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Cidadania e Media Participativos                 18 12 2009




                         Cidadania e Media
                         Participativos
                         Luís Francisco Pedro
                         Jorge Ferraz de Abreu
                         Pedro Almeida

                         U. Aveiro, U. Porto
                         ICPD
                         18.12.2009
Cidadania e Media Participativos   18 12 2009




#wth?
#desafios
# exemplos
Cidadania e Media Participativos   18 12 2009




#wth?
Cidadania e Media Participativos   18 12 2009




"I wouldn't know a twitter from a
tweeter but I know it's important"
                                                Hillary Clinton
Cidadania e Media Participativos   18 12 2009
Cidadania e Media Participativos            18 12 2009




                                   Information is the
                                   oxygen of the
                                   modern age (…) the
                                   Goliath of
                                   totalitaranism will be
                                   brought down by the
                                   David of the
                                   microchip.
                                   Ronald Reagan
                                   Junho 1989
Cidadania e Media Participativos            18 12 2009




                                   It is time to stop the
                                   anarchy on the
                                   Internet.
                                   We cannot allow this
                                   great technological
                                   achievement of man
                                   to be turned into an
                                   information garbage
                                   heap.
                                   Alexander
                                   Lukashenko
                                   Agosto 2007
Cidadania e Media Participativos   18 12 2009




the practice of citizenship has
conventionally been separated
from entertainment, leisure and
consumption activities. This
interpretation is based on a
traditional but narrow view of
the public sphere that focuses
on political and civic rights and
responsabilities
Cidadania e Media Participativos   18 12 2009




Public sphere (Habermas, 1992)
universal space where rational
citizens engage in the political
process through critical-
rational deliberation
Cidadania e Media Participativos   18 12 2009




citizenship is practised as much
through everyday life, leisure,
critical consumption and popular
entertainment as it is through debate
and engagement with capital ‘P’
politics
Cidadania e Media Participativos   18 12 2009




Public sphere (Habermas, 1996)
The public sphere cannot be
conceived as an institution and
certainly not as an organization (...)
(...) substantive differentiation of
[multiple] public spheres’ that are not
overdetermined by expert discourses
but that are accessible to laypersons
Cidadania e Media Participativos   18 12 2009




McGuigan, 2005
exclusion of everyday life,
affect, and pleasure from our
understanding of democratic
participation is a serious
misrecognition of some of the
most powerful modes of citizen
engagement
Cidadania e Media Participativos   18 12 2009




Deuze (2006)
emerging practices of
participation in new media
contexts

3 configurations/modes of
engagement
Cidadania e Media Participativos   18 12 2009




. participation
Becoming an active agent in the
process of meaning-making
Cidadania e Media Participativos   18 12 2009




. remediation
adopt but modify and thus
reform consensual ways of
understanding reality
Cidadania e Media Participativos   18 12 2009




. bricolage
reflexively assemble our own
particular versions of that reality
Cidadania e Media Participativos   18 12 2009




community
shifted away from a simplistic
dichotomy between online
(‘virtual cyberspace’) and offline (‘real
life’) modes of communication and
interaction which were previously
seen as distinct and unrelated
Cidadania e Media Participativos   18 12 2009




Castells (2001)
portfolios of sociability
that is, interwoven networks
of kinship, friends and peers that may
originate from online interaction, are
taken into and continued face-to-face
in the offline world and vice versa
Cidadania e Media Participativos   18 12 2009




#desafios
Cidadania e Media Participativos   18 12 2009
Cidadania e Media Participativos   18 12 2009



Research found
70% believing in the importance of helping
the community,
68% already doing something to support a
cause on a monthly basis
82% describing themselves at least
‘somewhat involved,’
it does seem that the majority of young
people are convinced that supporting a
social cause is something they should do.
Cidadania e Media Participativos   18 12 2009




there is a strong disparity between interest
and involvement,

an   ‘activation gap’
Cidadania e Media Participativos         18 12 2009


“the broad decline in youth participation
might be better redressed through offline
initiatives, strengthening the opportunities
structures of young people’s lives and the
‘communities of practice’ available to them,
rather than building Web sites which,
though they will engage a few, will struggle
to reach the majority or, more important, to
connect that majority to those with power
over their lives in a manner that young
people themselves judge effective and
consequential.”
Nick Couldry, Livingstone, S. and Markham, T. (2007), 'Connection or
Disconnection? Tracking the Mediated Public Sphere in Everyday Life'
in R. Butsch (ed.) Media and Public Spheres. New York: Palgrave
Macmillan, 28-42.
Cidadania e Media Participativos           18 12 2009


