1. Assignment 8
– Draft 2
By Kaya Sumbland

2. What I’ve learnt from Draft 1…
What I’ve learnt from the class feedback was that
the majority of my topics were too broad and
didn’t have a specific purpose or idea, for example,
my episodes didn’t have anything strong enough to
interlink them together. Video on the blog…
Some good and realistic topics was the idea of technology going too far and some
controversial aspects of the UK, for example the debates upon the Muslim veil.
Though, the majority of my topics like ghosts, UFO’s, the Bermuda triage, were
not realistic to film, and I wouldn’t have been able to get any good primary
resources from it.
However, with the topics I am exploring now, on social inequality and socializing
through the internet, generally it is something many people across the UK can
relate to.

5. Is the UK too
dependant on the
internet for socialising?

6. Research on ‘Is the UK too dependant on the internet for socialising?’
The most common way to socialise with friends is through social networking sites
such as Facebook, MySpace, Bebo, Twitter.
According to new research people spend more time on a social networking site rather than
meeting up with their friends face to face!
In the UK on average people spend 11 hours socialising on the internet – but 10 hours
properly socialising in person.
BUT how has this happened?
YouGov
65% of young professionals aged between 18 – 34 said
Hassle
they are too busy to plan events with friends.
Pull out
And YouGov found that 37% of the people they asked Social
said they’d avoided meeting up with friends because
they thought they would pull out.
While 25% said it was too must hassle to get a firm
commitment.

7. Research on ‘Is the UK too dependant on the internet for socialising?’
Nigel Marlow, Director, Business & Consumer
Psychology from London Metropolitan
University, with expertise in group dynamics, said:
"Young professionals are increasingly ready to accept the
substitute of 'virtuality' over 'the real thing'.
Meaning: People don’t mind having to do things online rather
than in real life.
"This research shows that whilst people want to and indeed prefer to meet up
with friends, they are not making the effort to initiate face-to-face interaction by
organising get-togethers. The perceived inconvenience involved and the
misplaced fear of failing to organise an enjoyable social event, is resulting in
people hiding behind their computers.“
Meaning: People have become too lazy to interact, going online is a much easier
option, and going online clears the threat of being rejected in going out

8. Research on ‘Is the UK too dependant on the internet for socialising?’
Are people really too lazy to go out?
The older generation never had the internet when they were younger –
They were always out play games being active, going places
but now, this generation can see what they want online, play games online in the
comfort of their own homes.
But how is this affecting their health?
This most likely to cause…
• Increase in obesity
• Can cause bed sores
• Sight issues
People who sit in front of a computer screen all day are 125% more
likely to have a heart-related death!

9. Research on ‘Is the UK too dependant on the internet for socialising?’
However, you never know who is online…
Many people make fake accounts online, being potentially dangerous for an innocent user.
People expect to meet new people online when these people could be
- Lying about their age, ethnicity, gender
- Using their pictures for other things
- Hacking their account
- Taking down their details
This leaves opportunities for paedophiles, stalkers, and for people to possibly
hurt them.
An example of this was ‘The girl who became 3
boys’
Where she posed as various different boys
creating fake accounts, enabling her to go into
relationships with her real friends.
Doing this she sexually abused her friends and
mentally scarred them.
Significantly ruining their lives.
It shows how easy it is to pretend to be
someone else.

10. Research on ‘Is the UK too dependant on the internet for socialising?’
Online Dating
Dating websites has made it easier and more efficient for people to find love over the
internet. Being able to click boxes and find your perfect match people are depending
more on these online sites than in real life.
7.8 Million UK singles logged on to find love in one year!
Internet dating has now become more that just a niche activity!
It isn't as much as a taboo than it used to be in previous years because of the increase of
people using them and the unique purposes for some:
Such as…
Emotional Connections
Culture Based
Fetish
Casual Sex

