Warit Wanwithu (Tan) LINE Thailand / Developer Relations Background: LINE MAN Introduction Issue/Challenges: Some users don't want to download new mobile app How can we expand LINE MAN user's acquisition? Solution: Using LIFF (LINE's New Tech) +LINE MAN(Start with Food Delivery Service) = LINE Ecosystem What's LIFF? Display diagram of LIFF project (LINE MAN service + LIFF + Web app) Show VDO screenshot + Use case of LINE MAN LIFF

1. BRINGING 40,000+
THAI STREET FOODS ON LINE
BY USING LIFF

2. WARIT WANWITHU
Developer Relation
LINE Thailand

3. Agenda • LINE MAN in Thailand
• LIFF Introduction
• Food Delivery Platform
powered by LIFF

4. AN ON-DEMAND ASSISTANT APP
WITH PROFESSIONAL SERVICE

5. https://www.youtube.com/watch?v=MqMqn5ZlNfw

6. Food Delivery Restaurants
Over
Your Daily Life
Assistant
#1 40,000

7. LINE Frontend-End Framework
LIFF
WebView that allows seamless integration between
CHAT and WEB

8. LIFF
Platform for web apps that run within LINE.

10. GROWTH HACKING
● USERS - Can order food just a tap
● LINE MAN - Beyond an mobile app,
Be the food delivery platform
● RESTAURANTS - Offline to Online

11. THANK YOU