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Community Through
      Capitalism
Developing a process of personal cybernetic management.
Publicly Traded Person
Feb 10, 2008   Sep 25, 2012
   $1.00         $18.00
Compulsively
                Collaborative



   Personal                     Systems and
Corporatehood                      Rules



                  Business
                 Aesthetics
Stafford Beer
   (1926 - 2002)


Beer was the first to
apply cybernetics to
management.
Science of effective
organization.
Cybernetics is the
science of control.

Same principles of
control exist in all
kinds of complicated
systems:

• animals
• computers
• economies


  Why does he look like a wizard?
A RIDICULOUSLY SIMPLIFIED FIGURE OF
 THE CONTROL FUNCTION OF A SYSTEM


                                        attract
                                          +

Stimulus
                    CONTROLLER
           SENSOR
                                           -
                           THE SYSTEM
                                        repel
A RIDICULOUSLY SIMPLIFIED FIGURE OF
   THE CONTROL FUNCTION OF A
        PERSONAL DECISION yea yea
                                +
                                       +

              PEOPLE
                            -         yea
               YOU
                           nay         +

                                yea    -
Ideas          TALK

               WITH             +     nay
        YOU                            -
                                 -
                                      nay
                                nay
A RIDICULOUSLY SIMPLIFIED FIGURE OF
   THE CONTROL FUNCTION OF A
     CORPORATE PERSON WITH A
 CYBERNETIC SOCIAL MANAGEMENT
             SYSTEM
                                          yea
                                           +

Ideas
                       SHAREHOLDERS
        MIKE MERRILL
                                           -
                                KMIKEYM
                                          nay
Shareholder Control of
Romantic Relationships?

              NO
              13%




        YES
        87%
General Control


   MAY

  JUNE

   JULY

   JULY

SEPTEMBER
Tighter Feedback Loops
PERSONAL CYBERNETIC MANAGEMENT


                             yea
                              +

Ideas             YOUR
                COMMUNITY
        YOU
                              -
                             nay




              FOR EVERYONE
400 Shares

263 Shares

50 Shares
             38%


33 Shares          62%



109 Shares

306 Shares
Partner    10   YOU
  Friend     8

Co -Worker   6          23%




 Twitter
 Friend      6
                  77%
  Mom        4

Facebook
 Friend      -3
Internal Tools Become Projects




                        This graph contains forward-looking
                        statements. These statements relate to
                        future events and involve known and
                        unknown risks and uncertainties that
                        may cause actual outcomes to be
                        materially different from those indicated
                        by any forward-looking statements.

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Community Through Capitalism

  • 1. Community Through Capitalism Developing a process of personal cybernetic management.
  • 3.
  • 4. Feb 10, 2008 Sep 25, 2012 $1.00 $18.00
  • 5. Compulsively Collaborative Personal Systems and Corporatehood Rules Business Aesthetics
  • 6.
  • 7.
  • 8. Stafford Beer (1926 - 2002) Beer was the first to apply cybernetics to management. Science of effective organization.
  • 9. Cybernetics is the science of control. Same principles of control exist in all kinds of complicated systems: • animals • computers • economies Why does he look like a wizard?
  • 10.
  • 11. A RIDICULOUSLY SIMPLIFIED FIGURE OF THE CONTROL FUNCTION OF A SYSTEM attract + Stimulus CONTROLLER SENSOR - THE SYSTEM repel
  • 12. A RIDICULOUSLY SIMPLIFIED FIGURE OF THE CONTROL FUNCTION OF A PERSONAL DECISION yea yea + + PEOPLE - yea YOU nay + yea - Ideas TALK WITH + nay YOU - - nay nay
  • 13. A RIDICULOUSLY SIMPLIFIED FIGURE OF THE CONTROL FUNCTION OF A CORPORATE PERSON WITH A CYBERNETIC SOCIAL MANAGEMENT SYSTEM yea + Ideas SHAREHOLDERS MIKE MERRILL - KMIKEYM nay
  • 14. Shareholder Control of Romantic Relationships? NO 13% YES 87%
  • 15.
  • 16.
  • 17.
  • 18.
  • 19.
  • 20.
  • 21.
  • 22. General Control MAY JUNE JULY JULY SEPTEMBER
  • 24.
  • 25. PERSONAL CYBERNETIC MANAGEMENT yea + Ideas YOUR COMMUNITY YOU - nay FOR EVERYONE
  • 26. 400 Shares 263 Shares 50 Shares 38% 33 Shares 62% 109 Shares 306 Shares
  • 27. Partner 10 YOU Friend 8 Co -Worker 6 23% Twitter Friend 6 77% Mom 4 Facebook Friend -3
  • 28. Internal Tools Become Projects This graph contains forward-looking statements. These statements relate to future events and involve known and unknown risks and uncertainties that may cause actual outcomes to be materially different from those indicated by any forward-looking statements.