SlideShare una empresa de Scribd logo
1 de 23
Driving innovation through social media
How do we fix a problem like… making the best use of our knowledge to unlock innovation reaching out & connecting communities
enabling customers to solve their problems together adapting to new tools and great expectations
Who’s using it?  ,[object Object],[object Object],[object Object]
Who’s using it? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Are you using it?
What are the benefits? understand   your customers involve  your communities uncover  your innovators
When & where we want to ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Do it yourself ,[object Object],[object Object],[object Object],[object Object],[object Object]
From virtual reality… ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Empower our local innovators… ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Power of Information, Cabinet Office, 2007
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Who will use it and how? ,[object Object],[object Object],[object Object]
What about internally? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
After… ,[object Object],[object Object],[object Object],[object Object]
What are the risks ,[object Object],[object Object],[object Object],[object Object],[object Object]
What are the challenges? define needs choose tools create solutions develop networks share learning
Involve people in the design of the services and understanding how they work  Define the relevance  of the tools Streamline the balance between online and offline activities Select the tools Facilitate, empower and value activity Build interest Allow different levels of participation Allow time Invite stakeholders, customers and residents to create critical mass Build trust
Attention must be given to how online activities are displayed Communicate clearly Knowledge must be built on in real-time and customised to meet outcomes and develop skills Keep the environment  flexible Customise to needs and skills of individuals or group and agreed outcomes Know your audience Access specialist software and technical expertise to operate free software Choose the technology
Would this benefit you? ,[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],NESTA forms part of the Department for Innovation, Universities and Skills (DIUS)
“ You did it, we shared it, you solved it”

Más contenido relacionado

La actualidad más candente

Social Media Metrics/Canadian Institute
Social Media Metrics/Canadian InstituteSocial Media Metrics/Canadian Institute
Social Media Metrics/Canadian Institute
Richard Binhammer
 
CMA Digital Strategy Workshop
CMA Digital Strategy WorkshopCMA Digital Strategy Workshop
CMA Digital Strategy Workshop
W. Ryan Dodge
 
SocialThinkers_Credential_english
SocialThinkers_Credential_englishSocialThinkers_Credential_english
SocialThinkers_Credential_english
Jörg Zabel
 
Ams 2012 presentation_simula
Ams 2012 presentation_simulaAms 2012 presentation_simula
Ams 2012 presentation_simula
DIMAR project
 

La actualidad más candente (20)

Empowering and engaging through co-creation webinar
Empowering and engaging through co-creation webinarEmpowering and engaging through co-creation webinar
Empowering and engaging through co-creation webinar
 
Customer experience 2.0
Customer experience 2.0Customer experience 2.0
Customer experience 2.0
 
Succeeding with early stage PR in 2021
Succeeding with early stage PR in 2021Succeeding with early stage PR in 2021
Succeeding with early stage PR in 2021
 
Now Next Why Conference May 1 2013
Now Next Why Conference May 1 2013Now Next Why Conference May 1 2013
Now Next Why Conference May 1 2013
 
Social Media Metrics/Canadian Institute
Social Media Metrics/Canadian InstituteSocial Media Metrics/Canadian Institute
Social Media Metrics/Canadian Institute
 
PRSA, Counselors Academy June 2013
PRSA, Counselors Academy June 2013PRSA, Counselors Academy June 2013
PRSA, Counselors Academy June 2013
 
CMA Digital Strategy Workshop
CMA Digital Strategy WorkshopCMA Digital Strategy Workshop
CMA Digital Strategy Workshop
 
BFBM(8-2015)Social Collaboration for business benefit
 BFBM(8-2015)Social Collaboration for business benefit BFBM(8-2015)Social Collaboration for business benefit
BFBM(8-2015)Social Collaboration for business benefit
 
Understanding the concept of Crowd-sourcing
Understanding the concept of Crowd-sourcingUnderstanding the concept of Crowd-sourcing
Understanding the concept of Crowd-sourcing
 
LeWeb 2011 Social Business: Miles to Go...
LeWeb 2011 Social Business: Miles to Go...LeWeb 2011 Social Business: Miles to Go...
LeWeb 2011 Social Business: Miles to Go...
 
