Focus on communicating the impact of your nonprofit's work rather than self-promotion. Appreciate donors by providing a positive experience and expressing sincere gratitude. Ask for support such as donations, volunteers, or event participation often rather than just once per year. Take responsibility for improving your board through education and new members. Document fundraising plans in writing to engage others and make the plans actionable. Provide training to board members and volunteers to ensure fundraising success.

1. Best Strategies For Non-profit
Fundraising Carl Kruse

2. Focus on Communication
While you're communicating, stop
being all self-centered. Stop promo
ting your annual fund. No one cares
about your annual fund or your nee
d to pay staff or keep the lights on.
What people really care about is th
e work you're doing for the humani
ty. Talk about impact and outcomes
of your non profit board.

3. Appreciate the Donor
Donors are much smarter and more sensit
ive than ever before. Give them a great ex
perience and warm their heart, and they'l
l be giving again and again.
Surprise them. Delight them. Pay attentio
n to every little detail about them. Thank
them warmly and sincerely, and make the
m feel confident they made a good decisi
on to give.

4. Ask Often
Fundraising is an ongoing activity. You
shouldn't just ask once each year. You
should ask often. Ask for money, ask f
or volunteers. Ask people to come for
a tour or to sign your petition. There a
re ample ways people can get involve
d with your non-profit organization, s
o give them options.

5. Take Responsibility
Start educating your Board members about
how to do their job instead of using blame,
shame, and guilt. If you don't like the Board
you have, it's time to stop complaining abo
ut it and change it. Get them some educati
on. Get a few new members on board.

6. Write down Plans
If your fundraising plans aren't in
written properly, they aren't real.
Write them immediately on paper
so you can have an objective look
of the plans. Be purposeful, create
a plan, and get it documented. It w
ill be lot easier to get your co-work
ers, Board and volunteers engaged
with a plan when they can see it o
n paper.

7. Train your Volunteers
Training for board members essential for
the success of fundraising campaign. Get
them the books they need, hire a coach,
or find a workshop.
It's NOT a badge of honor to work on a s
hoestring without spending any money o
n improving the team. You should make
proper training arrangements time to tim
e.

8. Contact Us
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