11. Research on ‘Is the UK too dependant on the internet for socialising?’
But is there a point?
Although these sits can help you find someone – People keep talking to these
other people they find online for so long through the internet, when they
meet, the person could be very different from what they seem.
Many Britons forget the importance of a physical relationship
and get too emotionally connected through the internet
Many call this ‘Artificial love’ and say it is destroying the old
traditional way of finding love, going on dates and slowly growing
fonder of one another.
People are blinded by the easy access to
internet dating to realise the fact they cant
find real love is because they don’t have a
physical connection

12. Research on ‘Is the UK too dependant on the internet for socialising?’
What are the problems of internet dating?
- Dating someone without knowing their real track record (criminal
convictions) e.g you could be meeting a teacher, without realising he
has a paedophile past (though some argue this applies for face to face dating as
well)
- Fake accounts – letting someone be someone their not e.g changing
age, ethnicity, religion, gender
- Meeting up, and being attacked e.g you could get sexually abused,
stalked, beaten up
- Person keeping secrets: e.g diseases, disabilities
However, that doesn't mean internet dating sites
have helped hundreds of thousands of people find
love!

13. Research on ‘Is the UK too dependant on the internet for socialising?’
Keeping in touch with loved ones
Years before the internet as around the only way of getting in contact with loved ones was
through letters – because it was cheap and simple.
This old tradition is barely used because of the dependency on things such as Skype and
Facetime to keep in touch with people across the Globe.
Because this technology is able to capture the sound and visuals
of the person you are calling – This is making parents, partners
and friends to not make effort to see each other in life, and
without them realising their conception is slowing
detraining, being blinded from the dependency of technology.
Another cause for concern is the future of this type of contact – how far
can technology evolve.
Maybe one day it will go as far as virtually have their whole body with
you, though you are miles apart, where by traveling wont even be
necessary.

14. Research on ‘Is the UK too dependant on the internet for socialising?’
Socialising through interest
A popular way many youth socialise is though their interests in
fashion, music, humour etc. A great way of doing this is form going out into
local social groups in your area or going to events and meeting new people.
However, the most popular way of doing this is through blogs such as
Tumblr, blogspot etc.
However, a major cause for concern is the fact these
sites are pubic.
An example is Tumblr, the pages are public, and it
enables you to ask bloggers anything you want –
And if you are posed as someone in the similar
age bracket and interest – the blogger generally
without realising gives out lots of personal
information and post the same information as a
post unknowingly gives access to thieves,
paedophiles and stalkers

15. Research on ‘Is the UK too dependant on the internet for socialising?’
Though, its not completely dependant on the
internet.
Blogs commonly organise meet ups, so that these
people can socialise face to face rather than behind
the pictures and posts.
Though when these meet ups occur, there's always
the dangerous risks of:
- It being fake
- Who go’s
- What they bring
- What they do
So because of primarily inviting people through the
internet – you truly do not know what will happen
and if people will really come (like with social
networking)

16. Research on ‘Is the UK too dependant on the internet for socialising?’
Digital lives
Many people get fed up with their own live, therefore realising the opportunities of the
internet, and making a good life for themselves over the internet.
These people might see the perks in doing this, but eventually these people can forget
reality and isolate themselves from the real world – becoming so obsessed not to leave
their homes for days. Much like hyper reality or living in a fantasy world.
Socialising too much online can make you physically unable to socialise with
people face to face.
For example: Catfish
A woman created 15 identities over
Facebook, though the programme focused on
the directors relationship with a woman.
But all that she said was a lie and who she
was, was a lie because she was bored with her
own life.

17. Research on ‘Is the UK too dependant on the internet for socialising?’
Online games
Finally mainly young boys have now got the access to social through
online games such as ‘Call of Duty’ where by he can talk to other players
of this the game while playing.
These people then make friends with on another and end up
being addicted to these games – never going out and staying at
home in front of the TV
Even more worrying it has a horrible impact to you health…
- Seizures
- Likelihood of obesity
- Back problems
- Strain injuries
- Death through addiction
- Skin disorders

18. Research on ‘Is the UK too dependant on the internet for socialising?’
How safe really is socialising on the
internet?
Can it ever really be reliable?
Can you really trust human nature?
Should the social sites inform its uses of the
dangers?
Should their age limits be more strict?

