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Become a Linkedin Expert:
  An Overview of Linkedin for
         Job Search

Lonny J. Gulden                    ChiefConnectionsOfficer.com
Chief Connections Officer™   lonny@chiefconnectionsofficer.com
Linkedin - what is it?

• “MySpace for grown-ups”
• Way to reconnect with former classmates
  and colleagues without knowing email
• Business development tool
• Recruiting tool
• Job search tool
Linkedin - keys to success

• Settings
  •   Basic or Premium account?
  •   Suggested settings
  •   Sharing contacts
  •   Twitter integration
  •   Filtering inbound Activity Feed
  •   Listing email addresses
Linkedin Basic

• Build and maintain a trusted professional
  network of up to 30K connections
• Visibility limited to second level connections
• Request and provide recommendations
• Request up to 5 Introductions at a time
• Search, view profiles and invite 3K LinkedIn
  users
Linkedin – Job Seeker
• $29.95 per month
• 5 InMails per month, with a seven-day response
  guarantee
  - Unused InMail credits roll over each month,
  up to a maximum of fifteen
• Access to third level connections
• Expanded Profile views for the top 300 search
  results outside your network
• Up to 15 Introductions at a time
• Unlimited OpenLink Network membership
Linkedin - keys to success

• Complete your profile
  •   Professional headline
  •   Headshot
  •   Summary
  •   Skills
  •   Experience
       • List all employers by all names they have been
         known
Linkedin - keys to success

• Complete your profile
  •   Professional headline
  •   Headshot
  •   Summary
  •   Skills & Expertise
  •   Experience
       • List all employers by all names they have been
         known
Linkedin - keys to success

• Complete your profile
  • Education
       • List all schools attended
  •   Websites
  •   Organizations
  •   Personal information
  •   Contact preferences – phone number
Linkedin – keys to success

• Linkedin Groups
  •   College or university alumni group
  •   Corporate groups (current & alumni)
  •   Networking groups (LION, TopLinked.com)
  •   Professional groups
  •   Special interest groups
  •   Start your own group
Linkedin – keys to success

• Optional Sections
  •   Certifications
  •   Courses
  •   Honors & Awards
  •   Patents
  •   Projects
  •   Publications
  •   Volunteer Experience & Causes
Linkedin – keys to success

• Connecting to Rich Media
  •   Box.net (documents)
  •   SlideShare (presentations)
  •   Wordpress (blogs)
  •   YouTube (video)
LinkedIn - building your network

 • Address book imports
   • Verify email addresses before sending
 • Inviting without email address
   • 3K invitations
   • Classmates, colleagues, business partners,
     group members
 • Browsing connections’ connections
LinkedIn - keys to success

• Recommendations
  • Recommend former co-workers and service
    providers
  • Request recommendations from former
    supervisors, peers and subordinates
  • Request recommendations from former clients
    and vendors
Linkedin - making connections

•   Requesting introductions
•   Browser toolbars (IE9 & Firefox)
•   Email signature
•   Outlook Social Connector
•   Smartphone/iPad application
•   Xobni (Outlook), Smartr (Gmail) &
    Rapportive
Linkedin – working it

•   LinkedIn Today
•   Advanced search
•   Browsing connections
•   Company profiles
•   Answers
Thank You


           Lonny J. Gulden
             952-829-7828
   lonny@chiefconnectionsofficer.com
http://www.chiefconnecxtionsofficer.com
http://www.linkedin.com/in/linkedinguru

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Become a Linkedin Expert: An Overview of Linkedin for Job Search

  • 1. Become a Linkedin Expert: An Overview of Linkedin for Job Search Lonny J. Gulden ChiefConnectionsOfficer.com Chief Connections Officer™ lonny@chiefconnectionsofficer.com
  • 2. Linkedin - what is it? • “MySpace for grown-ups” • Way to reconnect with former classmates and colleagues without knowing email • Business development tool • Recruiting tool • Job search tool
  • 3. Linkedin - keys to success • Settings • Basic or Premium account? • Suggested settings • Sharing contacts • Twitter integration • Filtering inbound Activity Feed • Listing email addresses
  • 4. Linkedin Basic • Build and maintain a trusted professional network of up to 30K connections • Visibility limited to second level connections • Request and provide recommendations • Request up to 5 Introductions at a time • Search, view profiles and invite 3K LinkedIn users
  • 5. Linkedin – Job Seeker • $29.95 per month • 5 InMails per month, with a seven-day response guarantee - Unused InMail credits roll over each month, up to a maximum of fifteen • Access to third level connections • Expanded Profile views for the top 300 search results outside your network • Up to 15 Introductions at a time • Unlimited OpenLink Network membership
  • 6. Linkedin - keys to success • Complete your profile • Professional headline • Headshot • Summary • Skills • Experience • List all employers by all names they have been known
  • 7. Linkedin - keys to success • Complete your profile • Professional headline • Headshot • Summary • Skills & Expertise • Experience • List all employers by all names they have been known
  • 8. Linkedin - keys to success • Complete your profile • Education • List all schools attended • Websites • Organizations • Personal information • Contact preferences – phone number
  • 9. Linkedin – keys to success • Linkedin Groups • College or university alumni group • Corporate groups (current & alumni) • Networking groups (LION, TopLinked.com) • Professional groups • Special interest groups • Start your own group
  • 10. Linkedin – keys to success • Optional Sections • Certifications • Courses • Honors & Awards • Patents • Projects • Publications • Volunteer Experience & Causes
  • 11. Linkedin – keys to success • Connecting to Rich Media • Box.net (documents) • SlideShare (presentations) • Wordpress (blogs) • YouTube (video)
  • 12. LinkedIn - building your network • Address book imports • Verify email addresses before sending • Inviting without email address • 3K invitations • Classmates, colleagues, business partners, group members • Browsing connections’ connections
  • 13. LinkedIn - keys to success • Recommendations • Recommend former co-workers and service providers • Request recommendations from former supervisors, peers and subordinates • Request recommendations from former clients and vendors
  • 14. Linkedin - making connections • Requesting introductions • Browser toolbars (IE9 & Firefox) • Email signature • Outlook Social Connector • Smartphone/iPad application • Xobni (Outlook), Smartr (Gmail) & Rapportive
  • 15. Linkedin – working it • LinkedIn Today • Advanced search • Browsing connections • Company profiles • Answers
  • 16. Thank You Lonny J. Gulden 952-829-7828 lonny@chiefconnectionsofficer.com http://www.chiefconnecxtionsofficer.com http://www.linkedin.com/in/linkedinguru