The document considers alternative locations for a video podcast after receiving feedback that the initial location lacked interesting features. It evaluates locations that would suit the target audience of people leading aspirational lifestyles in business, technology, and media. Modern offices and coffee shops are proposed as options that could attract the intended demographic and facilitate informal meetings common in creative industries.

2. Picture references Offices that have modern and contemporary décor, would fit in with the concept of targeting business users. I would consider people who work in office / studio jobs would have a income that allows for them to spend it on tech / gadgets. The Studio / Office

3. This office is situated in The Round Foundry (Leeds) It has the correct balance of modern furniture set in a location where someone who leads an aspiration lifestyle may work.

4. The Coffee Shop Starbucks has strived to created a third place between home and work. Starbucks is a place for people to come to, a place to not be alone, a place to be with other people , and a place where, without having to do anything people become a part of a community of sorts Having worked with people in digital media and creative industries I am aware that informal meetings will often take place in coffee shops. The coffee shop