19. Does social equality still
exist in the UK?

20. Research on ‘Does social inequality still exist in the UK?’
The extent to the level of inequality in the UK lies within the different aspects of
the individuals:
- Ethnicity
- Status
- Gender
- Culture
- Religion
- Class
- Age
- Sexuality
These different variables potentially affect people life chances, aspiration, and
directs in life.

21. Research on ‘Does social inequality still exist in the UK?’
A group of people were asked which of these they would Assess someone
social class they said this:
Indicator of class
40%
35%
30%
25%
20%
15%
10%
5% Indicator of class
0%
Adapted from Hadford, G. and
Skipworth, M. (1994) Class London:
Bloomsbury

22. Research on ‘Does social inequality still exist in the UK?’
Class
A persons class is measured Subjectively and Objectively
How the individual views their How society views their social
own class class
Objective :
Educational background – 92% of the UK’s children go to public schools where they are
given free education. However the remaining 8% are prevailed to go to private schools
leading them into better jobs, better speech, better values. Moreover having a better
standard of living in comparison. Also poorer people in the UK struggle to help provide
their children with what they need to learn.
Over half of private school’s results with A’s and A*’s giving then a greater advantage in
life than anyone else. From an early age already showing their unequal advantage over
the working and lower classes. Therefore from their failure have no aspiration to move
on to A-Level. Then affecting how you talk, which would be an indicator of what class you
are and parental background

23. Research on ‘Does social inequality still exist in the UK?’
Job – People judge people within their society based on their job. A bin man is regarded
as a low class job but in fact receives more pay than a nurse who went though a lot more
education to be in their position and is regarded middle class. Also they both have an
important function for society. So is it fair that a nurse be paid so little?
Also these different pays will affect their quality of living. A nurse considered middle class
objectively, but think of herself as working class because of her neighbourhood and
norms then subjectively thinking she is working class.
This also affects what someone wears, if you see someone in designer clothes they have
more social respect, but if we see someone In you avoid socialising with them deeming
than to be a lower class
Political party support – Generally, if you are a labour supporter you will be thought of
as working class and the majority vote for it.
But if you vote conservative, you are probably rich as that is who they favour.
So you would be judged on who you support
Neighbourhood – Depending of the neighbourhood you live in, it can affect how you
speak, your norm, values and social capital. Living in Brixton people would judge you
differently to someone who lives in Central London. Also depending on your area, there
will be different social groups that would better you in life and ones that wont.

24. Research on ‘Does social inequality still exist in the UK?’
Age
Youth:
One crime is committed every two minutes by youth
offenders
But, that is only the MINORTY!
Many young people in the UK feel discriminated by society, mainly
through media exposure and minority crime convictions. Especially
the working class.
Everyday, the media amplifies Youth violence, rebellion, criminal
convictions etc..
This then leads them to think they’ll have nothing in life, limiting their
aspirations, making them fail in the education, because they don’t think they're
worth anything.
More over making them desperate for control, and ending up getting frustrated
with the inequality they face leading to crime – such as the London Riots.

25. Research on ‘Does social inequality still exist in the UK?’
Age
Old age:
Old people are often patronised and although they have most
common knowledge than any one else – they are seen as
stupid and weak.
Research has found no relationship between old age and job
performance.
When applying for a job society would think less of a worker and their experience
because of their age. Also encouraged to retire earlier than necessary.
More over if in a care home old people are more likely to be miss-treated by the
care workers because sometimes they are valued less by society.

26. Research on ‘Does social inequality still exist in the UK?’
Sexuality
Depending on what kind of society you live in sexuality is treated differently.
However, many gay’s, bi’s, lesbians, and trans people face prejudice from people of a
higher and even lower class from them
This affectively limits their social capital (who they know) then limiting how far they are
able to go in a career to better their lives.
People of a different sexuality sometimes don’t feel socially accepted if it is not publicised
in the area.
Other aspects of society are regarded as more important than trying to make them feel
socially accepted.
It's against the law to discriminate when people:
• work, including applying for jobs
• go to school or university, or apply for a course
• buy things in shops, hotels etc
• try to, or use the services of professionals or tradespeople
• rent a house or flat, or buy property
• apply for credit or a loan
• deal with banks, superannuation or insurance companies
• try to, or use state or local government services.
But does it really stop them?

