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SMART
ITINERARY
SERVICES
POTENTIAL CONSUMER ANALYSIS
INTRODUCTION
THE ANALYSIS OF POTENTIAL USERS BECAME AVAILABLE
WITH A SURVEY CREATED TO VERIFY IF THE USERS HAVE
THE PROBLEMS WE BELIEVE THEY HAVE AND IF THEY ARE
INTERESTED IN OUR SERVICE.

THE SURVEY ASKED TO:
• MORE THAN 50 INTERVIEWEES;
• ALL OVER THE WORLD;
• WITH DIFFERENT AGES;
• AND MOST OF THEM WITH THE SAME PROBLEM THAT WE
COULD HELP  .
MAIN RESULTS




 • 58 PEOPLE ANSWERED THE SURVEY.




                                * tool: www.surveymonkey.com
MAIN RESULTS




 • MORE THAN 60% OF THE INTERVIEWEES TRAVEL
 ABROAD AT LEAST ONCE A YEAR.



                            * tool: www.surveymonkey.com
MAIN RESULTS




 • 70% OF OUR INTERVIEWEES HAS A MOBILE PHONE
 THAT COULD RUN OUR APPLICATION.




                             * tool: www.surveymonkey.com
MAIN RESULTS




 • 70% OF THE INTERVIEWEES WOULD USE AN
 APPLICATION LIKE THE ONE WE INTEND TO OFFER.



                              * tool: www.surveymonkey.com
MAIN RESULTS




 • ALMOST 50% OF THE INTERVIEWEES WOULD PAY AT
 LEAST US$ 2 TO HAVE THE APPLICATION.



                              * tool: www.surveymonkey.com
MAIN RESULTS
 • PEOPLE HAVE THE PROBLEM WE BELIEVED, MOST OF
 THEM ARE INTERESTED IN HAVING THE APPLICATION.

 • PEOPLE HAVE THE TECHNOLOGY REQUIRED TO RUN
 THE APPLICATION.

 • THERE IS A BIG POTENTIAL MARKET WITH THE
 APPLICATION, BECAUSE A GOOD PART OF THE PEOPLE
 WOULD PAY AT LEAST US$ 2.00 FOR IT.




                               * tool: www.surveymonkey.com

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Survey ppt

  • 2. INTRODUCTION THE ANALYSIS OF POTENTIAL USERS BECAME AVAILABLE WITH A SURVEY CREATED TO VERIFY IF THE USERS HAVE THE PROBLEMS WE BELIEVE THEY HAVE AND IF THEY ARE INTERESTED IN OUR SERVICE. THE SURVEY ASKED TO: • MORE THAN 50 INTERVIEWEES; • ALL OVER THE WORLD; • WITH DIFFERENT AGES; • AND MOST OF THEM WITH THE SAME PROBLEM THAT WE COULD HELP .
  • 3. MAIN RESULTS • 58 PEOPLE ANSWERED THE SURVEY. * tool: www.surveymonkey.com
  • 4. MAIN RESULTS • MORE THAN 60% OF THE INTERVIEWEES TRAVEL ABROAD AT LEAST ONCE A YEAR. * tool: www.surveymonkey.com
  • 5. MAIN RESULTS • 70% OF OUR INTERVIEWEES HAS A MOBILE PHONE THAT COULD RUN OUR APPLICATION. * tool: www.surveymonkey.com
  • 6. MAIN RESULTS • 70% OF THE INTERVIEWEES WOULD USE AN APPLICATION LIKE THE ONE WE INTEND TO OFFER. * tool: www.surveymonkey.com
  • 7. MAIN RESULTS • ALMOST 50% OF THE INTERVIEWEES WOULD PAY AT LEAST US$ 2 TO HAVE THE APPLICATION. * tool: www.surveymonkey.com
  • 8. MAIN RESULTS • PEOPLE HAVE THE PROBLEM WE BELIEVED, MOST OF THEM ARE INTERESTED IN HAVING THE APPLICATION. • PEOPLE HAVE THE TECHNOLOGY REQUIRED TO RUN THE APPLICATION. • THERE IS A BIG POTENTIAL MARKET WITH THE APPLICATION, BECAUSE A GOOD PART OF THE PEOPLE WOULD PAY AT LEAST US$ 2.00 FOR IT. * tool: www.surveymonkey.com