This document provides an overview of basic filming and interviewing concepts for creating video content using devices like iPads and iPhones. It covers key topics like framing shots using the rule of thirds, keeping the camera horizontal, avoiding distracting backgrounds, focusing on lighting the subject's face, using a tripod or stable surface for steady shots, and ensuring the subject maintains eye contact with the camera during interviews. Useful online video links are also provided with tips on various techniques like lighting, framing compositions, and ensuring stability while filming.

1. BASIC
FILMING
AND
INTERVIEWING
CONCEPTS
AND
SOME
USEFUL
VIDEO
LINKS
LIBMARKT
TRAINING,
18TH
OCT
2013
MARIONA
GUIU
0406644786
marionaguiu@gmail.com
A.-­
BASIC
RULES
4
THINGS
TO
FOCUS
FLSS
FRAMING
LIGHTING
STABILITY
/
MOVEMENT
SOUND
1
COMPOSITION/FRAMING
First
of
all,
and
most
importantly:
Locate
lens
and
mic
in
your
device,
and
Keep
lens
and
mic
clear.
1.1) Three
thirds
http://www.youtube.com/watch?v=mlxpd-­‐thSMU
We
always
are
going
to
put
the
important
things
of
our
shoot
where
the
intersection
meets.
1.2) Keep
horizontal
1.3)
SAY
NO
TO
VERTICAL
VIDEOS!!!!
1.4) Avoiding
distracting
backgrounds,
and
distracting
outfits
http://thebeginnerslens.com/digital-­‐photography/get-­‐the-­‐background-­‐
right.html
• .
the
main
subject
in
different
colour/position
than
the
background
• .
keep
also
branding
/
stripes
/
dots
out
,and
try
to
go
for
plain
colours,
different
from
the
background:
We
are
not
advertising
NIKE!
• Deep
backgrounds,
like
a
hallway
are
always
very
successful.
1.4)
Action
on
the
frame.
This
is
more
related
to
movement
but
when
there
is
action
let’s
just
keep
ourselves
as
witnesses,
framing
it
as
a
nice
picture
rather
than
following
it.

2. 1.5)
Rear/front
camera.
We
will
generally
use
the
rear
camera,
but
make
also
use
of
the
front
facing
camera.
Though
clearly
not
as
good
as
the
HD
rear
facing
camera,
the
front
camera
is
nicely
colour
balanced
and
is
certainly
good
enough
for
the
occasional
commentary
or
reaction
shot.
1.6)
Eye
contact.
The
most
important
thing
in
an
interview,
and
in
any
character
driven
video.
2)
LIGHTING
2.1)
Indoors
or
outdoors
Hint:
what’s
the
main
thing
that
will
make
us
decide
for
one
thing
or
another?
In
these
cameras
(ipad/iphone)
you’ll
try
to
shoot
always
outdoors,
but
sound
will
be
the
key
factor
that
will
make
us
decide
for
one
place
or
the
other.
INDOORS:
Main
rule:
we
will
avoid
backlights
and
we
will
concentrate
on
lighting
the
face
of
the
interviewee
We
will
take
advantage
of
the
natural
light
and
use
windows
to
light
the
face
of
the
subject.
HINT:
Were
the
main
lighting
has
to
be?
OUTDOORS:
The
sun
in
advantage
but
not
too
exposed.
The
rule
is
to
look
for
a
shade
to
place
the
subject
where
subject
is
protected
but
some
sun
light
goes
to
the
face
anyway.
http://syn.org.au/program/vidfest-­‐workshops-­‐
videos/episode/video/2011/05/03/video-­‐5-­‐lighting
The
nicest
time
to
shoot
it’s
also
very
early
in
the
morning
or
late
in
the
afternoon
(the
golden
hour),
so
take
advantage
of
this
when
filming

2.2)
White
balance:
When
not
shooting
in
an
ipad
and
shooting
in
a
standard
camera,
we
will
activate
the
auto
white
balance
option
so
the
camera
itself
will
make
the
balance.
2.3)
Avoiding
moving
from
one
lighting
situation
to
another
one
The
camera
takes
quite
a
while
to
adjust
to
a
new
scene
with
different
light
levels.
Give
the
iPad
time
to
readjust
before
you
begin
your
shot.
Don't
move

3. from
one
lighting
situation
to
another
in
one
continuous
shot
unless
you
have
no
other
option.
3)
STABILITY/MOVEMENT
3.1)
Keep
steady
When
doing
interviews,
it
is
important
to
keep
steady.
Hint:
when
looking
for
steadiness,
we
will
use
our
own
body.
Like
in
life,
it’s
all
about
the
hips!
3.2)
Movement
is
also
narrative
Movements
have
to
have
a
reason
to
exist,
since
movements
also
explain
things.
zoom
in
and
zoom
out
because
you
think
it’s
funny,
because
it’s
not,
and
audience
gets
dizzy!
3.3)
Don’t
follow
actions,
just
‘portrait’
them
We
won’t
follow
an
action
since
we
are
not
professional
cameras,
but
we
will
try
to
just
‘portrait’
it.
3.4)
Find
a
point
to
rely
on
A
tripod,
a
table
or
your
knee…
But
make
sure
your
shoot
does
not
get
too
shaky!
4)
SOUND
Sound
makes
the
video
awesome
or
awful!
4.1.-­
First
of
all,
locate
mics
on
your
devices
and
not
cover
them
On
iphones.
Right
side
is
the
speaker,
left
side
is
the
microphone.
On
ipads.
On
the
very
top
4.2.-­
Choose
the
location
according
the
background
sound.
A
distracting
sound
ruins
a
video,
no
matter
how
amazing
the
location
is.
4.-­3
keep
close
to
your
subject.
keep
close
to
your
subject.
keep
close
to
your
subject!!!!
Alternatives
(the
mic
of
your
iphone
earphones).
4.4.-­
You
can
change
location
is
the
sound
is
very
ugly,
or
simply
ask
people
around
to
shut
up
for
a
while!

4.
B.-­
BASIC
CREATIVE
RULES
When
filming
an
interview:
http://12starsmedia.com/blog/how-­to-­shoot-­a-­video-­interview-­4-­tips-­to-­
compose-­the-­shot
We
will
try
to
avoid
to
film
right
after
a
window
or
a
wall.
Otherwhise
it
will
be
like
a
passport
photo.
Instead
we
always
will
look
for
a
wide
depth
of
field.
2
types
of
footage:
Cutaways:
examples
of
cuataways.
(book
/
hands)
Why
do
we
shoot
cutaways?
When
do
we
shoot
cuataways?
Main
footage:
examples
of
main
footage
Content:
1.-­‐
Include
always
the
question
in
your
answer
so
it’s
easier
to
edit.
2.-­‐
Which
do
you
think
they
are
the
main
questions
in
a
book
review?
3..-­‐
Personal
questions
are
always
very
compelling,
so
use
them
and
illustrate
them
with
cutaways.
Remember,
we
are
all
voyeurs
and
enjoy
imagining!
(That’s
why
we
also
like
reading).
BE
SUGGESTIVE
AND
DON’T
BE
SCARED
OF
EMOTIONS!
HAPPY
INSPIRING
VIDEOS!