“Focus groups with young people suggest a
generation bored with politics, critical
of the online offer, instead interested in
celebrity and conforming to peer
norms.
Young people protest that ‘having your say’
does not seem to mean ‘being listened to’
and so they feel justified in recognising
little responsibility to participate.”
Sonia Livingstone, Nick Couldry, and Tim Markham, Youthful Steps
Towards Civic Participation: Does the Internet Help? in Young Citizens
in the Digital Age: Political Engagement, Young People and New
Media, ed. Barney Loader (London: Routledge, forthcoming).
Cidadania e Media Participativos   18 12 2009




It isn’t ‘voice’ if nobody seems
to be listening
Cidadania e Media Participativos   18 12 2009




This population is both self-guided
and in need of guidance: although
a willingness to learn new media
by point-and-click exploration
might come naturally to today’s
student cohort, there’s nothing
innate about knowing how to
apply their skills to the processes
of democracy (...)
Cidadania e Media Participativos         18 12 2009


Internet media are not offered as
the solution to young people’s
disengagement from political life,
but as a possibly powerful tool to
be deployed toward helping them
engage

Rheingold, Howard. “Using Participatory Media and Public Voice to
Encourage Civic Engagement." Civic Life Online: Learning How
Digital Media Can Engage Youth. Edited by W. Lance Bennett. The
John D. and Catherine T. MacArthur Foundation Series on Digital
Media and Learning. Cambridge, MA: The MIT Press, 2008. 97–118.
Cidadania e Media Participativos   18 12 2009


“[t]he policy of ‘targetting’
young people so that they can
‘play their part’ can be read either
as a spur to youth activism or an
attempt to manage it (...)”
Cidadania e Media Participativos        18 12 2009


(...) Indeed, the very notion of
youth e-citizenship seems to be
caught between divergent
strategies of management and
autonomy...”
Stephen Coleman in Civic Life Online: Learning How Digital Media Can
Engage Youth. Edited by W. Lance Bennett. The John D. and Catherine
T. MacArthur Foundation Series on Digital Media and Learning.
Cambridge, MA: The MIT Press, 2008.
Cidadania e Media Participativos   18 12 2009




#exemplos
Cidadania e Media Participativos   18 12 2009
Cidadania e Media Participativos   18 12 2009
Cidadania e Media Participativos   18 12 2009

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Cidadania e Media Participativos

