7 Secrets to Success: an online tour without a library in 3 languages

1. 7 Secrets to Success
An Online Tour without a Library in 3 Languages
Monica Fusich & Vang Vang
California State University, Fresno
Henry Madden Library
LOEX – Albuquerque, NM
April 30 – May 2, 2009

2. USAC – Spain
Immersion Program
Grant
Professional Development
Why a Multi-language Tour

3. Madrid, Spain

4. 2007 and 2008
ALA partially funds
One of largest Spanish
language book fairs
Guadalajara Book Fair

5. Guadalajara Book Fair

6. Calif. State Univ., Fresno
24,000 students
1 of 23 sister institutions
1 of largest campuses physically
Winery
Florist
Farm Market
Importance in community

7. Demographics

10. Funding
California State University Information
Competency Grant
2007 New to position
Had grant $ to reapportion
Grant High Points
Know your population
Recruitment/Marketing tool
Sister campuses

11. Instruction and Outreach Services (IOS)
Online Tour – Based on Standards
Information Literacy Tutorials –
Standards 1-4
Searching, Finding, Evaluating Books
Searching, Finding, Evaluating Articles
Citation and Plagiarism (in process)
Assignment Research Calculator –
Standards 1-5
Library Liaisons–Collaboration Classes
Standard Based

12. Pre-Script Writing
Needs Assessment
Audience Analysis
Objectives
Treatment

13. Creative Activities – the Script
Brainstorming on Themes
Other Library Online Tours
Student-centric or librarian-centric?
Avatar
Watching YouTube videos
Nicole Willis and the Soul Investigators

14. The Process - the Tour
Committee
Invitation based on perceived member
talents
Divided into sub-teams

15. Writing of the Script
Team-based
Time
Synched to Information Literacy Standards
Had to be Perfect
Translation
Pros and cons

16. Why a Tour?

18. 7 Secrets to Success
http://www.csufresno.edu/library/tour/

19. IL Standards – 7 Secrets Tour
Secret 1 - Getting Started
Standard 2.1
Secret 2 – Laptops
Standard 5.1a, 5.1b, 5.2
Secret 3 - Finding Books
Standards 1.1, 2.1,2.2, 5.2b

20. IL Standards – 7 Secrets Tour
Secret 4 - Finding Articles
Standards 1.1, 1.2, 2.1, 2.2
Secrets 5 & 6 - Places to Study &
Printers
Standards 5.2
Secret 7 - Getting Help
Standards 1,2

21. Software
Adobe Captivate
CSU System-wide 508 compliance
CC
Hosting issues
YouTube
Library/Facebook/itune U

22. Casting of Talents
Casting Calls
Recommendations
Pa Kou Lee
Matthew McGee
Roman Covarrubias

23. Filming
Climate
Location

24. Language Specialist
On location during filming
Correct pronunciations
Catch mistakes
Practice with during “breaks”

25. Editing
Software - Final Cut Pro
Time

26. Marketing & Outreach
Information Literacy Classes
Library Liaisons
Public Services Librarians (Reference)
Social Networking Sites
Campus Bulletin

27. The Unexpected
Expert Tech Support
Digital Production Group – professional
filming/editing
Why a Multi-language?
Entertainment vs. Educational
IL standards
Choose your committee wisely

28. The Unplanned
Multi-languages
Lack of words/too much words
Lack of “experts”
Different Accents
Geographic (regional)
Generation (formal/informal)
Plan “B” and even Plan “C”
The Instructional Technology and
Resource Center

29. Things We Did Right
Timeline
script - storyboard
casting calls
Connecting with our Talents
Support – before, during, after
Water
Lunch
Letter of thanks
Payment

30. Could’ve Been Better…
Aggressive Advertising Campaign
Rehearsals, Rehearsals
Language Expertise – script and filming
Committee vs. “Advisory” Committee
In-dept/Formal Training – software
Ownership of Equipment

31. Future Tours
Departmental Equipments
camera & editing software
Sony – vegas pro
Marketing Formats/Approach
Campus programs
Student Government/Clubs
Campus publicity
student newspapers
press release – message out to community

32. Future Tours
Use In-house Talents
library student assistants
promote collaboration among library
departments
Rehearsals
Conversational Library Tour in
Different Languages

33. Questions? Comments? Suggestions?
ALL WELCOME
This ppt. is also on
http://www.slideshare.net/lisav