consulting firm since 1980.
(949) 583-9500 • www.blytheco.com
43%
19%
41%
19%
43% 27%
12% 95%
http://www.blytheco.com/quiz