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Confessions of a (wannabe) Advertising Man..

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Will Humphrey
Will Humphrey

A presentation about my attempts to break into the advertising industry (the recently updated 2007 edition).

EmpresarialesEducación
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The best choice isn’t always black and white.
Confessions of a (wannabe) Advertising Man
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Background Information ,[object Object],[object Object],[object Object],[object Object]
So why Advertising – and why you? Integrated? Holistic? ATL? Aren’t those just words ad men use to confuse people? Will TiVO kill the 30 second spot? Or will well-targeted TV still be effective?
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Why Advertising – and why you?
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Why Advertising – and why you?
It’s been an interesting journey so far…
Another job in planning seems a long way away... and WHY did I wear those bloody ugly socks?!?
The journey so far… ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
The journey so far… ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
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Click the picture to read the letter online:
[object Object]
A little about me: Brands, Influences, Music I’ve left my earmuff fixation behind me, and instead prefer to read anything I can get my hands on and play football, golf and badminton. Instead of waffling on about my interests, I’ve chosen a series of pictures which I feel better represent me. These include brands I admire, some of my sources of influence, and my favourite albums of all time.
A little about me: Brands
A little about me: Influences
A little about me: Music
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

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Confessions of a (wannabe) Advertising Man..

  • 1. The best choice isn’t always black and white.
  • 2. Confessions of a (wannabe) Advertising Man
  • 3.
  • 4.
  • 5.  
  • 6.
  • 7. So why Advertising – and why you? Integrated? Holistic? ATL? Aren’t those just words ad men use to confuse people? Will TiVO kill the 30 second spot? Or will well-targeted TV still be effective?
  • 8.
  • 9.
  • 10. It’s been an interesting journey so far…
  • 11. Another job in planning seems a long way away... and WHY did I wear those bloody ugly socks?!?
  • 12.
  • 13.
  • 14.
  • 15.  
  • 16.  
  • 17. Click the picture to read the letter online:
  • 18.
  • 19. A little about me: Brands, Influences, Music I’ve left my earmuff fixation behind me, and instead prefer to read anything I can get my hands on and play football, golf and badminton. Instead of waffling on about my interests, I’ve chosen a series of pictures which I feel better represent me. These include brands I admire, some of my sources of influence, and my favourite albums of all time.
  • 20. A little about me: Brands
  • 21. A little about me: Influences
  • 22. A little about me: Music
  • 23.