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1.
Enhancing search with Augmented
Reality #DPAconf Ivo van Barneveld Layar vrijdag 19 november 2010
2.
Layar brings impactful
augmented reality experiences into people’s everyday lives vrijdag 19 november 2010
3.
Enhanced search = Where is
...? vrijdag 19 november 2010
4.
vrijdag 19 november
2010
5.
We want to
move people with Augmented Reality vrijdag 19 november 2010
6.
Augmented Reality Technology = vrijdag 19
november 2010
7.
Augmented Reality Content = vrijdag 19
november 2010
8.
http://www.youtube.com/watch?v=b64_16K2e08 http://itunes.apple.com/nl/album/one-your-name-ep/id379593408 http://m.layar.com/open/conquar/ http://open.spotify.com/track/1qZMPmpD1jDcOA7gZ6TCde It’s about playing
content... http://www.bbc.co.uk/news/technology-11743524 vrijdag 19 november 2010
9.
Test Search Discover Make Review Like New Trending Create PublishReport Play FindFeatured Popular Open Share vrijdag 19 november
2010
10.
What does Layar
do? vrijdag 19 november 2010
11.
Brands, publishers Developers, agencies Layar End user Content
Layers Distribution Search & Discovery The Layar ecosystem vrijdag 19 november 2010
12.
Brands, publishers Developers, agencies Layar End user Content
Layers Distribution Search & Discovery The Layar ecosystem 1,000s of developers 1,500 published layers 1,000,000 active users vrijdag 19 november 2010
13.
Layar Partner Network >
40 Layar Partners worldwide vrijdag 19 november 2010
14.
Layar Distribution available available
available Dutch, French, German, Greek, Portugese, Hebrew, English, Japanese, Turkish, Korean, Chinese (Mandarin), Spanish and Italian in development vrijdag 19 november 2010
15.
© 2010, Layar
B.V. vrijdag 19 november 2010
16.
3Games EducationBusiness Social Commerce Art What
does Layar play? vrijdag 19 november 2010
17.
Art vrijdag 19 november
2010
18.
Uninvited Art exhibition,
MoMA vrijdag 19 november 2010
19.
VPAP vrijdag 19 november
2010
20.
Stedelijk Museum vrijdag 19
november 2010
21.
Games vrijdag 19 november
2010
22.
ARcade http://www.hpsc.fr/ vrijdag 19 november
2010
23.
3D Maze by
HPSC http://www.hpsc.fr/ vrijdag 19 november 2010
24.
Information Services vrijdag 19
november 2010
25.
Quake information http://livespot.com.au/ vrijdag 19
november 2010
26.
© 2010, Layar
B.V. Amsterdam Fire Brigade vrijdag 19 november 2010
27.
Quiznos http://www.hoppala-agency.com/&http://winvolve.com/ vrijdag 19 november
2010
28.
Social vrijdag 19 november
2010
29.
Foursquare http://www.tabworldmedia.com vrijdag 19 november
2010
30.
Tweeps http://www.tabworldmedia.com vrijdag 19 november
2010
31.
© 2010, Layar
B.V. Rolling Stones http://www.augmentreality.co.uk/ vrijdag 19 november 2010
32.
Education vrijdag 19 november
2010
33.
WTC vrijdag 19 november
2010
34.
Berlin wall http://www.hoppala-agency.com/ vrijdag 19
november 2010
35.
NAI vrijdag 19 november
2010
36.
Commerce vrijdag 19 november
2010
37.
V-Commerce http://www.hpsc.fr/ vrijdag 19 november
2010
38.
Launched in June
2009 Based in Amsterdam VC funded 40 people (yes, we are hiring!) About Layar vrijdag 19 november 2010
39.
Layar brings impactful
augmented reality experiences into people’s everyday lives vrijdag 19 november 2010
40.
Thank you ivo@layar.com @brnvld vrijdag 19
november 2010
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