SocialThinkers_Credential_english
SocialThinkers_Credential_englishSocialThinkers_Credential_english
SocialThinkers_Credential_english
 
Queuing and The Age of Context: Release 1 The Digital Consumer Collaborative
Queuing and The Age of Context: Release 1 The Digital Consumer CollaborativeQueuing and The Age of Context: Release 1 The Digital Consumer Collaborative
Queuing and The Age of Context: Release 1 The Digital Consumer Collaborative
 
Ams 2012 presentation_simula
Ams 2012 presentation_simulaAms 2012 presentation_simula
Ams 2012 presentation_simula
 
Internet Marketing Circa 2000
Internet Marketing Circa 2000Internet Marketing Circa 2000
Internet Marketing Circa 2000
 
Building a community
Building a communityBuilding a community
Building a community
 
Canada talking points, nov 2010
Canada talking points, nov 2010Canada talking points, nov 2010
Canada talking points, nov 2010
 
Ideavibes and Urban Resilience - Crowdsourcing for Citizen Engagement and Ope...
Ideavibes and Urban Resilience - Crowdsourcing for Citizen Engagement and Ope...Ideavibes and Urban Resilience - Crowdsourcing for Citizen Engagement and Ope...
Ideavibes and Urban Resilience - Crowdsourcing for Citizen Engagement and Ope...
 
Disrupt, or Be Disrupted - People's Insights
Disrupt, or Be Disrupted - People's InsightsDisrupt, or Be Disrupted - People's Insights
Disrupt, or Be Disrupted - People's Insights
 
What Digital Planning Is Not
What Digital Planning Is NotWhat Digital Planning Is Not
What Digital Planning Is Not
 
Media Experiences in a Distraction-Saturated Reality
Media Experiences in a Distraction-Saturated RealityMedia Experiences in a Distraction-Saturated Reality
Media Experiences in a Distraction-Saturated Reality
 

Similar a Driving innovation through social media

Transformed by You Methodology
Transformed by You MethodologyTransformed by You Methodology
Transformed by You Methodology
Noel Hatch
 
Leading without frontiers: A visual story
Leading without frontiers: A visual storyLeading without frontiers: A visual story
Leading without frontiers: A visual story
Karina Leal
 
Opening information to transform services
Opening information to transform servicesOpening information to transform services
Opening information to transform services
Noel Hatch
 
Institutional Change - Emerge ALT-C09
Institutional Change - Emerge ALT-C09Institutional Change - Emerge ALT-C09
Institutional Change - Emerge ALT-C09
George Roberts
 

Similar a Driving innovation through social media (20)

Driving innovation to improve participation
Driving innovation to improve participationDriving innovation to improve participation
Driving innovation to improve participation
 
Communities of Practice
Communities of PracticeCommunities of Practice
Communities of Practice
 
Skill sharing
Skill sharingSkill sharing
Skill sharing
 
Transformed by You Methodology
Transformed by You MethodologyTransformed by You Methodology
Transformed by You Methodology
 
Leading without frontiers: A visual story
Leading without frontiers: A visual storyLeading without frontiers: A visual story
Leading without frontiers: A visual story
 
2010 ISAP Conference 2010 Using Internet and Social Media in Immigrant Settle...
2010 ISAP Conference 2010 Using Internet and Social Media in Immigrant Settle...2010 ISAP Conference 2010 Using Internet and Social Media in Immigrant Settle...
2010 ISAP Conference 2010 Using Internet and Social Media in Immigrant Settle...
 