27. Research on ‘Does social inequality still exist in the UK?’
Ethnicity
Racism is the most common form of inequality. Almost everyone has a pre-conceived
idea’s on race.
In the UK a white man is more respected and classed higher than any other
ethnicity – prominently because this is a white country.
However over time it has become increasing better and different ethnicities are
widely accepted in London as it is an open society
Stereotyping affects the job, the house, the friends, etc you will have
These are some common stereotypes…
Blacks -> Criminals
Chinese -> Smart
Indian -> Illegal Immigrants
Eastern European -> Cheap Non-Educated Workers

28. Research on ‘Does social inequality still exist in the UK?’
Status
Status is strongly interlinked with class – but the difference struggles within each
status within a class makes the difference.
Within a class like middle class you get a high status and a lower status.
An example of this a …
Head Teacher and a teacher
Judge and a Lawyer
Doctor and a Nurse
Shop manager and a cleaner
These different status’ form social groups and the same views in life with will end up
benefitting you. Like, Trade unions, being in a golf club -> more social capital (know
someone who knows someone – links)
But can anyone move to the top?
Without the right education people get stuck with their status
but, some people are judge on the background or their image from moving up in their
status, leading to their status frustration.
Polarisation is now making it even harder to move up and down because the rich are
getting richer and the poor are getting poorer

29. Research on ‘Does social inequality still exist in the UK?’
Gender
70% of the two billion poor are women
Could this possibly be because of the priority of men in the workforce?
Men are considered more powerful and wiser, than women – They should be
the leaders and the bread winner of a household.
Commonly women are seen to be a lower status than men, submissive, they
should stay at home, and the idea of going on a maternity leave, would put of
an employer.
However,
Women now have better chances in education, and some families the wife is
the bread winner with is higher class job than her husband – but in some social
class scales, women’s occupation isn't even regarded, and the males occupation
is the definer of the household class
It has become more normal for men to be a stay at home dad

30. Research on ‘Does social inequality still exist in the UK?’
Culture
Some cultures are socially accepted over the other because of their
influence and domination, stereotypes of society.
If you are upper class and rich you are more respected in society because
of media portrayals of this culture and the royal family is becoming pop
culture.
However the black ethic culture and the Muslim culture is also strongly
shown throughout the media in the news and current debates.
Cultures based on the black race social defects their way in life because
of racism, affecting where they can go, what they can do, prejudice
because of the amplification on crime bring portrayed as a deviant
culture.
The Muslim culture also face prejudice because of they way they isolate
themselves from society being a close nit culture with others like
themselves. The media portray them as secretive and there are many
current debates on how they dress. Also being linked with terrorism they
are socially restricted.

31. Research on ‘Does social inequality still exist in the UK?’
Religion
80%
Religions in th UK
70%
60%
50%
40%
30%
20%
10%
0%
Christian Buddhist Hindu Jewish Muslim Sikh Other

32. Research on ‘Does social inequality still exist in the UK?’
Religion
Catholics and Christians dominate over most societies in the UK.
So therefore their religious holidays take over many social places during the time of
celebration. This gives them a bigger influence on society and possibly are seen as a more
respected religion receive less prejudice from the middle or upper classes.
For example – Christmas time
Nativity statues displayed in local
parks
Though different religions give different status in different societies.
For example in Southall, a Islamic person may have better chances in
success, where by a Jewish person may not, because its ‘different’
But when outside their society, in a work of multiculturalism, they would face
prejudice being linked with things such as terrorism limiting the opportunity to
get a higher class job in an upper class society without social respect or social
capital.

