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 Kasey	
  Hurlbu,	
   	
  @kaseyhurlbu,	
  
	
  Kasey	
  Hurlbu,	
  
CH2M	
  HILL	
  	
  
Global	
  Brand	
  Manager	
  
do	
  something	
  
awesome	
  
divorce brand from a
marketing vs. talent mindset
begin the journey of a
thousand conversations
defy the silos
make brand the yin to
strategy’s yang
be the hero
Do Something Awesome | ConnectIn Chicago 2014
Do Something Awesome | ConnectIn Chicago 2014

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