Levitum is a startup building mobile cloud and social media products and services. They strive to build software that is delightful, innovative, well-designed, easy to use, and employs the latest technology. Their services approach involves discussing the client's idea, identifying target devices, choosing a mobile cloud platform, and going through a creative cycle of wireframes and prototypes to completion. They provide guidance on distribution and marketing through app stores, websites, and social media. Clients are encouraged to provide clear objectives and timely input to help Levitum help them.
2. About Levitum
• Startup building products & services connecting
the mobile cloud and social media
Levitum (adj.): to raise; alleviate; polish; lighten; relieve (Origin: Latin)
4. Design Principles
We strive to build software that is:
• Delightful • Focused
• Innovative • Lightweight
• Well designed • Easy to use
• Integrated • Employs the latest
• Optimized technology
• Connected • Goes the extra
• Localized mile
• Keeps things fresh
6. 1. Your idea, Our sounding board
We’ll discuss:
• Overarching concept
• App objectives
• Primary use-cases
• User demographic
• Design Ideas
• User Interface
Elements
• Distribution
Mechanisms
• Marketing the App
7. 2. Identify Devices
• Which phones? iPhone/Android/Nokia/Sony-
Ericsson/Palm/HTC/Blackberry/LG
• Which screen sizes? 160x240, 320x480
• Cross-platform vs. Native?
8. 3. The Mobile Cloud
• Choose mobile cloud platform
• Mobile services to be built and offered
• Scalability needs to be planned for
9. 4. The Creative Cycle
Ad spot (JSON) Fishing Guide
The Andamans Pin
Main Nav: Fish & Seasons
Boats & Gear
(AJAX) Packages & Bookings
Option 1: Gallery
Option 2: (Script font, Yellow
Option 3: Post-It)
Option 4:
Social Media
Wireframe: Initial Concept Sprint 1: Working Prototype Sprint 2: Completion
10. 5. Levitum AppFactory
• Levitum’s semi-automated framework
• Rule based engine translates app patterns
• Enables faster development and time to market
• Modern interface with AJAX/jQuery/JSON
• Geolocation based navigation
• Social media connect (Facebook, Twitter)
• Cross platform portability
11. 6. Distribution
We’ll guide you with distribution & marketing
• App Stores
• Web Sites
• Social Media
• Beta Programs
• Analytics
13. Help us help you
• Be clear about your project objective
• Provide timely input into key decision points
• Take a long term perspective
• Look to build iteratively – software evolves
• Keep your end customer in mind
• Don’t forget the KISS
