1. Doodling at
Work
Main Aspects

2. • We know that doodling
encounters a lot of resistance
in the business environment,
but there are some studies that
suggest that it has a profound
impact on the way we can
process information and the
way that we can figure out
solutions.
Doodling at Work – Main Aspects
Introduction

3. • A doodle is an
unfocused or
unconscious drawing
made while a person's
attention is busy.
• Doodles are simple
drawings.
Doodling at Work – Main Aspects
Definition

4. • The word first appeared in the 17th
century, a doodle was a fool, as in
Yankee Doodle.
• In the 18th century, it became a
verb, and it meant to make fun of
someone.
• In the 19th century, it was a
corrupt politician.
• And today, we have what is
perhaps our most offensive
definition, it means to do nothing.
Doodling at Work – Main Aspects
Historical facts

5. • Many examples of doodling
are found in school
notebooks.
• Other common examples of
doodling are produced
during long telephone
conversations if a pen and
paper are available.
Doodling at Work – Main Aspects
Examples

6. • Popular kinds of doodles
include cartoon versions of
teachers or classmates,
famous TV or comic
characters, landscapes,
geometric shapes and
patterns, textures, banners,
etc.
Doodling at Work – Main Aspects
Popular examples of doodles

7. • Many American Presidents and people
have been known to doodle during
meetings:
– Thomas Jefferson, Ronald Reagan
and Bill Clinton.
– Samuel Beckett and Sylvia Plath.
– Mathematician Stanislaw Ulam
developed the Ulam spiral for
visualization of prime numbers
while doodling during a boring
presentation at a mathematics
conference.
Doodling at Work – Main Aspects
Notable doodlers

8. • According to a study, doodling
can aid a person's memory by
expending just enough energy to
keep one from daydreaming,
which demands a lot of the brain's
processing power, as well as from
not paying attention.
• Thus, it acts as a mediator
between the spectrum of thinking
too much or thinking too little and
helps focus on the current
situation.
Doodling at Work – Main Aspects
Benefits

9. • Doodling is a strategy to make
spontaneous marks to help yourself
think.
• When people doodle they retain more
information than their non-doodling
counterparts.
• We wrongly think doodling is
something we do when we lose focus,
but in reality, it is a way to stop us from
losing focus.
• Additionally, it has a profound effect
on creative problem-solving and deep
information processing.
Doodling at Work – Main Aspects
Conclusion

10. • The following are referenced in this
presentation:
– Sunni Brown
www.ted.com/talks/sunni_brown.html
– John Cloud
www.time.com/time/health/article/0,8
599,1882127,00.html
– Jeremy Dean
www.spring.org.uk/making-habits-
breaking-habits
Doodling at Work – Main Aspects
Our References

11. Doodling at Work – Main Aspects
Our Business Contacts
Feel free to send us an e-mail.
Our Website:
www.licoreis.com
Our E-mail:
licoreis@licoreis.com
licoreis@licoreis.com.br
Linkedin: Roberto de Paula Lico Júnior
Skype: roberto.lico