Why software developers should build cloud native applications from a business point of view. How Microsoft Azure supports business and consumer application development. How easy prototyping makes is easier for business to know what they actually want and what they are getting. Importance of WOW-level UX in cloud applications and the ready Azure infrastructure for handleing authentication for business applications.

1. Business benefits of a cloud application -
Microsoft Azure DevDays Finland

2. 4.4.2014 24.4.2014 2
ABOUT ME
Fredrik Löfberg
CEO of Integround
Integration in heart
Worked on client side and vendor side
Technical background with integrations
Currently works with Sales and
operative management
@lofbergfredrik
fi.linkedin.com/in/lofberg/

3. 4.4.2014 34.4.2014 3
INTEGROUND
2012
year Integround was
founded.
iPaaS
for connecting applications
and to help with integration
development
Azure
underlying technolgy of our
Integround integration
platform
Leader
of Microsoft Azure based
integration platforms in
Europe

4. 4.4.2014 44.4.2014 4
CUSTOMER IS ALWAYS RIGHT
Easy prototyping
Agile definition process
TCO makes it desirable
WOW-level UX 32,2B$
estimated SaaS spend in
2016
- Forbes

5. 4.4.2014 54.4.2014 5
BUSINESS WANTS TO REACT
Hybrid solutions with Azure pack
Users can access the app everywhere
Automatic updates for users
99,95%
uptime for setup with at
least two role instances
- Microsoft

6. 4.4.2014 64.4.2014 6
FUTURE IS MOBILE
17,4%
of web traffic comes from
mobile devices
- Statcounter
Build backends for every OS
Scaling
Authentication

7. 4.4.2014 74.4.2014 7
DEPLOY TO CLOUD NOW
Networking
Middleware
OS
Servers
Storage
Runtime
Easy application setup
Global delivery platform
Limitless upside

8. 4.4.2014 84.4.2014 8
Fredrik Löfberg
+358 50 410 66 28
fredrik@integround.com
@lofbergfredrik
fi.linkedin.com/in/lofberg/