Opening information to transform services
Opening information to transform servicesOpening information to transform services
Opening information to transform services
 
Mobility Toolkit: Future Framewerks
Mobility Toolkit: Future FramewerksMobility Toolkit: Future Framewerks
Mobility Toolkit: Future Framewerks
 
Real-Time Collaborative Methodologies in Market Research
Real-Time Collaborative Methodologies in Market Research Real-Time Collaborative Methodologies in Market Research
Real-Time Collaborative Methodologies in Market Research
 
Service Learning Project Report
Service Learning Project ReportService Learning Project Report
Service Learning Project Report
 
SPSNYC Building Social Solutions
SPSNYC Building Social SolutionsSPSNYC Building Social Solutions
SPSNYC Building Social Solutions
 
Web2.0 Brandsential
Web2.0 BrandsentialWeb2.0 Brandsential
Web2.0 Brandsential
 
CityVerve Human Centred Design Induction
CityVerve Human Centred Design InductionCityVerve Human Centred Design Induction
CityVerve Human Centred Design Induction
 
Rebranding Athens: The ABC and Agora Project.
Rebranding Athens: The ABC and Agora Project.Rebranding Athens: The ABC and Agora Project.
Rebranding Athens: The ABC and Agora Project.
 
If concept shaping draft 5.22.17
If concept shaping draft 5.22.17If concept shaping draft 5.22.17
If concept shaping draft 5.22.17
 
Virtual Event Planning
Virtual Event PlanningVirtual Event Planning
Virtual Event Planning
 
Institutional Change - Emerge ALT-C09
Institutional Change - Emerge ALT-C09Institutional Change - Emerge ALT-C09
Institutional Change - Emerge ALT-C09
 
Online stakeholder engagement
Online stakeholder engagement  Online stakeholder engagement
Online stakeholder engagement
 
Crowdsourcing
CrowdsourcingCrowdsourcing
Crowdsourcing
 
CEB AWARD SUBMISSION - Innovations - IBM - June 2016
CEB AWARD SUBMISSION - Innovations - IBM - June 2016CEB AWARD SUBMISSION - Innovations - IBM - June 2016
CEB AWARD SUBMISSION - Innovations - IBM - June 2016
 

Más de Noel Hatch

How can humanities research contribute to policy 2
How can humanities research contribute to policy 2How can humanities research contribute to policy 2
How can humanities research contribute to policy 2
Noel Hatch
 
How can humanities research contribute to policy 1
How can humanities research contribute to policy 1How can humanities research contribute to policy 1
How can humanities research contribute to policy 1
Noel Hatch
 

Más de Noel Hatch (20)

How do we shift to community-led research
How do we shift to community-led researchHow do we shift to community-led research
How do we shift to community-led research
 
Future of Participation - Shaping the Levers.pptx
Future of Participation - Shaping the Levers.pptxFuture of Participation - Shaping the Levers.pptx
Future of Participation - Shaping the Levers.pptx
 
Survey of Londoners 2
Survey of Londoners 2Survey of Londoners 2
Survey of Londoners 2
 
Survey of Londoners - 1
Survey of Londoners - 1Survey of Londoners - 1
Survey of Londoners - 1
 
How can humanities research contribute to policy 2
How can humanities research contribute to policy 2How can humanities research contribute to policy 2
How can humanities research contribute to policy 2
 
How can humanities research contribute to policy 1
How can humanities research contribute to policy 1How can humanities research contribute to policy 1
How can humanities research contribute to policy 1
 
Universal Work Service for London Policy & Strategy Network
Universal Work Service for London Policy & Strategy Network Universal Work Service for London Policy & Strategy Network
Universal Work Service for London Policy & Strategy Network
 
Skills for Policy Making Discussion
Skills for Policy Making DiscussionSkills for Policy Making Discussion
Skills for Policy Making Discussion
 
Equalities Diversity Inclusion Engagement
Equalities Diversity Inclusion EngagementEqualities Diversity Inclusion Engagement
Equalities Diversity Inclusion Engagement
 
Engaging Young People and LGBTQ+
Engaging Young People and LGBTQ+Engaging Young People and LGBTQ+
Engaging Young People and LGBTQ+
 
