45. Jedi Conclusion A concept will prime related concepts, and these primed, active, concepts, will guide subsequent thought & behavior
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50. seconds Priming #4 Automatic effects on Behavior (Bargh, Chen, Burrows, 1996, Study 2) 3. Time how long it takes subject to walk to elevator (9.75 m)?
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52. Jedi conclusion Humans will easily, automatically, unconsciously discard inconsistencies, lack of information, and contradictions, so as not to feel bad about themselves
53. Split brain experiment, (ii) The LEFT hemisphere has language capabilities. In subjects with lesions separating the hemispheres, it is possible to present them requests to the RIGHT hemisphere, which the left hemisphere has no way of obtaining the information. After the subjects executed the requests, they were asked why they were doing what they were doing. What was their response?