How mGyan - Mobile Learning leads to employee empowerment in Retail Companies.

1. mGyan The Retail Story
Once upon a time, there were
books and other such things.
Now all you need is a
PHONE
Learn On The Go
mGyan’s revolution of learning empowerment

2. mGyan The Retail Story
ABC Retail Ltd is a leading retailer that operates multiple retail
formats in both the value and lifestyle segment of the Indian
consumer market.
It operates over 16 million square feet of retail space, has over
1000 stores across 60 cities in India and employs over 25,000
people.
85% of ABC employees receive some sort of org. training.
On an average, an employee receives 15 days of training annually.
The following slides show how employee learning has been successfully reinforced by
the mobile learning initiative adopted by ABC.
This is a sample illustrative case study on applications of mobile learning in a Retail company

3. mGyan The Employees
Rahul is a new joinee at ABC Retail Ltd.
He will be joining as a Retail Executive.
Rahul’s job will require him to handle counters, attend to
customers and participate in store operations.
Rahul
Sunitha is the Learning Manager at ABC Retail Ltd.
She is responsible for managing the Learning needs of all
employees.
Sunitha

4. mGyan Learning Opportunities
Has defined a customized learning plan for Rahul.
The learning plan will ensure that the following specific needs are
addressed
1) Employee Orientation (Mandatory - Common)
Sunitha 2) Retail Selling Skills (Mandatory - Job Specific)
3) Soft Skills (Optional - Common)
4) Store Management (Optional - Fast Track)

5. mGyan Employee Orientation
Hi Rahul, Welcome to ABC Retail.
My job is to help you be empowered with all the learning
that you need to do your job to the best you can.
First up, you will go through the employee induction
Sunitha program.
Rahul Attends the employee induction program.
He gets a SMS from ABC – HR that a welcome app is available for
download on his mobile phone. .
He downloads the app called mGyan on his mobile phone.
He sees that there is a new material called “New Joinees that is
New Joinees”
available on the app.

6. mGyan Learn on Mobile – New Joinees
Job Aids

7. mGyan Learn on Mobile – New Joinees
Job Aids

8. mGyan Retail Selling Skills
Hi Rahul !
As part of your job orientation, you will have to attend a
one day workshop on Selling Skills.
This will help you understand the nuances of converting
Sunitha store walk-ins to customers.
Rahul Attends the Retail Selling Skills workshop.
He gets a SMS from ABC – HR that a summary of the workshop is
available on the mGyan application.
He opens the app on his phone and sees that the new material
called “Retail Sales is available on the app.
Retail Sales”

9. mGyan Learn on Mobile – Selling Skills
Job Aids

10. mGyan Learn on Mobile – Selling Skills
Flip Cards

11. mGyan Learn on Mobile – Selling Skills
Quiz

12. mGyan Soft Skills
Hi Rahul !
Your manager has identified that you need a booster to
improve your soft skills.
We have a program on Soft skills for improved customer
Sunitha orientation that will help your manage your relationships.
Rahul Attends the Soft Skills program.
He gets a SMS from ABC – HR that a summary of the program is
available on the mGyan application.
He opens the app on his phone and sees that the new material
called “Soft Skills is available on the app.
Soft Skills”

13. mGyan Learn on Mobile – Soft Skills
Job Aids

14. mGyan Learn on Mobile – Soft Skills
Flip Cards

15. mGyan Store Operations – Basics
Hi Rahul !
Congrats ! You have been promoted as the Store Manager.
This role will give you a lot of exposure.
We have a program on Store Operations – Basics that will
Sunitha help you understand the basics of managing a store
Rahul Attends the Store Operations – Basics program.
He gets a SMS from ABC – HR that a summary of the program is
available on the mGyan application.
He opens the app on his phone and sees that the new material
called “Store Operations is available on the app.
Store Operations”

16. mGyan Learn on Mobile – Store Operations Basics
Job Aids

17. mGyan Learn on Mobile – Store Operations Basics
Flip Cards

18. mGyan An empowered organization
With mGyan, learning is a continuous process for Rahul.
He can utilize the spare moments of the day - while travelling or
the idle time at the counter – to learn on the Go.
mGyan helps him revise and recall the key learning points of the
Rahul various training programs, be it –
1) How to convert Walk-ins to Customers
2) Store Operations
and more …….
With mGyan, Sunitha has a powerful enabler to help employees
remember, update & verify while constantly applying to internalize
the learning & convert it into knowledge and skill.
Thus, mGyan helps Sunitha achieve better ROI for organizational
development programs.
Sunitha

19. mGyan The mGyan Promise
We help you know where to find what you need to know.
We help you be always updated.
We help you learn anytime, anywhere.
We help you be always empowered

20. Introducing
mGyan
Understanding the
HOWs

21. mGyan So What is mGyan ??
G
A platform to author, deliver & monitor
learning on mobile.
Author Deliver Measure
The mGyan Platform
Enabling Learning on the Go.

22. mGyan How will it WORK!!!
Author
As easy as using MS Word. Type text, insert images, format style etc.
Create study guides, flip cards, surveys, polls, quiz, etc.
Author & preview on any handset.
Deliver
Author once, distribute everywhere.
Notify learners instantaneously through SMS/eMail.
Learner accesses content on one mobile application that is updated.
Measure
Gather learning usage data directly from the handset.
Analyze survey results, quiz responses etc .
Insightful analysis – most popular, least accessed & other performance
management reports.

23. mGyan Sneak Peeks!!!
Web Interface

24. mGyan Sneak Peeks!!!
Authoring Interface

25. mGyan Sneak Peeks!!!
Mobile Application
Login & Menu

26. mGyan Sneak Peeks!!!
Mobile Application
Study Guides & Quiz

27. mGyan Guess what this is !!!
The growing band of followers joining
mGyan’s revolution of learning empowerment
Come, Let’s Learn on the Go !!!

28. mGyan
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