  • 1. Cidadania e Media Participativos 18 12 2009 Cidadania e Media Participativos Luís Francisco Pedro Jorge Ferraz de Abreu Pedro Almeida U. Aveiro, U. Porto ICPD 18.12.2009
  • 2. Cidadania e Media Participativos 18 12 2009 #wth? #desafios # exemplos
  • 3. Cidadania e Media Participativos 18 12 2009 #wth?
  • 4. Cidadania e Media Participativos 18 12 2009 "I wouldn't know a twitter from a tweeter but I know it's important" Hillary Clinton
  • 5. Cidadania e Media Participativos 18 12 2009
  • 6. Cidadania e Media Participativos 18 12 2009 Information is the oxygen of the modern age (…) the Goliath of totalitaranism will be brought down by the David of the microchip. Ronald Reagan Junho 1989
  • 7. Cidadania e Media Participativos 18 12 2009 It is time to stop the anarchy on the Internet. We cannot allow this great technological achievement of man to be turned into an information garbage heap. Alexander Lukashenko Agosto 2007
  • 8. Cidadania e Media Participativos 18 12 2009 the practice of citizenship has conventionally been separated from entertainment, leisure and consumption activities. This interpretation is based on a traditional but narrow view of the public sphere that focuses on political and civic rights and responsabilities
  • 9. Cidadania e Media Participativos 18 12 2009 Public sphere (Habermas, 1992) universal space where rational citizens engage in the political process through critical- rational deliberation
  • 10. Cidadania e Media Participativos 18 12 2009 citizenship is practised as much through everyday life, leisure, critical consumption and popular entertainment as it is through debate and engagement with capital ‘P’ politics
  • 11. Cidadania e Media Participativos 18 12 2009 Public sphere (Habermas, 1996) The public sphere cannot be conceived as an institution and certainly not as an organization (...) (...) substantive differentiation of [multiple] public spheres’ that are not overdetermined by expert discourses but that are accessible to laypersons
  • 12. Cidadania e Media Participativos 18 12 2009 McGuigan, 2005 exclusion of everyday life, affect, and pleasure from our understanding of democratic participation is a serious misrecognition of some of the most powerful modes of citizen engagement
  • 13. Cidadania e Media Participativos 18 12 2009 Deuze (2006) emerging practices of participation in new media contexts 3 configurations/modes of engagement
  • 14. Cidadania e Media Participativos 18 12 2009 . participation Becoming an active agent in the process of meaning-making
  • 15. Cidadania e Media Participativos 18 12 2009 . remediation adopt but modify and thus reform consensual ways of understanding reality
  • 16. Cidadania e Media Participativos 18 12 2009 . bricolage reflexively assemble our own particular versions of that reality
  • 17. Cidadania e Media Participativos 18 12 2009 community shifted away from a simplistic dichotomy between online (‘virtual cyberspace’) and offline (‘real life’) modes of communication and interaction which were previously seen as distinct and unrelated
  • 18. Cidadania e Media Participativos 18 12 2009 Castells (2001) portfolios of sociability that is, interwoven networks of kinship, friends and peers that may originate from online interaction, are taken into and continued face-to-face in the offline world and vice versa
  • 19. Cidadania e Media Participativos 18 12 2009 #desafios
  • 20. Cidadania e Media Participativos 18 12 2009
  • 21. Cidadania e Media Participativos 18 12 2009 Research found 70% believing in the importance of helping the community, 68% already doing something to support a cause on a monthly basis 82% describing themselves at least ‘somewhat involved,’ it does seem that the majority of young people are convinced that supporting a social cause is something they should do.
  • 22. Cidadania e Media Participativos 18 12 2009 there is a strong disparity between interest and involvement, an ‘activation gap’
  • 23. Cidadania e Media Participativos 18 12 2009 “the broad decline in youth participation might be better redressed through offline initiatives, strengthening the opportunities structures of young people’s lives and the ‘communities of practice’ available to them, rather than building Web sites which, though they will engage a few, will struggle to reach the majority or, more important, to connect that majority to those with power over their lives in a manner that young people themselves judge effective and consequential.” Nick Couldry, Livingstone, S. and Markham, T. (2007), 'Connection or Disconnection? Tracking the Mediated Public Sphere in Everyday Life' in R. Butsch (ed.) Media and Public Spheres. New York: Palgrave Macmillan, 28-42.
  • 24. Cidadania e Media Participativos 18 12 2009 “Focus groups with young people suggest a generation bored with politics, critical of the online offer, instead interested in celebrity and conforming to peer norms. Young people protest that ‘having your say’ does not seem to mean ‘being listened to’ and so they feel justified in recognising little responsibility to participate.” Sonia Livingstone, Nick Couldry, and Tim Markham, Youthful Steps Towards Civic Participation: Does the Internet Help? in Young Citizens in the Digital Age: Political Engagement, Young People and New Media, ed. Barney Loader (London: Routledge, forthcoming).
  • 25. Cidadania e Media Participativos 18 12 2009 It isn’t ‘voice’ if nobody seems to be listening
  • 26. Cidadania e Media Participativos 18 12 2009 This population is both self-guided and in need of guidance: although a willingness to learn new media by point-and-click exploration might come naturally to today’s student cohort, there’s nothing innate about knowing how to apply their skills to the processes of democracy (...)
  • 27. Cidadania e Media Participativos 18 12 2009 Internet media are not offered as the solution to young people’s disengagement from political life, but as a possibly powerful tool to be deployed toward helping them engage Rheingold, Howard. “Using Participatory Media and Public Voice to Encourage Civic Engagement." Civic Life Online: Learning How Digital Media Can Engage Youth. Edited by W. Lance Bennett. The John D. and Catherine T. MacArthur Foundation Series on Digital Media and Learning. Cambridge, MA: The MIT Press, 2008. 97–118.
  • 28. Cidadania e Media Participativos 18 12 2009 “[t]he policy of ‘targetting’ young people so that they can ‘play their part’ can be read either as a spur to youth activism or an attempt to manage it (...)”
  • 29. Cidadania e Media Participativos 18 12 2009 (...) Indeed, the very notion of youth e-citizenship seems to be caught between divergent strategies of management and autonomy...” Stephen Coleman in Civic Life Online: Learning How Digital Media Can Engage Youth. Edited by W. Lance Bennett. The John D. and Catherine T. MacArthur Foundation Series on Digital Media and Learning. Cambridge, MA: The MIT Press, 2008.
  • 30. Cidadania e Media Participativos 18 12 2009 #exemplos
  • 31. Cidadania e Media Participativos 18 12 2009
  • 32. Cidadania e Media Participativos 18 12 2009
  • 33. Cidadania e Media Participativos 18 12 2009