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Entry Of Pepsi In India

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A study of Pepsi\'s successful entry in India inspite of adverse conditions.

1 de 13
A study, by- Renuka Narang ITM
- George Fernandes, General Secretary , Janata Dal Year 1988 “ I learned that you are coming here. I am the one that threw Coca-Cola out, and we are soon going to come back into the government. If you come into the country, you have to remember that the same fate awaits for you as Coca-Cola”
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Entry Of Pepsi In India

  • 1. A study, by- Renuka Narang ITM
  • 2. - George Fernandes, General Secretary , Janata Dal Year 1988 “ I learned that you are coming here. I am the one that threw Coca-Cola out, and we are soon going to come back into the government. If you come into the country, you have to remember that the same fate awaits for you as Coca-Cola”
  • 3.
  • 4.
  • 5.
  • 6.
  • 7.
  • 8.
  • 9.
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  • 13.