33. Is the UK too dependant
on the internet for
socialising?
Developing potential
topic!

34. Is the UK too dependant on the internet for socialising?
What is the purpose of the documentary?
The purpose of the documentary is to show social networking
users that they are become too dependant on the internet to
meet friends, find partners and generally contact people.
I want to show my audience the old traditions they are ignoring
from being blinded of the evolution of technology to keep in
touch.
Also to enforce the real dangers that can
happen to anyone, and how easily it can
happen.
Moreover inform parents who don’t even
know much about some of these sites and
who can be on the other end of the computer
screen.

35. Is the UK too dependant on the internet for socialising?
What would people learn about this topic?
• People would learn the facts on how excessive
Britons have become on their dependency on
the internet to stay in touch with their friends.
• They would also learn the true health issues that
will occur if they keep on leading their life this
way
• Real stories of people been affected by fake
accounts and the stories of why people made
these fake accounts

36. Is the UK too dependant on the internet for socialising?
Connect purpose to the audience?
My audience would want to learn from this topics because its very
relevant to them.
This is a current debate among people in the UK because of some
of the health issues it has created and because of the recent
problems caused from these sites.
Also because they may have themselves experiences some of the
issue raised in my documentary – or not even be aware of them.
Furthermore people who have considered joining sites such as
dating ones but afraid of it being a taboo would want to learn what
you can do, have far you can find someone, but also be aware of
the risk factors in joining.
I think the audience would ant to watch so they can be
knowledgeable on the facts of how dependant they are of the
internet.

37. Is the UK too dependant on the internet for socialising?
Who is the audience?
Target Audience:
My target audience is a working class mass audience because of the popularity and
relevance to many people in the UK. Over half of the UK are on a social networking site.
My Documentary would be more leaned towards girls than to boys because the majority of
my topics are female orientated, so I think more girls would watch it.
I would target the documentary to people ages 16 – 24 because it is the from the youngest
age (16) people are more naïve to dangers and more older people (24) are mostly socialise
though the internet. Also though these ages they share common interest
Secondary Audience:
My secondary audience would be middle class adults between the ages of 35-40 because it
is the more common age in using dating websites and those with children would want to see
how dependant their children are on the internet. Also It would be equally male and female
because of the male interest in games and their participatory on these sites and using these
technologies.
This would be a more niche audience because the general interest is based around the
youth- However older people are interested in learning how Britons have become too
dependant.

38. Is the UK too dependant on the internet for socialising?
What style of documentary is it?
• This would be a persuasive documentary to pursued people in
the UK to become more socially active face to face
I will do this by showing more of the bad qualities than the good that come
out of socialising online because I think it is some bad, and because its
something that should not develop into a bigger situation in become
socially restricting
• To inform how dependant Britons have become on the
internet, if they didn’t know it before.
I will do this by informing the audience on the dangers of socialising
through the internet and informing them on real stories from people who
have went though the health issues, experienced dangerous situations and
those who completely depended their life doing this. More over informing
how the technology could evolve.

39. Is the UK too dependant on the internet for socialising?
What each episode would be about?
Episode 1 : Different ways of socialising
Through interest, culture, fetish, keeping contact, games, comparing
the ways it can be done face to face – success stories
Episode 1 : Is this generation too lazy?
Health risks, Old traditions, we’ve become too dependant on internet –
easier, real stories
Episode 1 : Dangers online
Stalkers, paedophiles, attackers, fake accounts, real stories
Episode 1 : Digital lives
Hyper reality, how the tech might evolve, postmodernism

40. Is the UK too dependant on the internet for socialising?
What channel would it be on?
I would put this documentary on Channel 4 because
this documentary it explored the negativity of too
much socialising on the internet. Channel 4 have the
ability of attracting various audiences through
simplistic advertising – as my topic varies in interest.
Channel 4 furthermore have a similar documentary series
called ‘Dispatches’ which explores a certain concerning
topic in the same what which I want to.
I would show it at 8pm because it will not have any bad language or any
inappropriate context too significantly throughout.
Also it will get a better audience at 8pm than 9pm because other programmes
targeted towards my target audience are commonly shown at 9pm, so I I’ll have
more chance of their viewings at 8pm.

