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Ethics RTNDA Social Media and Blogging Guidelines2010
Social media and blogs are important elements of journalism narrow distance between journalists and public.  encourage lively, immediate and spirited discussion.  vital news-gathering and news-delivery tools.
Professional and Ethical Standards Same professional and ethical standards apply when using social media as on air and on all digital news platforms fairness,  accuracy,  truthfulness,  transparency  and independence.
How to deal with Breaking News If you cannot independently confirm critical information gotten online:     -- reveal your sources;      -- tell the public how you know what you know and what you cannot confirm.
Twitter format is no Excuse
Fix it Remember that social media postings live on as online archives. Correct and clarify mistakes, whether they are factual mistakes or mistakes of omission
Analysis Process •When using content from blogs or social media, ask critical questions such as:
Critical Thinking - What is the source of the video or photograph? Who wrote the comment and what was the motivation for posting it.   - Does the source have the legal right to the material posted? Did that person take the photograph or capture the video?   - Has the photograph or video been manipulated? Have we checked to see if the metadata attached to the image reveals that it has been altered?
Public and Private Social networks typically offer a “privacy” setting, so users can choose not to have their photographs or thoughts in front of the uninvited public. Capturing material from a public Facebook site is different from prying behind a password-protected wall posing as a friend.
Privacy and Your Choices - Does the poster have a ‘reasonable expectation’ of privacy? - Is this a story of great significance? - Is there any other way to get the information? - Are you willing to disclose your methods and reasoning? - What are your journalistic motivations?
Accountability and Transparency
Consequences

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Social media ethics

  • 1. Ethics RTNDA Social Media and Blogging Guidelines2010
  • 2. Social media and blogs are important elements of journalism narrow distance between journalists and public. encourage lively, immediate and spirited discussion. vital news-gathering and news-delivery tools.
  • 3. Professional and Ethical Standards Same professional and ethical standards apply when using social media as on air and on all digital news platforms fairness, accuracy, truthfulness, transparency and independence.
  • 4. How to deal with Breaking News If you cannot independently confirm critical information gotten online: -- reveal your sources; -- tell the public how you know what you know and what you cannot confirm.
  • 5. Twitter format is no Excuse
  • 6. Fix it Remember that social media postings live on as online archives. Correct and clarify mistakes, whether they are factual mistakes or mistakes of omission
  • 7. Analysis Process •When using content from blogs or social media, ask critical questions such as:
  • 8. Critical Thinking - What is the source of the video or photograph? Who wrote the comment and what was the motivation for posting it.   - Does the source have the legal right to the material posted? Did that person take the photograph or capture the video?   - Has the photograph or video been manipulated? Have we checked to see if the metadata attached to the image reveals that it has been altered?
  • 9. Public and Private Social networks typically offer a “privacy” setting, so users can choose not to have their photographs or thoughts in front of the uninvited public. Capturing material from a public Facebook site is different from prying behind a password-protected wall posing as a friend.
  • 10. Privacy and Your Choices - Does the poster have a ‘reasonable expectation’ of privacy? - Is this a story of great significance? - Is there any other way to get the information? - Are you willing to disclose your methods and reasoning? - What are your journalistic motivations?