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University pages overview
- 3. ©2013 LinkedIn Corporation. All Rights Reserved.
What are University Pages?
Why do they Matter?
Engage with prospective and current students, alumni, and
parents. Build brand and community where all your key
audiences are.
Easily see and reach everyone connected to your school,
with targeted communication tools.
Get deeper insights on what your alumni are up to, with
unique data and tools to see career paths and help students
picture what’s possible.
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- 4. ©2013 LinkedIn Corporation. All Rights Reserved.
What you'll get from this presentation
1 A feel for University Pages: Screenshots of the key features
2 Member views: What LinkedIn members, including alumni and
current and prospective students, will see
3 Administrator views: What you’ll see and be able to do as an
editor of a University Page
4 Targeted Status Updates: The flow for this valuable tool to
post content to a subset of your followers
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For more information, see the University Page FAQs on the LinkedIn Help Center
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Logo, cover photo, and gallery
Easily bring your school’s
brand to life with these key
elements.
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Alumni Tool
Robust data and insights on
what alumni are up to built
right into your page.
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General Information + IPEDS data Make your school stand out
with a unique description.
- 11. ©2013 LinkedIn Corporation. All Rights Reserved. 11
Featured Group Highlight a LinkedIn Group,
such as for alumni, to which
you want to drive traffic.
- 12. ©2013 LinkedIn Corporation. All Rights Reserved. 12
Similar Schools
Visitors can see similar
schools based on LinkedIn’s
data on career outcomes.
- 13. ©2013 LinkedIn Corporation. All Rights Reserved. 13
See Also
Visitors can quickly navigate
to University Pages of schools
related to your own.
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Viewing and adding additional admins
Add additional admins to
whom you are first- or
second-degree connected.
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Notable Alumni – change/view
Add to or edit the pre-
populated list of Notable
Alumni.
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Targeting overview Target your content posts to a
subset of followers based on
things like their location,
industry, and more.
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Want to learn more?
Higher Education Resource Center:
http://university.linkedin.com
FAQs for Schools on Help Center:
http://help.linkedin.com/app/answers/detail/a_id/38582/kw/university%20pages
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