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advanced methods in media and
    communication studies
          Linda Duits
lecture focus groups

      skills lab

guidelines assignment
What? Focus
Why? Groups
How? Size matters
How? Making them work
Terms: Artificial setting
Results: Audio  transcripts
Results: Deep & systematic
Skills lab
Assignment instructions
500
                      words




Report instructions
next time is Thursday
           analysis
  Bryman Ch 22 Qual data analysis
      Baptiste Same strategies
   Edley Interpretative repertoires
+ hand-in assignment 3
+ conduct assignment 4

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4 focus groups