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Fundraising with Drupal

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Easy and effective fundraising with open source tools.

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Fundraising with Drupal

  1. 1. Fundraising with Drupal NTC Drupal Day 2016: San Jose March 22, 2016 #16NTCDrupal
  2. 2. • Lev Tsypin, CEO & Founder of ThinkShout • Drupal contributor since 4.6 • Led the development of RedHen CRM • @levelos on the Internet Hello!
  3. 3. Open Source & Fundraising
  4. 4. –According to Blackbaud’s 2015 Charitable Giving Report “Only 7.1% of funds given to nonprofit organizations were made online in 2015”
  5. 5. Times are Changing • Online giving has been steadily growing, up 9.2% from 2014 to 2015. • M+R's 2015 Benchmark Study found a 13% increase in the number of gifts. • Digital natives are more likely to donate online. • Small orgs benefit the most from online giving.
  6. 6. –Source: Blackbaud’s 2015 Charitable Giving Report
  7. 7. There’s no shortage of fundraising tools
  8. 8. Direct Donations
  9. 9. Peer-to-Peer
  10. 10. Great. So, Why this Guy?
  11. 11. – http://www1.networkforgood.org/digitalgivingindex “Six times more money is raised through custom-branded donate pages than through third-party donate pages.” CMS Integration
  12. 12. CMS Integration • Present calls to action at the right time. • Craft a compelling experience leading up to the donation. • Focus a users attention on just the donation.
  13. 13. Customized User Experience
  14. 14. DEM Illustrated Generic Customized
  15. 15. Where’s my Data?
  16. 16. Payment Processing • Use any payment gateway and easily change providers. • Pay only processing fees, not the added service fees.
  17. 17. Under One Roof
  18. 18. Challenges
  19. 19. PCI Compliance
  20. 20. Upfront Costs vs Total Cost of Ownership
  21. 21. Bugs!
  22. 22. Donations are among the most important interactions a constituent will have with an organization. Don’t give that away a to a 3rd party service!
  23. 23. I’m convinced. How do we do it in Drupal?
  24. 24. + + RedHen CRM &
 Donation Drupal Commerce Drupal Fundraising Stack
  25. 25. RedHen Donation • Enable donations on any entity in Drupal. • Single page donation forms. • Use any payment method or processor. • One time and recurring payments. • “Automagically” create and update contacts.
  26. 26. Key Raiser Features • Multiple campaigns • Hierarchical team management • Donor tools: blogs, updates, progress widget • Plug and play
  27. 27. https://dashboard.pantheon.io/products/redhen_raiser/spinup Give it a try!
  28. 28. Case Studies
  29. 29. Los Angeles Conservancy
  30. 30. Capital Area Food Bank
  31. 31. Demo Time!
  32. 32. ?
  33. 33. Thank you! Lev Tsypin @levelos

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