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Easy Web Video
1. Easy Web Video
Ted Prodromou
NetBizExpert, Inc
www.netbizexpert.com
2. What makes a video viral?
The video must be fun and spontaneous
Be authentic – don’t act
Don’t sell!
Keep it short – 3 to 5 minutes maximum
Add upbeat music – don’t use copyrighted
music
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3. Video formats
The AVI Format - .avi
The Windows Media Format - wmv
The MPEG Format - .mpg or .mpeg
The QuickTime Format - .mov
The RealVideo Format - .rm or .ram
The Shockwave (Flash) Format - .swf
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4. YouTube Video Specifications
QuickTime .MOV
Windows .AVI
MPEG .MPG files
Recommended: 1280 x 720 (16x9 HD) and
640 x 480 (4:3 SD)
Up to 2 GB in size
Up to 10 minutes in length
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5. Use keyword phrases
In your video Title
In your video Description
In your video Tags
In your video file name
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6. Video Description
Begin your Description with your website/blog
URL
Create an offer and send people to a specific
page that is related to your video – offer a free
report, an ebook, an audio or a video
Don’t send them directly to your homepage
Create an opt in form on that page to capture
leads before they download the giveaway
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7. Submit to popular video sites
YouTube.com
Google video
Yahoo video
Daily Motion
Viddler
Facebook
MySpace
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8. Use Social Media
Tweet a link to your video
Update your Facebook status with a link to
your video
Update your LinkedIn status with a link to
your video
Update FriendFeed with a link to your status
Post the video on your blog
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9. Track your results
Use Google Analytics on your website/blog to see
which sites are generating the most traffic
Review the stats and comments on each video site
Set up Google Alerts with your name and keyword
phrases
Search Twitter for your keyword phrases
Monitor your social networking pages for comments
NetBizExpert.com