This document summarizes a study on customer reliance on social media as an information source for purchase decisions. The study used a survey of 200 people in Vijayawada, India to understand demographics, social media usage, and how social media impacts purchasing habits. Key findings include that most respondents are young (71% aged 16-25) and male (73%), and that over half recommend (55.5%) and agree (53.5%) that social media influences their purchase decisions. Facebook was the most commonly used and trusted social media platform for seeking product information. The study concludes that customers in Vijayawada do rely on social media for making purchase decisions.