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Competitive Intelligence and Business Ethics Based on the article : Global Code of Ethics and Competitive Intelligence Purposes: an Ethical Perspective on Competitors Alessandro Comai. ESADE Business School, University Ramon Llul .  SCIP Journal : Journal of competitive Intelligence and Management Ziv Rafalovich – July 2004
Agenda ,[object Object],[object Object],[object Object],[object Object]
Goal ,[object Object],[object Object]
Competitive intelligence definition ,[object Object],[object Object]
Who are the stakeholders ? ,[object Object],[object Object],[object Object],[object Object]
Different Ethics to different stakeholders
Codes of ethics ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
SCIP Code of Ethics for CI Professionals ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
The framework ,[object Object],[object Object],[object Object],[object Object],[object Object]
Variable 1 : The Questionable Methods ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Variable 2 : The business context ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Public information (cont.) Non confidential Confidential Not Accessible Accessible Can’t be obtained  by legal means The “INTRESTING”  information :  Confidential and available Internal Common Information.  Usually less interesting Common knowledge
Geographical Context ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Variable 3 : Culture and ethical principles ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
ethical principles - The four imperatives  ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Variable 4 : CI purpose ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
The model
The Common mental spectrum

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Competitive Intelligence And Business Ethics

  • 1. Competitive Intelligence and Business Ethics Based on the article : Global Code of Ethics and Competitive Intelligence Purposes: an Ethical Perspective on Competitors Alessandro Comai. ESADE Business School, University Ramon Llul . SCIP Journal : Journal of competitive Intelligence and Management Ziv Rafalovich – July 2004
  • 2.
  • 3.
  • 4.
  • 5.
  • 6. Different Ethics to different stakeholders
  • 7.
  • 8.
  • 9.
  • 10.
  • 11.
  • 12. Public information (cont.) Non confidential Confidential Not Accessible Accessible Can’t be obtained by legal means The “INTRESTING” information : Confidential and available Internal Common Information. Usually less interesting Common knowledge
  • 13.
  • 14.
  • 15.
  • 16.
  • 18. The Common mental spectrum

Notas del editor

  1. The article can be found at : http :// www . scip . org / news / jcim / JCIMv2i1Comai . pdf