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Wednesday, 9 March 2011
We just opened a
                      new Made by Many
                      in Stockholm,
                      Sweden

Wednesday, 9 March 2011
Not *only* because
                      we love herring,
                      knackebrod, Plopp...


Wednesday, 9 March 2011
Although, we do
                      love all those things


Wednesday, 9 March 2011
It’s really because
                      Sweden is a great
                      place to do mobile


Wednesday, 9 March 2011
For us, Sweden
                          is like a lab
                             ★ Advanced mobile ecosystem
                               and infrastructure
                                 ★ Pool of incredibly talented
                                    developers and designers
                                       ★ Progressive consumer
                                          and media markets


Wednesday, 9 March 2011
So, now we’re going
                      to make services
                      and products that
                      live everywhere

Wednesday, 9 March 2011
And we’re going to
                 carry on doing this...
                          USEFUL   &   ENTERTAINING




Wednesday, 9 March 2011
Like this...




Wednesday, 9 March 2011
But in two places
                      instead of only one


Wednesday, 9 March 2011
WHY?
Wednesday, 9 March 2011
Because this is where
          products & services
          really start making sense




Wednesday, 9 March 2011
And the world needs
                     better apps & services

                          brand/product-centric   people-centric




Wednesday, 9 March 2011
We say, use mobile as
                      an experience,
                      incorporating play,
                      social values & utility

Wednesday, 9 March 2011
Because people
                      behave differently
                      on mobile


Wednesday, 9 March 2011
Very differently...




Wednesday, 9 March 2011
And because *finally*
                      we can make
                      everyday magic


Wednesday, 9 March 2011
Interaction with objects



                                swinxs




                     sphero
                                         android



Wednesday, 9 March 2011
New device form
                      factors



                               idkul




Wednesday, 9 March 2011
Using play beyond games
        “Guiding people in enjoyable ways
           and a new approach to creative
           thinking. Surviving in the new
          world requires a playful mindset”




Wednesday, 9 March 2011
The instrumented world
                                     Billions of sensors
                                     around the world, all
                                     accessible by our mobiles




                                     Layer social dynamics,
                                     expert advice, community
                                     & game mechanics
                           pachube

Wednesday, 9 March 2011
Indoor geo-location

                                      79% of shoppers
                                      report using the web
                                      to look up product
                                      info before purchase
                                      Micro-location
                                      enabled apps are the
                                      next logical step



                          IndoorLBS



Wednesday, 9 March 2011
And more...
                    • Face recognition
                    • Augmented reality
                    • Speech recognition   Viewdle



                    • Second skin

                          Beyond ads
                          and campaigns       Falcon Gunner




Wednesday, 9 March 2011
After a decade of
                     predictions about when
                     smartphones & mobile
                     broadband will reach
                     critical mass...
                     it looks like we’re
                     finally there
Wednesday, 9 March 2011
Contact
                 We’ll all be hanging out in London &
                 Sweden from now on. Please get in touch.
                 London Tim Malbon

                 Address Diespeker Wharf, Graham   Street, N1 8JX
                 Email tim (@) madebymany.com
                 Phone +44 (0) 20 8133 8510



                 Stockholm Patrik Falk

                 Address Sandhamnsg. 57, 11528 Stockholm
                 Email patrik (@) madebymany.com
                 Phone +46 (0) 70 092 8977




Wednesday, 9 March 2011

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Made by Many Sweden

  • 2. We just opened a new Made by Many in Stockholm, Sweden Wednesday, 9 March 2011
  • 3. Not *only* because we love herring, knackebrod, Plopp... Wednesday, 9 March 2011
  • 4. Although, we do love all those things Wednesday, 9 March 2011
  • 5. It’s really because Sweden is a great place to do mobile Wednesday, 9 March 2011
  • 6. For us, Sweden is like a lab ★ Advanced mobile ecosystem and infrastructure ★ Pool of incredibly talented developers and designers ★ Progressive consumer and media markets Wednesday, 9 March 2011
  • 7. So, now we’re going to make services and products that live everywhere Wednesday, 9 March 2011
  • 8. And we’re going to carry on doing this... USEFUL & ENTERTAINING Wednesday, 9 March 2011
  • 10. But in two places instead of only one Wednesday, 9 March 2011
  • 12. Because this is where products & services really start making sense Wednesday, 9 March 2011
  • 13. And the world needs better apps & services brand/product-centric people-centric Wednesday, 9 March 2011
  • 14. We say, use mobile as an experience, incorporating play, social values & utility Wednesday, 9 March 2011
  • 15. Because people behave differently on mobile Wednesday, 9 March 2011
  • 17. And because *finally* we can make everyday magic Wednesday, 9 March 2011
  • 18. Interaction with objects swinxs sphero android Wednesday, 9 March 2011
  • 19. New device form factors idkul Wednesday, 9 March 2011
  • 20. Using play beyond games “Guiding people in enjoyable ways and a new approach to creative thinking. Surviving in the new world requires a playful mindset” Wednesday, 9 March 2011
  • 21. The instrumented world Billions of sensors around the world, all accessible by our mobiles Layer social dynamics, expert advice, community & game mechanics pachube Wednesday, 9 March 2011
  • 22. Indoor geo-location 79% of shoppers report using the web to look up product info before purchase Micro-location enabled apps are the next logical step IndoorLBS Wednesday, 9 March 2011
  • 23. And more... • Face recognition • Augmented reality • Speech recognition Viewdle • Second skin Beyond ads and campaigns Falcon Gunner Wednesday, 9 March 2011
  • 24. After a decade of predictions about when smartphones & mobile broadband will reach critical mass... it looks like we’re finally there Wednesday, 9 March 2011
  • 25. Contact We’ll all be hanging out in London & Sweden from now on. Please get in touch. London Tim Malbon Address Diespeker Wharf, Graham Street, N1 8JX Email tim (@) madebymany.com Phone +44 (0) 20 8133 8510 Stockholm Patrik Falk Address Sandhamnsg. 57, 11528 Stockholm Email patrik (@) madebymany.com Phone +46 (0) 70 092 8977 Wednesday, 9 March 2011