The document discusses designing health care experiences through user experience (UX) and interaction design. It provides case studies of both existing and emerging health care experiences, including ambient scanning experiences using interactive projections and virtual assistants. The presentation argues that UX designers can shape more relevant and helpful health care experiences when partnering with patients. It also explores challenges for UX designers and potential future directions like interactive holograms and mobile health. The presenter examines how technology may help redefine the relationship between patients and providers.

1. Designing
Health-care
Experiences
Mark A.M. Kramer | @MAMK© 2014 Mark A.M. Kramer | @MAMK
IMAGE:NECCorpAmericahttps://flic.kr/p/o1vDW1

2. 2014 RoX | Ignite Talk
Exploring the role of
experience / service
design in shaping
humanized health-care
experiences
© 2014 Mark A.M. Kramer | @MAMK
IMAGE:https://apachefoundations.cernerworks.com/apachefoundations/images/stethoscope.
png

3. Abstract
This presentation provides inspiration and
insights into current and emerging health-care
experiences
© 2014 Mark A.M. Kramer | @MAMK

4. Argument
UX and Interaction Designers, combined with
Participatory Design strategies, can shape
relevant, potentially life-saving health-care
experiences
© 2014 Mark A.M. Kramer | @MAMK

5. Existing (Status-quo)
Health-care
Experiences
Case studies

6. © 2014 Mark A.M. Kramer | @MAMK
Status Quo

7. © 2014 Mark A.M. Kramer | @MAMK
Status Quo

8. IMAGE:http://www.curepet.com/images/about_bg.jpg

9. © 2014 Mark A.M. Kramer | @MAMK
Status Quo

10. SOURCE:http://fc01.deviantart.net/fs70/f/2014/114/6/0/hitech_scifi_medical_user_interface_by_s0nkite-d7frzey.jpg

11. © 2014 Mark A.M. Kramer | @MAMK
Status Quo

12. http://www3.gehealthcare.com/~/media/images/product/product-categories/do-
not-clone-advanced-visualization/applications/volumeviewer/aw-volumeviewer-
icon.jpg
http://i.imgur.com/tj7MZtx.jpg

13. SOURCE:http://i.ytimg.com/vi/EAgLTVMdAFQ/maxresdefault.jpg

14. © 2014 Mark A.M. Kramer | @MAMK
Status Quo

15. Ambient Experience MR Ingenia by Philips Communications

16. Existing (Emerging)
Healthcare
Experiences
Case studies
© 2014 Mark A.M. Kramer | @MAMK

17. VIDEO: Ingenia Ambient Experience | © 2011 Philips Healthcare
Case Study

18. Ambient Experience MR Ingenia Kitten Scanner by Philips Healthcare

19. Ambient Experience MR Ingenia by Philips Communications___Philips tests a new labor / delivery experience design concept_

20. VIDEO: Experience Design Concept | © 2013 Philips Healthcare
Case Study

21. Extending
Healthcare
Experiences
In emerging economies and
developing medical systems

22. http://b-gat.es/18AglAU

23. http://b-gat.es/18AglAU
“Bill Gates has tons of ideas for products
that would improve lives there, if only
someone would build them. So WIRED
decided to bring his wish list to life: We
asked four premier product design firms
to turn some of his notions into full-
blown prototypes. The results are a bit
fanciful—but every lifesaving innovation
starts with a great idea.”

24. Near-future
Healthcare
Experiences
Case studies
© 2014 Mark A.M. Kramer | @MAMK

25. VIDEO: Interactive Live Medical Holography | © 2013 RealView Imaging Ltd
Case Study

26. VIDEO: Google Glass | © 2013 Philips Healthcare
Case Study

27. © 2014 Mark A.M. Kramer | @MAMK
Challenges for
UX Designers
Things to consider when designing
healthcare experiences

28. Healthcare Trends |
1. ADOPTION OF ELECTRONIC MEDICAL RECORDS
2. INCREASED LEVEL OF PATIENT ENGAGEMENT
3. MOBILE HEALTH BECOMES MAINSTREAM
4. MOVING TOWARDS ACCOUNTABLE CARE
5. THE RISE OF RETAIL HEALTH CLINICS
6. INCREASED CARE AT HOME SOLUTIONS
SOURCE: bit.ly/6trendsUXhealth
© 2014 Mark A.M. Kramer | @MAMK

29. Conclusion
© 2014 Mark A.M. Kramer | @MAMK
It is all about health-care human-care!

30. Presenter
is a Nomadic Researcher / ePatient
who is examining the impact of technology in
helping redefine the interaction between
patients and health-care providers
© 2014 Mark A.M. Kramer | @MAMK

31. VIDEO PLAYLIST: UX Healthcare Inspiration | Curated by @MAMK
PLAYLIST | Case Studies

32. References
● A Call to Action Regarding Healthcare
● Healthcare Experience Design ConferenceHealthcare UX
● The Advent of Healthcare UX
● UX Redux: Design Teardown of Consumer Healthcare Sites/Apps
● PointClear Publishes Insightful UX Healthcare White Paper
● Future User Interfaces (Health-care)
© 2014 Mark A.M. Kramer | @MAMK

33. Mark A.M. Kramer
@MAMK | www.mamk.info
mark@kramer.mobi
GSM +436603602256
Xing LinkedIn
Contact:

34. Access | http://bit.ly/rox_mamk
© 2014 Mark A.M. Kramer | @MAMK
|