Citizens Assembly - 15 Minute Neighbourhood
Citizens Assembly - 15 Minute NeighbourhoodCitizens Assembly - 15 Minute Neighbourhood
Citizens Assembly - 15 Minute Neighbourhood
 
Governance beyond Government
Governance beyond GovernmentGovernance beyond Government
Governance beyond Government
 
London Research & Policy Partnership
London Research & Policy PartnershipLondon Research & Policy Partnership
London Research & Policy Partnership
 
UCL Local research & policy collaboration
UCL Local research & policy collaborationUCL Local research & policy collaboration
UCL Local research & policy collaboration
 
How can we support innovation to help people on low incomes?
How can we support innovation to help people on low incomes?How can we support innovation to help people on low incomes?
How can we support innovation to help people on low incomes?
 
Applying Community Insights into Policy
Applying Community Insights into PolicyApplying Community Insights into Policy
Applying Community Insights into Policy
 
Civic Strengths Index
Civic Strengths IndexCivic Strengths Index
Civic Strengths Index
 
Local Government Commission 2030
Local Government Commission 2030Local Government Commission 2030
Local Government Commission 2030
 
15 Minute Neighbourhoods - University of the Arts - Group 3
15 Minute Neighbourhoods - University of the Arts - Group 315 Minute Neighbourhoods - University of the Arts - Group 3
15 Minute Neighbourhoods - University of the Arts - Group 3
 
Neighbourhood Facilities
Neighbourhood FacilitiesNeighbourhood Facilities
Neighbourhood Facilities
 

Último

Último (20)

How to Troubleshoot Apps for the Modern Connected Worker
How to Troubleshoot Apps for the Modern Connected WorkerHow to Troubleshoot Apps for the Modern Connected Worker
How to Troubleshoot Apps for the Modern Connected Worker
 
Strategize a Smooth Tenant-to-tenant Migration and Copilot Takeoff
Strategize a Smooth Tenant-to-tenant Migration and Copilot TakeoffStrategize a Smooth Tenant-to-tenant Migration and Copilot Takeoff
Strategize a Smooth Tenant-to-tenant Migration and Copilot Takeoff
 
A Domino Admins Adventures (Engage 2024)
A Domino Admins Adventures (Engage 2024)A Domino Admins Adventures (Engage 2024)
A Domino Admins Adventures (Engage 2024)
 
Strategies for Unlocking Knowledge Management in Microsoft 365 in the Copilot...
Strategies for Unlocking Knowledge Management in Microsoft 365 in the Copilot...Strategies for Unlocking Knowledge Management in Microsoft 365 in the Copilot...
Strategies for Unlocking Knowledge Management in Microsoft 365 in the Copilot...
 
Apidays New York 2024 - Scaling API-first by Ian Reasor and Radu Cotescu, Adobe
Apidays New York 2024 - Scaling API-first by Ian Reasor and Radu Cotescu, AdobeApidays New York 2024 - Scaling API-first by Ian Reasor and Radu Cotescu, Adobe
Apidays New York 2024 - Scaling API-first by Ian Reasor and Radu Cotescu, Adobe
 
HTML Injection Attacks: Impact and Mitigation Strategies
HTML Injection Attacks: Impact and Mitigation StrategiesHTML Injection Attacks: Impact and Mitigation Strategies
HTML Injection Attacks: Impact and Mitigation Strategies
 
Strategies for Landing an Oracle DBA Job as a Fresher
Strategies for Landing an Oracle DBA Job as a FresherStrategies for Landing an Oracle DBA Job as a Fresher
Strategies for Landing an Oracle DBA Job as a Fresher
 
TrustArc Webinar - Stay Ahead of US State Data Privacy Law Developments
TrustArc Webinar - Stay Ahead of US State Data Privacy Law DevelopmentsTrustArc Webinar - Stay Ahead of US State Data Privacy Law Developments
TrustArc Webinar - Stay Ahead of US State Data Privacy Law Developments
 
Tata AIG General Insurance Company - Insurer Innovation Award 2024
Tata AIG General Insurance Company - Insurer Innovation Award 2024Tata AIG General Insurance Company - Insurer Innovation Award 2024
Tata AIG General Insurance Company - Insurer Innovation Award 2024
 