41. Is the UK too dependant on the internet for socialising?
Audience Feedback

42. Does social inequality
still exist in the UK?
Developing potential
topic!

43. Does social inequality still exist in the UK?
What is the purpose of the documentary?
The purpose of the documentary is to express the views of those
who are discriminated against in society giving them a voice to
be heard.
Showing how, without even realising it, open societies though
claim that anyone can make it to the top, there are always
inequalities between all different people that are going to limit
how far and what they are able to achieve in life.

44. Does social inequality still exist in the UK?
What would people learn about from this documentary?
People would learn about how each aspect that
makes everyone in society can affect their stand in
society
• Ethnicity
• Status
• Gender
• Culture
• Religion
• Class
• Age
• Sexuality

45. Does social inequality still exist in the UK?
Connect purpose to the audience?
My audience would want to learn from this topics because
everyone is different, and most people in society has faced social
inequality at least one in their life time. Some more than
others, and would want to hear that there are many people like
them, and because these types of people like to hear experiences
they went though – because in a way they feel socially connected
with that person.
Also because my audience would like to see social awareness of a
topics that significantly effected and is effecting their lives

46. Does social inequality still exist in the UK?
Who is the audience?
Target Audience:
My target audience for this documentary would be mass working class people who feel they
have been socially mistreated. The documentary is more aimed towards the people who
aren't financially safe, Indians, blacks, gays, European etc. – anyone who doesn't feel
specifically British. It would be targeted towards males as they are prominently seen as the
bread winner of a family, so would be more interested in the inequalities faced in society.
Also men ages from 38-48 because they have a lot of experience on inequality throughout
their life, and are not too old to understand todays generation as well as the one before.
Secondary Audience:
My secondary audience would be Younger boys aged 18 – 22 who feel they are being socially
discriminated as its where they tend to begin their own life as an individual. This would also
be a mass audience as the UK is very multi-cultured, and also an open society which effects
this age because of things such as new exams and rise in uni fee’s. Also I think it would be
more leaned towards black males because of the current debates and media amplification of
their crime and their majority of their association In the London riots when they hear the
words ‘social inequality’

47. Does social inequality still exist in the UK?
What style of documentary is it?
• This would be a Observatory documentary to show viewers
how situations can happen
I will do this to show people how social inequality come about primarily
and to show people who haven't experienced what its like. I want to do
this to show first off how it is done, and so that the audience can relate to
what are being shown
• To inform how much inequality happens in the societies that
claim to be open to opportunity.
I will do this by informing the audience of the facts and the theory's from
sociologists who have researched these issues. Also by telling people
experiences and how they felt and how it effected them.
I would do this because It’s important for my audience to have a related
connection with what in informing the audience on.

48. Does social inequality still exist in the UK?
What each episode would be about?
Episode 1 : Parental background
How it effects your
class, education, speech, neighbourhood, norms, values attitudes.
Episode 1 : Media Influence
Amplification on different religions, cultures, ethnicities, spent time
(leisure) and sexuality
Episode 1 : Workplace
Age, sexuality, ethnicity, religion, laws
Episode 1 : Is Briton really an open society?
Can we call ourselves open? Status frustration, conclusion of it all

49. Does social inequality still exist in the UK?
What channel would it be on?
I would put this documentary on BBC 1 because it’s a
mature channel with an older audience. Also the
channel recognises all people and cultures and has
shown many programmes on different societies and
different people.
BBC 1 furthermore have a similar style documentary series
called paranormal targeted towards an older audience
exploring similar ‘covered up’ topics
I would show it at 9pm because on BBC one controversial topics are usually shown
later at this time. They usually show mainly family shows at 8pm.
Furthermore, it might contain mild language, violence, but nothing too graphic.

50. Does social inequality still exist in the UK?
Audience Feedback

51. What I learnt from the interviews

52. Topic of choice
My Topic of choice is
Is the UK too dependant on the internet for socialising?
I chose this topic because I think it has a bigger relevance to
today current interests and debates. I can get better primary
resources, and more involvement from the public about this
topic. Also I will be able to capture a wider, bigger audience.
Across different ages, races, culture etc.
Also it was generally liked by my target audience feedback.