1. Online Video Content
Online Video Content
Search & Retrieval Model for Professionals
Search & Retrieval Model for Professionals
Scott A Livingston
Vice President – News, Business & Public Records
2. Online Video Consumption
Strong supply & demand,
12% CAGR : forecasted volume of online video 2008 – 13
10.4X : growth of online video views 2005 – 08
83% : online video viewership among US doctors; compared with
34% of the US adult population.
Although access remains challenging
45.13% : percent of all Internet users who go directly to a video site
to find content
Most online video sites have limited search and filtering capabilities.
Quality (“authority”) of content varies greatly.
3. Sample : Newstex Video on Demand
Use existing
Use existing
LN search
LN search
behavior to
behavior to
find video
find video
content.
content.
4. Editorially
Editorially
selected
selected
videos for
videos for
select topics
select topics
and markets
and markets
similar to
similar to
blogs
blogs
5. Sample: US Chamber of Commerce
Transcript and
Transcript and
keywords created
keywords created
for each video.
for each video.
Transcripts look
Transcripts look
like existing Blog
like existing Blog
articles
articles
Link to
Link to
view video
view video
in each
in each
article
article
5
6. Sample: US Chamber of Commerce
Newstex
Newstex
Video Player
Video Player
includes links
includes links
to key
to key
phrases
phrases
7. LexisNexis content collection strategy
Provide knowledge workers in core markets with content that allows
them to:
1. Identify and assess risk
2. Identify and assess new opportunities
3. Fact verification
Multimedia offering representing a diverse set of editorial views,
seamlessly integrated into LexisNexis research solutions.
Core markets include: corporate, legal, government verticals
Initial results: enthusiastic customer response, particularly in
corporate markets which tend to be earlier adopters.
8. LexisNexis Group
LexisNexis® is a leading global provider of content-enabled workflow
solutions designed specifically for professionals in the legal, risk
management, corporate, government, law enforcement, accounting and
academic markets. LexisNexis originally pioneered online information
with its Lexis® and Nexis® services. A member of Reed Elsevier,
LexisNexis serves customers in more than 100 countries with 18,000
employees worldwide.
Scott Livingston
Scott Livingston
LexisNexis Group
LexisNexis Group
Vice President – News, Business, & Public Records
Vice President – News, Business, & Public Records
scott.livingston@lexisnexis.com
scott.livingston@lexisnexis.com