Tech Trends Report 2024 Future Today Institute.pdf
Tech Trends Report 2024 Future Today Institute.pdfTech Trends Report 2024 Future Today Institute.pdf
Tech Trends Report 2024 Future Today Institute.pdf
 
Powerful Google developer tools for immediate impact! (2023-24 C)
Powerful Google developer tools for immediate impact! (2023-24 C)Powerful Google developer tools for immediate impact! (2023-24 C)
Powerful Google developer tools for immediate impact! (2023-24 C)
 
The 7 Things I Know About Cyber Security After 25 Years | April 2024
The 7 Things I Know About Cyber Security After 25 Years | April 2024The 7 Things I Know About Cyber Security After 25 Years | April 2024
The 7 Things I Know About Cyber Security After 25 Years | April 2024
 
Driving Behavioral Change for Information Management through Data-Driven Gree...
Driving Behavioral Change for Information Management through Data-Driven Gree...Driving Behavioral Change for Information Management through Data-Driven Gree...
Driving Behavioral Change for Information Management through Data-Driven Gree...
 
🐬 The future of MySQL is Postgres 🐘
🐬  The future of MySQL is Postgres   🐘🐬  The future of MySQL is Postgres   🐘
🐬 The future of MySQL is Postgres 🐘
 
Data Cloud, More than a CDP by Matt Robison
Data Cloud, More than a CDP by Matt RobisonData Cloud, More than a CDP by Matt Robison
Data Cloud, More than a CDP by Matt Robison
 
Partners Life - Insurer Innovation Award 2024
Partners Life - Insurer Innovation Award 2024Partners Life - Insurer Innovation Award 2024
Partners Life - Insurer Innovation Award 2024
 
Boost Fertility New Invention Ups Success Rates.pdf
Boost Fertility New Invention Ups Success Rates.pdfBoost Fertility New Invention Ups Success Rates.pdf
Boost Fertility New Invention Ups Success Rates.pdf
 
2024: Domino Containers - The Next Step. News from the Domino Container commu...
2024: Domino Containers - The Next Step. News from the Domino Container commu...2024: Domino Containers - The Next Step. News from the Domino Container commu...
2024: Domino Containers - The Next Step. News from the Domino Container commu...
 
AWS Community Day CPH - Three problems of Terraform
AWS Community Day CPH - Three problems of TerraformAWS Community Day CPH - Three problems of Terraform
AWS Community Day CPH - Three problems of Terraform
 
A Year of the Servo Reboot: Where Are We Now?
A Year of the Servo Reboot: Where Are We Now?A Year of the Servo Reboot: Where Are We Now?
A Year of the Servo Reboot: Where Are We Now?
 

Driving innovation through social media

  • 2. How do we fix a problem like… making the best use of our knowledge to unlock innovation reaching out & connecting communities
  • 3. enabling customers to solve their problems together adapting to new tools and great expectations
  • 4.
  • 5.
  • 7. What are the benefits? understand your customers involve your communities uncover your innovators
  • 8.
  • 9.
  • 10.
  • 11.
  • 12.
  • 13.
  • 14.
  • 15.
  • 16.
  • 17.
  • 18. What are the challenges? define needs choose tools create solutions develop networks share learning
  • 19. Involve people in the design of the services and understanding how they work Define the relevance of the tools Streamline the balance between online and offline activities Select the tools Facilitate, empower and value activity Build interest Allow different levels of participation Allow time Invite stakeholders, customers and residents to create critical mass Build trust
  • 20. Attention must be given to how online activities are displayed Communicate clearly Knowledge must be built on in real-time and customised to meet outcomes and develop skills Keep the environment flexible Customise to needs and skills of individuals or group and agreed outcomes Know your audience Access specialist software and technical expertise to operate free software Choose the technology
  • 21.
  • 22.
  • 23. “ You did it, we shared it, you solved it”